Tesla Model X, page #28

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NHTSA denies Tesla asked for Model S fire probe

The Tesla Model S is being investigated by the National Highway Traffic Safety Administration after three of the models caught fire; two of the electric cars impacted debris on the road, and one was involved in a single-car accident. This much we know for sure. Just exactly how the investigation came to be, though, is up for debate.
According to Tesla CEO Elon Musk, the California-based automaker requested that the government safety agency open the investigation, saying in a blog post, "We have requested that the National Highway Traffic Safety Administration conduct a full investigation as soon as possible into the fire incidents. While we think it is highly unlikely, if something is discovered that would result in a material improvement in occupant fire safety, we will immediately apply that change to new cars and offer it as a free retrofit to all existing cars."
Not so fast, counters NHTSA head David Strickland. Speaking to The Detroit News, Strickland had this to say: "Investigations are independent... We have never ... actually had an automaker ask for a formal investigation, but it causes a couple of implications: If a manufacturer asks me or asks the agency for a formal investigation, you've already made a determination that you may have a defect that imposes an unreasonable risk to safety. ... I don't think that would ever happen."

Tesla asks feds to investigate Model S fires, amends warranty to cover fire damage

As of the last official count, there are 19,000 Tesla Model S sedans on US roads. Three of those, as has been widely reported, have caught on fire after significant accidents. That means one in about 6,333 Model S sedans has caught fire, and none of those fires led to any injuries. By way of contrast, there were 172,500 gasoline-car fires in the States last year, which, according to the National Fire Protection Association, equals about one in every 1,450 vehicles on US roads.
In a move we'd describe as very baller, Tesla has amended the warranty to cover damage due to a fire, even if due to driver error.
Put more simply, as stated by Elon Musk in his latest posting on the official Tesla Motors blog, "You are more than four and a half times more likely to experience a fire in a gasoline car than a Model S! Considering the odds in the absolute, you are more likely to be struck by lightning in your lifetime than experience even a non-injurious fire in a Tesla." While the assertion of dangerous lightning strikes may be just as spurious a correlation as those who claim the Model S is a burning inferno waiting to happen, the point is clear: You are quite unlikely to experience a fire in a Tesla Model S.

Is Tesla's next project an F-150 competitor? [w/poll]

What's the future look like for Tesla after it launches the Model X CUV and possibly a smaller, sub-Model S sedan? Would you believe a pickup truck? Yes, Tesla could be looking to use its EV know-how to take the fight to Ford and the F-150, based on comments made by company founder Elon Musk.
"If you're trying to replace the most gasoline miles driven, you have to look at what people are buying," Musk said during an impromptu Q&A session following a speech at Business Insider's Ignition conference. "[The F-150 is] the best selling car in America. If people are voting that's their car, then that's the car we have to deliver."
And while the idea of electric pickup may sound kind of absurd to some, Musk makes a very valid point - if Tesla's goal is to replace gas miles with electrical miles, it simply can't afford to ignore pickups.

Musk says Tesla 'definitely' won't recall Model S

Since early October, three Tesla Model S sedans have caught on fire, gained viral media coverage and received intense scrutiny, but Tesla's CEO and largest shareholder, Elon Musk, says "there's definitely not going to be a recall" of the Model S, Bloomberg reports. As of late October, the National Highway Traffic Safety administration (NHTSA) says it will not be launching a formal investigation into the Model S fire in Seattle, because there's no evidence to suggest that the fire was caused by a manufacturer defect and no government-mandated safety regulations were violated.
Though the fires are alarming, one must realize that hundreds of thousands of vehicle fires occur in the US every year. Electric Teslas, like any vehicle (including those with an internal combustion engine), are not immune to catching fire in certain situations. Here's Musk's take on the issue: "[The Model S] is about five times less likely to have a fire than an average gasoline car," he reportedly said Tuesday at the New York Times' DealBook conference in New York.
The first of the aforementioned fires occurred in Seattle and started in the battery pack after the Tesla hit a piece of road debris. The second fire occurred in Merida, Mexico, after the driver, who was speeding in his Model S, reportedly struck a raised pedestrian crossing, launched into the air and then crashed into a wall and tree. The third Model S ignition occurred after the driver ran over a tow hitch in Smyrna, Tenn., and - similar to the Seattle fire - damaged the undercarriage of the car where the battery is located.

Analyst calls on Apple to buy Tesla

This is the layman's understanding of how the tech world works: come up with an idea; execute idea; start making money; get bought out by Apple, Google or some other wealthy company seeking the Next Big Thing; retire to Fiji at age 23. Occasionally, though, one of those startups grows quickly enough to avoid being bought out by the big boys of Silicon Valley. Tesla is one such startup, and while it's an automaker as much as a tech company, the mingling of both worlds in its business model has helped the company survive since 2003, become publicly traded in 2010 and avoid being bought out by a bigger company (though the personality of its co-founder and CEO, Elon Musk, may have something to do with that, too).
This record of independence hasn't stopped the analysts from talking, though. According to CNN Money, Andaan Ahmad, a London-based investment banker with German bank Berenberg, has petitioned Apple CEO Tim Cook to buy out Tesla and bring Elon Musk into the Apple family. On paper, the move would sort of make sense: since the death of Steve Jobs, Apple appears to some to have been sagging, releasing better iterations of its currents products but lacking the big, new, industry-investing widget that makes people go mad. Expanding into the automotive market, a long-rumored destination for Apple, would allow the Cupertino, CA-based brand to stretch its legs in a new direction. As Ahmad notes, Apple needs to go "out of the box" or "the key debate will always be about [Apple's] ability to sustain these abnormal margins in [the] iPhone business."
Although not expressly discussed in the CNN story, we could also see some big benefits for Tesla. The Palo Alto-based automaker has been locked in a war over direct sales to customers with a number of dealership groups across the country, many of which have particularly powerful political lobbies. If Tesla had the backing of the world's most powerful company, which also has success in the business of upgrading traditional retail experiences, it could help establish the direct-sale model on a wider scale.

Tesla hires ex-Apple VP for new vehicle development

Tesla announced Thursday that it has filled the position of vice president of vehicle programs, hiring former vice president of Mac hardware engineering at Apple, Doug Field, who started his career at Ford.
"Doug has demonstrated the leadership and technical talent to develop and deliver outstanding products, including what are widely considered the best computers in the world," says Elon Musk, co-founder and CEO of Tesla. "Doug's experience in both consumer electronics and traditional automotive makes him an important addition to our team," he relates. Field most recently was responsible for the latest MacBook Air, MacBook Pro and iMac.
Field says that he had no intention of leaving Apple until Tesla came along. "Tesla is at last an opportunity for me and many others to pursue the dream of building the best cars in the world," he says, "while being part of one of the most innovative companies in Silicon Valley."

Feds decide against investigating Tesla Model S fire

Despite earlier reports, the National Highway Traffic Safety Administration has announced it will not be filing a formal investigation into the fire that engulfed a Tesla Model S earlier this month, as the agency says there was no evidence to suggest the fire was due to a manufacturer defect or that the car was in violation of government-mandated safety standards, according to Automotive News.
The NHTSA's decision whether to investigate was delayed, as the fire happened on the first day of the US government shutdown. AN reports that as of October 22, the administration was still "gathering data," according to a statement by Administrator David Strickland.
The October 1 fire that torched the critically acclaimed EV was started after an impact with a "large metallic object," according to multiple sources including the driver/owner. As we reported on October 3, despite the car-destroying blaze, Tesla maintained that the battery pack acted exactly as designed, by containing the blaze to just one of the battery pack's 16 modules, rather than sending the whole lithium-ion unit up in flames.

Elon Musk buys James Bond's Lotus submarine, wants to install Tesla powerplant

Remember when we reported the long-lost-but-found-again Lotus Esprit submarine used in the James Bond film The Spy Who Loved Me had sold at auction in London for $966,560 (well, $863,000 plus a 12-percent buyer's premium)? At the time, the buyer's identity remained a mystery, but Jalopnik has reported and confirmed that the man with money to burn is none other than billionaire Elon Musk, CEO of both Tesla Motors and SpaceX. What's even more shocking (maybe not for Musk) is that he wants to install a Tesla electric powertrain in it and make it transform into a road-going car.
The story of the submersible Lotus' journey from movie star to prized possession of the eccentric Musk is remarkable. After filming ended in the '70s, the car was shipped to Long Island, NY and placed in a storage container that was paid in advance by the studio for 10 years. After the money ran out, the contents of the container were sold off Storage Wars-style in 1989 and won by an area couple. It was shown in public on occasion throughout the years, but its value remained a mystery until the gavel fell in London last month. While far from the most valuable Bond car to be auctioned off (that honor goes to the Aston Martin DB5 used in Goldfinger and Thunderball, which sold for $4.6 million at auction in 2010), the Lotus submarine is definitely the most unique.
Also worth noting is that the Lotus sub is more than just a prop. Without the aid of CGI, the film's producers needed an actual submarine that looked like a Lotus Esprit, and so they hired a company called Perry Oceanographic in Florida to build it and hired former US Navy Seal Don Griffin to pilot the sub during the film.

Demand for electric car rentals unplugged by range anxiety

It's the hurdle that electric vehicles must clear to be launched into the mainstream: range anxiety. But this time it isn't prospective customers who worry about running out of juice, Bloomberg reports, but renters who return to car rental agencies before their lease is up and trade their EVs in for more traditional gasoline-powered autos and gas-electric hybrids.
"People are very keen to try [electric vehicles], but they will switch out of the contract part way through ... they think they can't get to a charging station," says Lee Broughton, head of sustainability at Enterprise. Enterprise customers who rent EVs reportedly trade them in 1.6 days into the rental period on average, which compares unfavorably to the six- to seven-day rental periods of traditional, fuel-burning automobiles.
Christopher Agnew, an analyst at MKM Holdings LLC, says that longer range would help rental customers' range anxiety, especially since they are usually renting vehicles in unfamiliar places.

Has Tesla's fire chilled the battery car market?

The nascent battery-car market just might be short-circuiting.
If this year is average, about 194,000 vehicles will catch fire before the ball drops in Times Square. And, for the moment at least, just one of them will have been a Tesla Model S. Of course, it didn't help that a passerby happened to catch that blaze in the Seattle suburbs earlier this month, quickly posting the video on YouTube (you can watch it yourself below).