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Honda adopts English as its official language in meetings worldwide

Mon, 25 Nov 2013

Japanese was clearly the language of operation while we visited Honda's global headquarters in Tokyo last week, as well as its newest factory and principal test track. Chief executive Takanobu Ito (pictured above) spoke to us through an interpreter. But according to the latest reports, the Japanese language is being phased out at Honda in favor of English.
This according to Bloomberg, which points out that tire manufacturer Bridgestone and rival automaker Nissan have implemented similar measures, as have Japanese retail giants Fast Retailing Co. and Rakuten Inc. Honda's shift from Japanese to English comes as part of a shift in focus from central decision-making to a more regional model, but while English has clearly emerged as the international language of business, it's no coincidence that it's also the dominant language here in America. Bloomberg points out that over the 12-month period that ended this past March, North America accounted for a massive 47 percent of Honda's revenues worldwide.

Honda speeds down memory lane with its first F1 car

Fri, 22 Nov 2013

Though most Formula One teams are based in the UK, they hail from places all around the world. There are teams from Russia, India and Malaysia, but in the 1960s, the idea of an F1 team coming from as far away as Japan was unthinkable in what was a predominantly European racing series. That's just the notion that Honda aimed to upset when it entered the car you see here in the 1964 Formula One World Championship.
With a 1.5-liter V12 dispensing 220 horsepower through a six-speed manual (its shifter necessitating the steering wheel mounted left-of-center), the 1964 Honda RA271 was built around an aluminum monocoque in a package that looks like a Formula Vee car you could erect in your garage, but it state-of-the-art when it was built. Speaking of which, Honda only built one, and today it's part of the Honda Collection Hall at Motegi, but the priceless racer made the trip down to Japan's capital so we could check it out at the Tokyo Motor Show. Awfully nice of Honda, we'd say. Check it out in our gallery of live shots from the show floor above.

Cafe racer motorbikes storm Japan

Fri, 22 Nov 2013

Japan may be best known, at least among motorcycle enthusiasts, for its sport bikes. But as we found at the Tokyo Motor Show this year, Japanese motorcycle manufacturers are capable of producing all kinds of motorbikes. And to our delight, that includes cafe racers.
Along with the myriad electric bikes, dirt bikes, crotch rockets and scooters, the halls of Tokyo's Big Site convention center this year were full of the retro-infused rides we love. Chief among them was the Bolt (shown above) which Yamaha exhibited alongside their various electric two-wheelers, sporting a delicious metallic blue paintjob, inverted handlebars and hanging mirrors, machined metal bits, blacked-out trim and saddle brown leatherwork.
Honda was also on hand with a new EX version of its '70s-style CB1100 retro roadster in sinister and low-key matte black. And this was our first chance to check out BMW Motorrad's new birthday present to its 90-year-old self, the R NineT, a model recently unveiled at the EICMA motorcycle show in Milan. But one of the most amusing retro rides we came across was the Honda Monkey Limited, a mini bike that makes the new 125cc Grom (which was displayed alongside it) look positively gigantic.

Honda to spool up turbos, workforce with F1 tech

Fri, 22 Nov 2013

Honda has had a longer and more tumultuous relationship with Formula One than just about any other automaker. It had only been building cars for four years before it entered F1 in 1964 as the first Japanese team in the series, winning its first race the following season but shuttering the program a few years later. Honda came back to power the likes of Williams and McLaren to several World Championships in the '80s and '90s, but things took a downturn when it started a partnership and ultimately took over British American Racing. After pouring untold billions into the effort, the economy tanked, and Honda ultimately sold the team, which subsequently claimed the championship - under new ownership and Mercedes power. Now Honda is gearing up to return in 2015 with a new turbocharged V6 hybrid powertrain it's supplying initially to McLaren, which in turn is switching back to Honda from nearly two decades with Mercedes.
So why return to F1 now? That's precisely what Autoblog asked Honda's Global President and Chief Executive Takanobu Ito (pictured above with McLaren chief Martin Whitmarsh) while visiting his office in Tokyo. While he wouldn't reveal specifics (like when his company's new engine would be available to other teams, as it most certainly will in the long run), Ito-san was clearly happy to discuss the motivation behind the move and the value he feels it brings to the company and its products.
Ito pointed toward the proliferation of motors within Honda's powertrains as a development he hopes to take to road from track

2014 Honda Civic Coupe

Wed, 20 Nov 2013

Honda lifted the covers off its refreshed Civic Coupe at SEMA earlier this month, showing off its updated styling and redesigned 18-inch wheels, but didn't unveil its interior or mechanical upgrades until today at the LA Auto Show. Eager to show off its latest arrival, Honda allowed me to check out and drive the new coupe a few weeks ago.
The interior, which was hidden beneath heavily tinted glass at SEMA, features new colors, upgraded seating materials and new technology. The interior themes are now more color coordinated and feature upgraded Tricot soft weave. Black is the standard interior color, with a choice of black or gray seats. A new display audio system is also found on the EX/EX-L trims. The seven-inch capacitive-touch screen, with a matte finish to reduce the annoyance of greasy fingerprint marks, allows users to not only tap once for a function, but to double-tap, slide, flick and pinch - as if they are using a familiar smartphone or tablet. The new infotainment interface not only accepts USB and Bluetooth data exchange, but has also been configured with HDMI for future upgrades. Some of you may have also noticed the exterior mirrors on the SEMA car, as they were fitted with cameras for Honda's blind spot minimizing Lanewatch system. It is now offered on the Civic Coupe for EX trims and above.
Mechanically, the new Civic Coupe rides on an upgraded suspension system that features revised spring rates (front up by four percent, rear up by three percent), a stiffer rear stabilizer (up by 25 percent) and larger 16-inch wheels (wearing 205/55R16 tires). The engineering objective was to improve handling and responsiveness while flattening cornering. According to Honda, the tweaks should give the Civic Coupe better linear steering feel than either the Hyundai Elantra or the Ford Focus.

Honda S660 Concept portends a new kei car for 2015

Wed, 20 Nov 2013

Apart from a tiny, one-paragraph mention in a press release about the Honda show stand in general, the company hasn't said very much about its completely charming S660 Concept. The model would seem very much to be a look ahead at a possible successor to the Beat kei car for Japanese customers, though we've been told that we shouldn't expect any kind of translation or product for the American market (despite certain key executives wanting more sports cars in the US).
Honda tells us only that the S660 roadster features "advanced styling" and "new initiatives such as Super cockpit interior." We do think that the confines of the S660 look particularly driver-focused, with a carbon fiber steering wheel clad in soft leather, very racy looking vented seats and instruments tilted to keep the pilot constantly informed.
Honda President and CEO, Takanobu Ito, also touched on the S660 in his remarks at the press conference, saying that the model "embodies the freewheeling thinking of young Honda engineers, who want to make a cool car that is unique to Honda." Takanobu also said that the concept will be developed into a production model for 2015, which is great news for Japanese drivers.

Honda Vezel is the Fit crossover we've been waiting for

Wed, 20 Nov 2013

"Vezel" may sound like the latest miracle cure from Big Pharma, but in truth it's the long-awaited Fit-based crossover from Honda. Unfortunate name aside, this four-door CUV looks ready for production, because it is.
Shown here in hybrid guise, the subcompact Vezel looks quite sporty, with boldly upswept sheetmetal contours, an aggressively raked backlight, "hidden" rear doorhandles borrowed from the JDM Civic hatchback, and an expressive face with LED headlamps.
Honda is presently confirming that the Vezel will go on sale in both hybrid and gas-only guise in Japan, but it isn't offering anything in the way of specifications other than to say that both models will make use of a 1.5-liter direct-injected engine, the "Sport Hybrid i-DCD" powertrain of course getting a "high-output motor" of unspecified power and what could be a dual-clutch transmission. Honda has declined to make clear whether this is the new 1.5-liter turbocharged VTEC engine we told you about yesterday, but it's a good bet that it is indeed the same new Earth Dreams powerplant. Critically, there's no mention of whether all-wheel drive will be offered.

Watch this LSR Honda Insight crash at 190 mph in the desert

Tue, 19 Nov 2013

Like any form of motorsports, attempts at breaking land speed records are inherently dangerous. To wit: During a recent speed competition at El Mirage dry lake beds in southern California, racer Brian Gillespie and his first-gen Honda Insight crashed at nearly 190 miles per hour, and it was all caught on video.
According to the Southern California Timing Association website, which hosts the event, the weather was good and there was no wind on November 10, so it isn't clear what may have caused the crash. Despite the car being destroyed (including the entire front end being sheared off), Gillespie suffered only "minor injuries" and is recovering. The SCTA site does state that Gillespie managed to crack the 200-mile-per-hour mark in a previous run with a top speed of 200.9 mph, so congratulations to him on that! Scroll down to watch the horrifying crash.

2015 Honda Civic Type R revealed [w/video]

Tue, 19 Nov 2013

Earlier today, we told you how Honda has revealed a trio of new turbocharged VTEC engines, including the one that will be used in the 2015 Civic Type R. That's the winged, Batmobile-esque creature seen here. Ahead of a formal introduction at the Tokyo Motor Show, Honda is flaunting its new Civic Type R with images of the car testing at the Tochigi test track and video of the front-wheel drive hot hatch being put through its paces on the Nürburgring.
While the US is getting revamped Civic sedans and coupes, European customers will soon be able to opt for the 2015 Type R with its new Earth Dreams 2.0-liter turbo engine producing more than 276 horsepower. Honda has also made sure to give the car a styling that matches its powerful engine with a more aggressive front end, massive fender flares and a liftgate wing with unusual airplane-like canards. Honda is still withholding the Type R's official specs until the unveiling, but we can tell that the bigger wheels make room for beefier brakes.
The Civic Type R won't launch until 2015, but Honda has released the video posted below showing WTCC driver Gabriele Tarquini working the car around the 'Nürburgring, along with a brief press release. Check 'em both out and be sure to let us know what you think of this matte-black hot hatch in Comments.

Honda reveals three new turbo VTEC engines, including Civic Type R 2.0L

Tue, 19 Nov 2013

It's fair to say that in recent years, Honda has been viewed as a laggard when it comes to engine and gearbox development, seemingly missing the boat on direct-injection, forced-induction and high gear-count transmissions, among other things. But under its Earth Dreams banner, the Japanese automaker is showing new vigor, with the latest proof being this trio of just-announced powerplants.
Measuring 1.0-liters, 1.5-liters and 2.0-liters in displacement, this array of three- and four-cylinder engines boasts turbocharging and direct-injection along with the latest iteration of Honda's famed VTEC variable valve timing hardware. "Most suitable for small-to-medium-sized vehicles," the largest engine is said to be good for more than 276 horsepower and will slot into the eagerly awaited Civic Type R, iconic red valve cover and all.
Unfortunately, few other details about the hot Civic's engine or any of the others are being made public at this time, and there's no official word about the engines coming to North American in the Type R or any other model. Given that all the engines are complaint with stringent Euro 6 emissions standards, they figure to be clean enough, and Honda says that these have been developed as global powerplants, so we'd be shocked if they didn't come ashore in new or updated products over the next few years... even if they leave the CTR on the boat.