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Lotus reveals Exige 360 Cup, limited to 50 cars

After over a decade on the market, Lotus keeps finding ways to sharpen the already razor-like Exige, and for the new 360 Cup the company incorporates even more improvements for the venerable sportscar. Chief among the upgrades is freer flowing induction and an improved exhaust to take the supercharged 3.5-liter V6 to 355 horsepower, a 10-hp improvement over the standard V6 Cup. In a vehicle weighing just 2,491 pounds, that should be plenty, and the Brits promise the engine sounds better too. On the outside, these Exiges, which are limited to 50 copies, wear new lightweight pieces for the front access panel and louvered rear tailgate. The rest of the body uses the V6 Cup's aero package that produces 93 pounds of downforce at 100 miles per hour. Improved brake discs are hidden behind Motorsport Red wheels, and each car comes with a numbered build plate. They're eligible to race in the Lotus Cup series, and for those really wanting to hit the track, the options include adjustable anti-roll bars, Ohlins dampers, a fire extinguisher, electrical cut-off, FIA carbon seats, air conditioning, and a removable steering wheel. Lotus is returning to the US market with the Evora 400 in December and plans to bring back the Elise in 2020. You need to be in Europe to get one of these Exiges, though. Prices in the UK start at 62,995 pounds ($98,558), including a 20 percent tax. THE LOTUS EXIGE 360 CUP 14/08/15 Limited edition - 1 of 50 - Exige V6 Cup Increase in power of 10 PS New lightweight louvered tailgate and front access panel Lotus Motorsport redefines the Exige V6 Cup with the introduction of the Exige 360 Cup. New lightweight panels and an increase in power mean the Lotus Motorsport Cup model continues to provide a benchmark in handling and performance. The Exige 360 Cup bespoke styling signals an evolution in design, with an option of four colours (Metallic White, Metallic Grey, Metallic Black and Metallic Silver) and stealth matt black roof, front access panel and louvered tailgate. This design is a limited edition run of 50 vehicles and each of these special Exige 360 Cup cars will receive a numbered Lotus Motorsport build plate. This new model boasts an increase in power of 10 PS with freer flowing induction and a sports exhaust system, which combined with a low vehicle weight of 1130 kg gives an incredibly pure driving experience on road and track. The powertrain updates also give the Exige 360 Cup a sportier soundtrack to enhance the driving experience.

Lotus adds lightness to new Exige S Club Racer

If there are two things Lotus is good at, they're trimming weight off already lightweight cars and getting the most out of its existing products. And those are just the talents it's called on to roll out the new Exige S Club Racer. Based on the Exige that's been on the market since 2000 – itself based on the Elise that dates back to 1996 – the new Exige S Club Racer manages to cut an extra 33 pounds off the vehicle's already featherlike curb weight, now down to under 2,600 lbs. The weight reduction comes down largely to the lightweight battery, center console, doors and sports seats. Yet measured at 100 miles per hour, the coupe also produces 93 lbs of extra downforce thanks to the revised aero package that includes a new front splitter, rear wing and flat underbody. Joining the Elise 20th Anniversary Edition (which itself replaces the Elise S Club Racer), the new Lotus Exige S Club Racer packs a 3.5-liter V6 to run to 62 in four seconds flat and on to a top speed of 170 mph. That's some rather impressive performance for a vehicle that only costs GBP56,900 in the UK, which is about what you'd pay for a Porsche Cayman GTS over there that would cost us around $75k. Unfortunately, Lotus doesn't sell the Exige in the US anymore, so this is one further improvement on a model we'll just have to admire from across the ocean. NEW LOTUS EXIGE S CLUB RACER - FASTER AND LIGHTER - Club Racer ethos applied to searingly quick Exige S - Weight reduced by 15 kg - Lotus benchmarks for handling and pure driving experience Applying the Lotus refined Club Racer principles to the already stunning Exige S results in the most inspiring version of an already class-leading sports car. The Exige S is a model that already excels, thanks to its lightweight aluminium chassis-tub and aerodynamically enhanced composite bodywork. Its 3.5-litre supercharged V6 engine delivers exciting performance, benchmark handling and a pure driving experience combined with a 4.0 seconds 0-62mph (0-100km/h) acceleration time and a top speed of 274 km/h (170 mph). Jean-Marc Gales, CEO of Group Lotus plc, expressed his enthusiasm for the new model: "Factoring the Club Racer ethos into the Exige enhances the track-focussed potential of this important model.

Lotus' new position: Much improved, if Volvo's experience is a guide

Out today is the news that Geely Holding will acquire controlling interest in British sports car maker Lotus Cars. While some 20 years ago the Chinese acquisition of a British automaker might have inspired grumbling from aggrieved Brits (and the handful of Lotus enthusiasts), the world has moved on. And so – thankfully – can Lotus. To suggest Lotus' business history has been checkered is to broaden the definition of "checkered." With its beginnings in the early '50s as a maker of component cars for competition, Lotus founder Colin Chapman – in a manner not unlike his postwar contemporary, Enzo Ferrari – was always hustling, living a hand-to-mouth existence in the production of road cars to support a racing program. Regrettably, Chapman never found a Fiat, as Ferrari did toward the end of the 1960s. Lotus had Ford in its corner for racing and as a resource for powertrains, and later benefited from the corporate support of both GM and Toyota for relatively short periods. Lotus Cars, however, never enjoyed the corporate buy-in that would have allowed Chapman to race and let someone else build the cars. Regardless of what Consumer Reports or Kelley Blue Book might have thought (if they had ...) about those early Lotus cars, a great many are now regarded as classics. My first knowledge of a production Lotus was when Tom McCahill, the 'dean' of automotive journalists in the US, tested an early Elan for Mechanix Illustrated. While we're still not sure, some 50 years later, how McCahill's XXL frame fit into the tiny roadster, he had nothing but praise for the Elan's athletic chassis and now-timeless design. In today's Lotus portfolio, the Elise and Exige continue that light, athletic tradition, while the larger Evora seems to strike wide – literally and figuratively – of the "less is more" ideal. With the Toyota-powered Evora, more is more. But in an eco-sensitive era demanding more of the original Chapman mantra – add lightness – there's little reason that Lotus can't regain relevance if given the financial resources. Geely's acquisition of Volvo, the fruits of which appear regularly not only in the news but on the streets, suggests the Chinese investment will provide strategic vision (along with money) while allowing Lotus talent to do what it does best: Create an exciting product. And while at various periods in its history the product has been worthy, Lotus in the US has been ill-served by a flailing dealer network.