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Porsche Macan sales may push brand past 200K unit goal early

Tue, 13 Aug 2013

In late 2010, Volkswagen announced that it would spend the equivalent of $71 billion through 2015 to beef up its product lineup, determined to overtake Toyota in overall sales and profitability by 2018. Each of VW's many brands, in turn, would play its part contributing to a goal of 10 million sales per year. VW-owned Porsche was expected to sell 200,000 vehicles per year by 2018, but with the imminent arrival of the Macan small sport utility vehicle in 2014, the automaker is poised to meet that goal years ahead of schedule, Automotive News reports.
Porsche sold 143,096 cars in 2012, and IHS Automotive predicts Porsche will sell 63,000 Macans in 2014, according to Automotive News, which would make it the brand's best-selling vehicle. Do the math and you can see how Porsche could easily beat original expectations ahead of schedule. But Porsche's sales and marketing boss Bernhard Maier says not so fast: "We will not offer [63,000 Macans] in 2014 as we will still be ramping up production and introducing models top down," he told Automotive News Europe. Whether Porsche surpasses the 200,000 mark early or not, he said, the company will not set a new sales target and will remain committed to its business model.
The Macan shares its architecture with the Audi Q5, but Porsche will be able to charge more for its SUV. Tim Urquhart, a senior analyst at IHS Autmotive, told Automotive News that Porsche can charge 10 to 20 percent more, for what is basically the same SUV, than other VW Group brands. How's that for brand value?

Porsche 911: Big in Taiwan

Fri, 09 Aug 2013

Porsche is continuing celebrations for the fiftieth anniversary of its iconic 911. In its latest video, it's gone to Taiwan, to interview some of the folks that have grown passionate about the rear-engined sportscar over the years.
By and large, the views expressed in this video could have come from anywhere in the world. The 911 is a great car and that doesn't change from country to country. These enthusiasts have the same passion that fans in England, the United States or Germany have for the Carrera. Take a look below at the full video, to see what the 911 enthusiasts of Taiwan love about their 911s.

2014 Porsche Panamera 4S Executive

Fri, 09 Aug 2013

If the idea of a Porsche sedan (or, long hatchback) is still off-putting to you, then you might want to look away now. For 2014, the polarizing Panamera has received a midcycle refresh bringing slightly different styling, as well as adding two new models to the lineup, the S E-Hybrid and the stretched-wheelbase Executive. Having focused most of my recent trip to Germany on a First Drive of the intriguing plug-in Panamera, I also got to spend some time with the roomier Executive model.
Offered in both 4S and Turbo guise, the Panamera Executive has been stretched by almost six inches for the sole purpose of improving rear passenger space. Although it's hard to imagine anyone would willingly buy a Porsche and opt to sit in the back seat, I'd have to say that if I'm going to be chauffeured around in a car, why not make it a Porsche? For the most part, though, I'm guessing that many Panamera Executive sedans will be owned by people who want to one-up their buddy driving a stretched BMW 7 Series or Mercedes-Benz S-Class.
Driving Notes:

'Faster. Farther.' dives into the history of Porsche racing tech

Wed, 07 Aug 2013

No doubt, Porsche has produced some of the best endurance racecars around, such as the turbocharged, slant-nose 935 of the 1970s and the ground-effects-enhanced 956 and 962 of the 1980s. But the company's most famous racecar, its first overall winner at the 24 Hours of Le Mans, was the 917.
The 917 embodied many of Porsche's technological achievements up to that point, such as the company's first 12- and 16-cylinder engines (the flat-16 was never used in competition), fiberglass bodies that implemented early aerodynamic practices and the use of new, exotic materials, such as magnesium and titanium.
The racecar was commissioned by the head of Porsche Motorsports, Ferdinand Piëch, to win overall at the 24 Hours of Le Mans in 1970, after he realized a loophole in the rules that allowed cars to compete with engines up to five liters in the Sport category if they were also production models. Piëch saw opportunity: the top prototype class was restricted to three liters; the production minimum to compete in Sport was 25 cars. And so, with much effort, Porsche assembled 25 "production" 4.5-liter 917s and had them parked in a neat line for the race inspectors to verify their legitimacy. It didn't take long before people realized the new Porsches were much faster than the prototype racers, with a top speed approaching 250 miles per hour.

Autoblog Podcast #344

Tue, 06 Aug 2013

Doug DeMuro from Plays With Cars, Infiniti Q50, Subaru BRZ STI, Porsche Macan
Episode #344 of the Autoblog podcast is here, and this week, Dan Roth and Executive Editor Chris Paukert are joined by Doug DeMuro, author of Plays With Cars and prolific internet autowriting presence. Topics include the latest spy shots of the Porsche Macan, the 2014 Infiniti Q50, and the teaser images we've recently seen of a Subaru BRZ wearing STI badges. As always, we start with what's in the garage and finish up with some of your questions. For those of you who hung with us live on our UStream channel, thanks for taking the time. You can follow along after the jump with our Q&A. Thanks for listening!
Autoblog Podcast #344:

Porsche celebrates 5M Facebook fans with crowdsourced one-off 911

Mon, 05 Aug 2013

Porsche's Facebook fan base appears to be accelerating as quickly as the cars it builds. The German automaker has just unveiled a special 911 Carrera 4S designed with crowdsourced input as a way to thank its five million Facebook fans.
The 911 features special Aquablaumetallic paint from Porsche Exclusive, contrasting 20-inch white Carrera S wheels and pinstriping, along with an aero package including a fixed rear wing. Inside, there are unique backlit sill plates and the obligatory dashboard engraving that says "Personally Built by 5 Million Porsche Fans."
As a way to turn at least one virtual thumbs up into its more meaningful physical-world equivalent, Porsche is holding a contest to win the chance to drive the car at Britain's Silverstone racetrack - and bring a friend - and nine lucky runners-up will win 1:43-scale models of the 911. If you want to enter the contest, click here.

Submit your questions for Autoblog Podcast #344 LIVE!

Mon, 05 Aug 2013

We're set to record Autoblog Podcast #344 tonight, joined by Doug DeMuro, author of Plays With Cars, formerly of Porsche Cars North America, and all-around swell guy. You can drop us your questions and comments via our Q&A module below, and we'll give them extra-diligent attention. Subscribe to the Autoblog Podcast in iTunes if you haven't already done so, and if you want to take it all in live, tune in to our UStream (audio only) channel at 10:00 PM Eastern tonight.
Discussion Topics for Autoblog Podcast Episode #344
BRZ STI?

2014 Porsche 911 GT3 [w/video]

Thu, 01 Aug 2013

The Bearable Lightness Of Being
Start with a standard Porsche 911 Carrera and its 350-horsepower, 3.6-liter flat six-cylinder engine. Bore a crepe-thin slice of aluminum from each cylinder to get to 3.8 liters, add a wider track out back and two extra exhaust pipes and voila, you can append an S to the Carrera's name. Hang two sets of wet, multi-disc clutches along its spine and you can make that a 4, or a 4S. Bolt on two forced-induction compressors and piping, add two fender vents and comically wide rear tires and you've redeemed your ticket to a Turbo. Increase the boost pressure and swell the corral to 560 horses and you have the Turbo S, which is the Virginia Slims of the 911 line-up because it's come a long way, baby.
Or you can go in a different direction. At that second stop, grab the 3.8-liter and cart it over to the engineers at Porsche's development center in Weissach, Germany. If racing were meat, they would be among the alpha carnivores. The baseboards in their homes are probably painted with miniature billboards for motor oil and vintage cigarettes along the straights, red-and-white stripes around every corner.

Porsche forum claims eco-friendly 911 Blu coming to Frankfurt

Thu, 01 Aug 2013

The fiftieth anniversary of the Porsche 911 has been a nearly year-long affair, with unique tributes and even a special anniversary edition with plenty of retro throwbacks. The party is expected to continue through the end of 2013, and if one 911 enthusiast forum is right, we'll see yet another special edition model near the anniversary of the original car's September 1963 debut, when it arrives at next month's Frankfurt Auto Show.
It's called the 911 Blu, and where the 911 50 Years Edition was more expensive than a 911 Carrera S hardtop, the Blu would be an entry level special edition. That's right, a limited run car that actually slots in at the very bottom of the 911 range. According to Porsche forum 911UK.com, the new car would be priced at 74,600 euros ($98,718 at today's rates) or 64,750 pounds. That undercuts the price of a base 911 in Germany by nearly 16,000 euros and in the UK by nearly 8700 pounds (although to be fair, it's roughly identical to the price of a base 911 C2S in the US).
This 911 will reportedly feature a detuned flat-six with 300 horsepower and 211 pound-feet of torque.

Porsche Macan caught completely uncovered

Wed, 31 Jul 2013

Porsche is preparing to launch its sub-Cayenne CUV, with a suspected debut at the 2013 Los Angeles International Auto Show, which means we're right about at the point where undisguised models start scampering around the cities and towns of Germany. Our spy photographers snagged just such a model, with only the headlights and taillights concealed by camouflage (no, those comically large lamps aren't a production item).
The undisguised car looks like a tiny Cayenne. Not really surprising, we know, but it's impressive to see how the Cayenne's styling works with the smaller proportions of the Macan. It looks squat, athletic and poised, like it's a small, "sporty" crossover we'd actually want to drive. Both the Macan and the Macan Turbo are shown, with the more powerful model sporting a set of quad exhausts.
The only big questions now concern the shape of the lights and the interior. From the photos, we can see a rough outline of the headlights, although the taillights are more difficult to discern. The interior remains a mystery.