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Porsche picks Maria Sharapova as brand ambassador

Russian-born tennis superstar Maria Sharapova has just inked a three-year deal with Porsche to be its brand ambassador, a position that will put her on a global campaign for the German automaker. The 26-year-old athlete isn't new to the role - she previously signed a similar three-year deal with Land Rover in 2006.
"Maria Sharapova is an exceptional athlete. She combines top performance in her sports with elegance and power. These are precisely the qualities that are embroiled in our sports cars," explained Matthias Mueller, CEO of Porsche AG, during the announcement. "Her profile and charisma are an ideal fit for Porsche. She is also highly respected around the world and enjoys an outstanding reputation," he added.
Some consider Porsche's choice of a female tennis player as its ambassador interesting, if not surprising. The automaker has traditionally marketed its vehicles with a masculine edge - Sharapova and the sport of tennis position the brand in a different light - likely an intentional decision. Do you think Porsche's choice was a good one? If not, who would you choose as its global ambassador?

Do we finally know which hybrid hypercar is fastest?

In order to properly compare and contrast the performance characteristics of competitive automobiles, a number of variables have to be sorted out. For instance, to diminish the human component, the same driver must be used for each lap, that driver has to be capable of wringing the maximum level of performance from each vehicle, and they should all be checked and prepared to make sure they are within manufacturer specs before hitting the track. Speaking of which, the conditions at the track – and, of course, it goes without saying that the cars have to be tested at the same location, on the same day – have to be as similar as possible. Naturally, arranging all of these variables is difficult, if not impossible, and that's especially true when the contenders are the Ferrari LaFerrari, McLaren P1, and Porsche 918 Spyder. As range-topping models from well-established performance players, these three hybrid hypercars are often lumped into the same category. But which one is fastest? Well, that's been a tough nut to crack, in part because the manufacturers themselves haven't always been willing to play along when it comes time to test these machines head-to-head-to-head. And so, with all that (probably unnecessary) preamble out of the way, we present to you the video above, in which this particular vehicular pedestal is toppled. All three cars are owned by a man named Paul Bailey, they were tested on the same day at the Silverstone circuit in England, and each had British Touring Car driver Mat Jackson at the helm. We're not going to spoil the results, other than to say that all three vehicles were incredibly fast and within spitting distance of one another at the finish line, as you would expect. Intriguingly, this video is said to be part one in a three-part series, so we have more Ferrari vs. McLaren vs. Porsche action to look forward to. Related Video: News Source: TheSUPERCARDRIVER via YouTube Green Ferrari McLaren Porsche Convertible Coupe Hybrid Performance Supercars Videos porsche 918 spyder mclaren p1 silverstone hypercar ferrari laferrari laferrari

Porsche Cayman GT4 speeds back into view

We're all familiar with the succession of numbers that follow the letters GT on a hard-core Porsche 911: the GT1 that was Stuttgart's Le Mans contender in the late 90s, the GT2 that packs turbochargers but without the Turbo's all-wheel drive and excess weight, and the naturally aspirated GT3 that's the enthusiast's choice. But a GT4? That's something new, and exactly what Porsche has in store.
Spied testing in Germany once again is the upcoming GT4 version of the Porsche Cayman, set to supersede the existing GTS and take the place of the previous Cayman R at the top of Porsche's junior sports car range. This latest batch of spy shots doesn't show us much more than the last crop, but gives us a much clearer view at what promises to be the most hardcore Cayman to date.
As you can see, the Cayman GT4 packs a much more aggressive aero kit and rolling stock than any version we've seen to date. It's got a lip spoiler, big air dam and GT3-style vent in front of the hood, deep air scoops along the flanks, a set of spindly alloys packing oversized brakes, a diffuser with twin central exhaust tips around back and a rear wing that's likely to be replaced with a sleeker unit before the GT4 reaches production.