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Bentley CEO Adrian Hallmark explains carmaker's situation and plan for recovery

In August, we posted on some of the issues plaguing Bentley at the moment, namely the large loss the carmaker's posted this year. The same Autocar piece we referenced, carmaker CEO Adrian Hallmark said Bentley would not be making more sports cars. Bentley wrote to us to clarify that a single year's loss isn't a calamity, that "it is a mistake to suggest that sports cars are the same as GTs," and that the brand "will continue to design, engineer, and craft" GT cars. We must note, though, that at the time, Hallmark himself said, "The sports car sector – like our own...." More recently, Hallmark expounded on some of the factors slowing the company down this year, from delayed launches to exchange rates. Through the first nine months of the year, Bentley sold 6,654 units, an 11 percent decline from the 7,498 units sold through the first nine months of 2017. In addition to other matters like huge investments in new technologies, that helped the Crewe carmaker to a $44.7-million year-over-year drop in revenue, and a $156-million overall loss, compared to a $35 million profit over the same period last year. On top of declining sales overall, the nine-month delay in launching the Continental GT, the brand's second-best seller, was the first of two big issues causing red finances. Hallmark said the Continental GT "just wasn't ready for launch. But we'd paid for it – we'd paid all the money out, but not got any money back in." Having got that sorted, the second issue arose: WLTP certification. Unlike the New European Driving Cycle (NEDC) before it, the Worldwide harmonized Light vehicles Test Procedure requires every model variant get tested for certification. Hallmark told Automotive News Europe, "We were not quick enough unfortunately to book capacity or prioritize our derivatives within some of the group processes to get them certified on time." Bentley wasn't alone in this; Volkswagen had only managed to get seven of its 14 models approved by September 1 when the WLTP rules took effect. Bentley's much smaller scale exacerbated the problem, turning the situation "close to catastrophic." Hallmark said the snafu robbed the Bentayga of 300 to 400 sales - a gigantic number with respect to a $200,000 vehicle - and pushed the Bentayga plug-in hybrid launch back to March 2019 so Bentley could get volume models certified. Furthermore, preparing for Brexit hasn't been easy on any of the UK's manufacturers.

Ian Fleming's Bentley R-Type rediscovered in an L.A. garage

James Bond creator Ian Fleming commissioned a left-hand-drive 1953 Bentley R-Type Continental Fastback in Deep Grey with black Connolly leather as a gift for his American friend Ivar Felix Bryce. Fleming's choice of that car was probably no accident: Bond drove an R-Type Continental in the book Thunderball – one he bought as a wreck and restored, and he had it done up in gray with black leather. In Skyfall, this is the car that would have been behind that garage door. Gullwing Motor Cars recently discovered the real-life car wasting away in a garage in Hancock Park, Los Angeles for nearly 30 years. Bryce was Fleming's inspiration for CIA agent Felix Leiter in the Bond books. The US agent showed up in six installments in the series starting with Casino Royale, bowing out in The Man with the Golden Gun. Just as cool as the Fleming/Bond connection is this car's connection to the Bentleys of today. This was the "Speed" of its time, and like Continental GT Speed of one today, it was the fastest production four-seater in the world. A review of the time said, "it is difficult to put into words the gulf that separates a Continental from the average car in all the qualities that have a bearing on safety at speed." And you can see where those outboard lights on today's Bentleys come from. The Continental designation signified a power upgrade over the standard R-Type, and Fleming built it up with extras like rear spats, lightweight seats, fitted luggage, and a racehorse mascot. The Bryces flew their gift around the world to their various homes in England, Nassau, New York, and Vermont. After they sold it the coupe had several owners, ending up in the hands of a Beverly Hills surgeon in 1978, and according to Gullwing it's been sitting in a garage almost since that time. It has matching numbers and the original interior, and Gullwing says, putting it mildly, it is "an ideal restoration candidate." The asking price is $1,495,000, which is quite the premium for pedigree. Hagerty values a pristine example at $1.4 million, and two recent pristine examples have been sold by RM Auctions for $1.2M and Bonham's for $822,000. This Fleming car one went to auction at Pebble this year with an estimate of $1.4M - $1.8M but didn't sell, so don't be afraid to ask a few hard MI6-like questions about it if you're interested.

Bentley forging ahead with SUV development

Bentley has a whole mess of new models in the pipeline, including a completely new coupe, two-door and high-performance versions of the Mulsanne and an even more hard-core version of the Continental GT3-R. But the most vital product under development at Crewe is its upcoming new SUV, and that's what our spy photographers have caught undergoing testing.
This prototype appears to be the same one we spotted a couple of months ago, although this time the NewBentley.com stickers appear to have been taped over (presumably to call less attention to itself) and the whole thing is riding lower to the ground to better test its brakes and cooling systems.
While the form clearly shares much with the EXP 9 F concept that previewed its development at the 2012 Geneva Motor Show, the design has clearly been worked over with a front end and tailgate that are easier on the eyes and more in keeping with the company's styling language.