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Is Audi getting complacent and suffering from brain drain?

The argument is made in a Reuters article: Audi is falling behind other luxury brands, such as Mercedes-Benz and BMW, due to a lack of research-and-development spending and "brain drain," or the migration of top executives and R&D chiefs to other parts of the Volkswagen Group. Reuters notes that Audi's current R&D chief is the third in 16 months.
Audi, which contributed to 40 percent of VW Group's $11.6 billion in profit the first nine months of the year, is delivering cars at a record pace: 1.31 million were delivered from January to October 2013 versus BMW's 1.35 million. Yet Audi, Reuters reports, doesn't have a halo car akin to BMW's new electrified i3 and i8 or an answer to Mercedes' plug-in-hybrid S-Class, and the R&D spending at Audi is less than BMW and Mercedes by a fair margin. It's noted in the article, however, that Audi benefits from other R&D spending within VW Group.
Reuters mentions that BMW "trumpets its new 'i' series" and the new Mercedes CLA and GLA ranges are winning "rave reviews" as part of its argument that Audi's recent lack of technological innovation could hurt future sales. Those cars do pack tons of new technology, some of which are firsts for mainstream production cars. But last time we checked, the i3 could be causing BMW's stock to slide, the CLA isn't receiving the rave reviews that Reuters would have you believe and the GLA hasn't been reviewed yet.

Mercedes Sprinter updated to take on Ford Transit, Ram ProMaster

By the end of this year, the Mercedes-Benz Sprinter will be the second-oldest nameplate in its segment here in the States, but with hot new competition waiting in the wings, Mercedes-Benz is giving its hauler a freshened look and more equipment to stave off rivals. The Sprinter was a pioneer in bringing Euro-style delivery vans to North America, and it's inspired others to transplant their Continental offerings, with the all-new Ford Transit and Ram Promaster models launching shortly. It will also continue to do battle with lower-cost traditional competitors like the Chevrolet Express and Ford E-Series.
The big Sprinter will thus get a new look to go with more safety features and available technology. While the information released here technically covers the Euro-spec 2013 Sprinter (which goes on sale in September), the US market is expected to get the new Sprinter for the 2014 model year with many of the same features. Some of this new technology includes a Crosswind Assist feature as standard equipment and the availability of Collision Prevention Assist and Blind Spot Assist as optional safety measures - Mercedes-Benz says that all three are firsts for any van in the world. Also added to the updated Sprinter is a new 1.8-liter supercharged gasoline (or CNG) engine producing 156 horsepower, which will complement the line of diesel engines that carry over and help make the Sprinter the first cargo van to meet the upcoming Euro VI emissions standards. Additionally, a lower ride height is said to improve fuel economy and should improve handling while aiding ingress and egress for both people and cargo.
In terms of styling, the Sprinter's new face also looks more like the current line of Mercedes-Benz passenger cars. This includes a more upright grille along with changes to the hood, headlights and bumper that lend it a closer kinship to models like the CLS-Class and the updated E-Class. The Sprinter will offer both halogen and HID headlights, while the latter will get LED running lamps and offer Highbeam Assist. The images shown here only reveal the exterior from front angles, but it looks like few, if any, changes have been made to the rear of the van. Interior upgrades include a thicker steering wheel, a new shift lever and the latest in audio, navigation and entertainment systems. Scroll down for the official press release for the new Mercedes-Benz Sprinter.

Carlsson turns Mercedes-Benz SLK into 610-HP hill-climb clawer

Carlsson's race-tuned versions of the Mercedes-Benz SLK have been taking checkered flags for years, and we won't be surprised if its SLK 340 hill climber fares any different. Developed by multiple German and Swiss hill climb champion Reto Meisel, the carbon-bodied SLK 340 with lightweight brakes and a closed underbody weighs 1,716 pounds. Propelling that tiny bit of weight is a 3.4-liter V8 from Judd with 610 horsepower, and it rolls on 18-inch wheels shod in Avon tires.
It will debut at the Geneva Motor Show before beginning its racing campaigns in the summer. This one won't just tear up roads in Europe, though - Meisel says he plans on bringing it to the Pikes Peak International Hill Climb. The press release below has more details.