Tesla CyberBeast, page #32

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Toyota still wants Tesla's battery help, still evaluating RAV4 EV program

Tesla Motors said earlier this month that the agreement it has with Toyota to supply battery packs for the Toyota RAV4 EV SUV would be finished by the end of the year. The deal is done, but Toyota is now singing its best version of Baby, Please Don't Go. The Japanese automaker may look to extend the battery-pack agreement with California-based Tesla, Automotive News says, citing comments made by Osamu Nagata, who heads Toyota's manufacturing and engineering in North America. Nagata also complimented Tesla for its "clear business strategy." Toyota, which owns 2.5 percent of Tesla, started the RAV4 EV collaboration in 2012, in which Tesla was to make about 2,600 battery packs for the all-electric SUV. That agreement was estimated to be worth about $100 million. "We are also evaluating the RAV4 EV program and will have more to say at a later date" – Toyota "We have a good relationship with Tesla and will evaluate the feasibility of working together on future projects," Toyota said in a statement e-mailed to AutoblogGreen. "We are also evaluating the RAV4 EV program and will have more to say at a later date." And while Toyota hasn't quite met initial sales expectations – it sold about 1,600 of the RAV4 EVs through this spring – the company expects to reach 2,500 by the end of the year. And the partnership did generate about $15 million in revenue for Tesla, according to that company's first-quarter letter to shareholders. That said, Tesla is obviously focusing its battery-making efforts on its own models.

Panasonic has an idea to be Tesla's one and only gigafactory partner

Samsung? Who's Samsung? That's what Panasonic is asking as the electronics conglomerate makes it clear it is looking to secure its position in Tesla Motors' plans to build a huge car-battery factory over the next three years. Panasonic is now saying it expects to be the only battery manufacturer partner for Tesla's so-called gigafactory, Reuters says, citing comments from Panasonic senior executive Yoshio Ito. Ito says his company has been in talks with Tesla about its construction plans, and while Samsung started supplying Tesla's batteries last year, Panasonic, which makes Tesla's lithium-ion cells, is looking for solo billing once the $5-billion factory goes live in 2017. All Tesla CEO Elon Musk has said so far is that he expects Panasonic to be the main partner in the gigafactory. Tesla, when contacted by AutoblogGreen, declined to comment on Ito's comments. Last fall, Panasonic and Tesla reached an agreement in which Panasonic would increase its supply of battery cells to Tesla by a factor of 10 within the next three years, and Panasonic says its already doubled its battery-production investment this year largely because of the California automaker. That said, Panasonic president Kazuhiro Tsuga said in March that there was significant risk involved in any investment in the gigafactory and hadn't committed to any investment as of that time. So Ito's comments may merely be a negotiation ploy. Tesla is looking for partners to shoulder about $3 billion of the $5 billion gigafactory cost. Earlier this month, Lux Research estimated that Panasonic has a 39-percent global market share for plug-in and hybrid batteries. NEC has 27 percent and LG Chem has nine percent.

Toyota's Lentz says fuel cells are the future, not EVs

Toyota is not bullish on EVs. That comes from the company's North American CEO, Jim Lentz, who said the company will focus not on electrification, but on continued hybridization with a long-term focus on hydrogen fuel cells.
Lentz questioned the long-range ability of EVs, saying that Toyota feels "there are better alternatives, such as hybrids and plug-in hybrids, and tomorrow with fuel cells." Lentz spoke about Toyota's focus on hydrogen following Forbes Brainstorm Green conference and barely a week after a battery deal between Tesla and Toyota ended, according to Automotive News.
That deal provided for 2,500 battery packs for the Rav4 EV. While valuable to Toyota, the deal "was never about open-ended volume," Lentz said. "It was time to either continue or stop. My personal feeling was that I would rather invest my dollars in fuel cell development than in another 2,500 EVs."

CARB scrapping plan for $60,000 limit on EV rebates

In April, we heard about a discussion within the California Air Resources Board (CARB) that would have put a $60,000 MSRP limit on plug-in vehicles that would qualify for CARB's $2,500 rebates. A new report in Silicon Beat says that CARB is once again ready to give EV money to everyone, no matter what expensive car they buy. There's no question that the CARB proposal would have had an inordinate effect on Tesla Motors, the only company selling a EV expensive enough to cost more than $60,000, the Tesla Model S. Okay, the Cadillac ELR plug-in hybrid would also have been affected, but that only would have applied to a small handful of people. According to Silicon Beat, the updated CARB proposal says clearly that, "at this time staff is not proposing any significant changes to the Clean Vehicle Rebate Project as part of this year's Initial Funding Plan." CARB spokesman David Clegern told Silicon Beat that, "It's fair to say [the $60,000 limit] been removed. I never say anything is dead until after the vote, but I'm not aware of any plans to revisit it." In other words, Tesla, you're good to go. We've asked CARB for confirmation of this, but have not yet heard back.

FTC staff comes out in favor of Tesla, direct vehicle sales

On the subject of Tesla Motors and its efforts to legally sell its electric vehicles directly to consumers without franchised dealerships, the FTC has taken aim at Missouri and New Jersey. The Commission hasn't made any nationwide decision on the subject quite yet, but in a May 16 statement it encouraged the two states to reconsider policies that would further prohibit automakers from selling directly to consumers. And the FTC didn't mince words, calling such laws an example of "protection that is likely harming both competition and consumers." This is much further than the FTC has ever gone before in support of direct vehicle sales. FTC didn't mince words, saying such laws were "likely harming both competition and consumers." The statement follows an April blog post from three FTC officials, who wrote that the anti-direct sales mandates were "protectionist" and "bad policy." Tesla has been doing battle with a number of states as well as lobbying efforts from the National Automobile Dealers Association (NADA), which represents 16,000 new car and truck dealerships representing about 32,000 domestic and international franchises. The NADA has been supporting dealers who oppose Tesla's direct sales for years. In fact, Jonathan Collegio, vice president of public affairs for the National Automobile Dealers Association (NADA), maintained that the states need to retain the right to regulate the automobile sales distribution channel. "These arguments ignore the fact that fierce competition between local dealers drives down prices both within and across brands. When three Ford dealers compete for the same customer, the customer wins, period," Collegio wrote in an e-mail to AutoblogGreen. "Finally, it's a major fallacy to compare buying cars with buying other goods, like books or computers. New cars are major purchases that require licensing, insurance, complex financing involving trade-ins, contain hazardous materials, and if operated incorrectly can cause serious bodily injury." Tesla representatives didn't immediately respond to a request for comment from AutoblogGreen. New Jersey and Missouri have both been in the news lately. Garden State politicos have created a bit of a grey area, first voting in mid-March to stop Tesla stores from selling cars starting April 1, then extending the deadline to April 15.

What to do if you run out of juice in your Tesla Model S

After writing about their Tesla Model S running out of juice on the side of the road between Las Vegas and Barstow, CA recently (read about it here), the fine folks at Teslarati figured they had some 'splainin' to do. The brief explanation is headwinds. Yes, headwinds. A Model S has about 10 miles of range even after it shows a big fat "0" on its dash. Thankfully, the drivers took notes about what to do if your Model S is about to shut down like C-3PO in A New Hope. Step one is to know that the EV has about 10 miles of range (maybe 20) even after it shows "0" on its dash. Once that distance is used up, it's time to pull the car over, and even then there is enough reserve juice to power the screen for a half hour. After that, all that works are the door handles and the flashers. So, before everything goes completely dark, it's best to remember to put the car into "tow mode" and get it into neutral so that the EV doesn't have to be jumpstarted just to get it onto a truck. Also, once the Model S has been recharged from empty, it needs to be powered off in order to reset the system and not keep it in "depleted power" mode. Now you know. The way Teslarati learned all of this was that, after using a Las Vegas supercharger to give their Tesla Model what they thought would be about 240 miles worth of range for the 160-mile drive, the car unfortunately provided them with just 157 before shutting down. The culprit was a sand storm that sent 35-mile-per-hour headwinds (and probably a bit of grit) into the car as it maintained a 75-mph cruising speed. Teslarati also said elevation changes were part of the problem. Las Vegas and Barstow are both about 2,200 feet above sea level, but there are a bunch of hills in between, and we guess the declines giveth less then the inclines taketh away. Happens to the best of us.

Tesla now California's top automotive employer

Tesla has knocked off Toyota as the biggest auto employer in the state of California, employing over 6,000 people to the Japanese company's 5,300. That lead is only likely to grow, as the EV manufacturer prepares to add another 500 jobs by the end of the year, and as Toyota begins its relocation to its new North American headquarters in Texas. The news comes barely a week after the company announced a $50 million loss during the first quarter of 2014.
Tesla's statewide employment could be set to double, beyond even 6,500 people, if it follows through on rumors to construct its eagerly awaited gigafactory in the Golden State. The $5-billion venture could add another 6,500 employees, making Tesla not just the largest automotive employer in the state, but making it one of the largest employers in the state full stop.
The investment of Tesla and its founder (and real-life Tony Stark), Elon Musk, has been substantial. The company has added 3,000 employees in the state since 2013, reopening the Toyota and General Motors joint-venture factory that use to be known as NUMMI in 2009 and constructing a design studio in Los Angeles, all in addition to its Palo Alto headquarters.

Tesla CEO Elon Musk expects 'hundreds' of battery gigafactories

Tesla Motors has officially announced it will build a massive electric vehicle battery factory, which it calls a gigafactory, to make a huge amount of cheaper lithium-ion pack for the EVs of the future. It says these packs are so important that it is working on plans for a gigafactory in two locations, just to make sure there is a Plan B if something goes wrong with Site A. But how many gigafactories could there one day be? According to Musk's vision, expressed at the World Energy Innovation Forum held at the Tesla Factory in Fremont this week (where he also said that using the Lotus Elise as the basis for the Tesla Roadster was not the best idea), the auto industry will one day need hundreds of battery gigafactories. Now, that's not hundreds of Tesla gigafactories, but he thinks there will need to be 200 just to supply the automotive industry. Throw in stationary energy storage and iPads that run all year, and the number climbs even higher. One benefit of all these cells coming to market will be cheaper electric vehicles. Originally, Tesla said that its gigafactory would be able to reduce the per-kWh cost of a Tesla battery pack by "more than 30 percent." Musk repeated that number at the Forum this week, saying, "I think we can probably do better than 30 percent." The groundbreaking of the first Tesla plant could take place next month. Oh, and as a side note: doesn't Michigan look odd in the image above? We are one with the lake, apparently.

Battery-pack production for plug-ins, hybrids, triples in three years

Panasonic's standing in the plug-in and hybrid battery production industry has zoomed ahead like a Tesla Model S taking off from a standstill. That's appropriate because the Japanese company's relationship with the California-based automaker has been the primary reason for its growth, which looks like it will continue to be rapid. According to new numbers from Lux Research, battery manufacturers are producing 1.4 gigawatt-hours worth of batteries for plug-in and pure battery-electric vehicles per quarter, up from under 200 MWh in early 2011. Lithium-ion batteries account for 68 percent of the current total, while nickel-metal hydride batteries (like the one used in the non-plug-in Toyota Prius) account for 28 percent. The rest are made up of small numbers of things like solid-state batteries. Panasonic has been the primary beneficiary of electric vehicle growth (click on chart to enlarge). The company has a 39percent market share for plug-in and hybrid batteries, while NEC has 27 percent and LG Chem has 9 percent. As for demand, Toyota, Tesla and Renault-Nissan account for about three-quarters of all batteries used for plug-in and hybrid vehicles. Panasonic expanded its battery-production deal with Tesla last October. There are more details in the Lux Research press release below. Panasonic Has 39% Share of Plug-In Vehicle Batteries, Thanks to Its Deal With Tesla Batteries for Plug-Ins and Hybrids Were a $660 Million Market in Q1 2014, Led by U.S. Demand, According to Lux Research's New Automotive Battery Tracker BOSTON, MA--(Marketwired - May 6, 2014) - Batteries for hybrids and plug-in vehicles are growing fast, more than tripling over the past three years to reach 1.4 GWh per quarter, according to the Automotive Battery Tracker from Lux Research. Panasonic has emerged as the leader thanks to its partnership with Tesla, capturing 39% of the plug-in vehicle battery market, overtaking NEC (27% market share) and LG Chem (9%) in 2013. "Even at relatively low volumes -- less than 1% of all cars sold -- plug-in vehicles are driving remarkable energy storage revenues for a few developers, like Panasonic and NEC, that struck the right automotive partnerships," said Cosmin Laslau, Lux Research Analyst and the lead author of the new Lux Research Automotive Battery Tracker.

In hindsight, Musk wouldn't use Lotus for Tesla Roadster

The world will be a different place after Elon Musk builds a time traveling device (don't ask us how we know that will happen). For one thing, the Tesla Roadster of the rewritten future will not have been built using the chassis of the Lotus Elise. Also, verb tenses will be becoming even more confusing and, possibly, awkward. "We ended up changing most of the damn car" – Elon Musk We know about the not-using-the-Lotus thing because the Tesla Motors CEO said as much yesterday at the World Energy Innovation Forum at the Tesla Factory in Fremont. The two-day event, which also offers Model S test rides and a factory tour for attendees, featured a fireside chat with the electric automaker's CEO and Ira Ehrenpreis. During the discussion, Musk revealed that if he had to do it over again, he would have built the Roadster from the ground up instead of using the Lotus Elise chassis. "We ended up changing most of the damn car, so we thought later, why did we do that," he said. Another problem with the original idea for the car was the drivetrain. At first, Tesla had meant to use the motor and other propulsive bits from AC Propulsion, only to find that powertrain didn't work well in a commercial application. Instead Tesla only licensed the reductive charging patent, which allowed some integration of the inverter and charger. Besides knocking Tesla's own early efforts, the outspoken entrepreneur took a couple swings at other technologies with quotable quotes such as: "The internal combustion engine is a ridiculous thing!" and "Current lithium ion technology is better than theoretical fuel cell limits. So, game over. Why bother with fuel cells?" Looks like there are some things Musk is not interested in going back in time and changing.