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Porsche Macan sales may push brand past 200K unit goal early

In late 2010, Volkswagen announced that it would spend the equivalent of $71 billion through 2015 to beef up its product lineup, determined to overtake Toyota in overall sales and profitability by 2018. Each of VW's many brands, in turn, would play its part contributing to a goal of 10 million sales per year. VW-owned Porsche was expected to sell 200,000 vehicles per year by 2018, but with the imminent arrival of the Macan small sport utility vehicle in 2014, the automaker is poised to meet that goal years ahead of schedule, Automotive News reports.
Porsche sold 143,096 cars in 2012, and IHS Automotive predicts Porsche will sell 63,000 Macans in 2014, according to Automotive News, which would make it the brand's best-selling vehicle. Do the math and you can see how Porsche could easily beat original expectations ahead of schedule. But Porsche's sales and marketing boss Bernhard Maier says not so fast: "We will not offer [63,000 Macans] in 2014 as we will still be ramping up production and introducing models top down," he told Automotive News Europe. Whether Porsche surpasses the 200,000 mark early or not, he said, the company will not set a new sales target and will remain committed to its business model.
The Macan shares its architecture with the Audi Q5, but Porsche will be able to charge more for its SUV. Tim Urquhart, a senior analyst at IHS Autmotive, told Automotive News that Porsche can charge 10 to 20 percent more, for what is basically the same SUV, than other VW Group brands. How's that for brand value?

Porsche 911 going all-turbo this year save for GT3 and GT3 RS

The coming Porsche 911 GT3 RS will represent another high-water mark for the brand, and another milestone. Its 500-or-so horsepower and extreme aero are predicted to lop more than five seconds off the 7:20 Nurburgring lap time of the current GT3, making it "comfortably less" than 7:20. Beyond that, its naturally-aspirated 3.8-liter will form the basis of the turbocharged engines going into the standard range of 911s later this year as 2016 models. That's right – if you're looking for a sub-GT3 911 that gulps its air without compressed assistance, then you've only got a few months to get a new one into your garage. Emissions regulations are the reason, of course, with Porsche's R&D chief Wolfgang Hatz saying that, "Every new model will have lower CO2 than before," and "if you look at euro per g/km, then it's turbo." We don't know what the engine lineup will look like, however; a few months ago Car reported that the base 911 would get a smaller-displacement version of the engine, while the S would stick with 3.8-liter displacement and jump to 520 horsepower, which is the same as the current Turbo. After that, Hatz said, "at the end of the decade electrification has to be the next huge step." That means a hybrid 911 is being cooked up somewhere. Yet even as the brand leaps into the new, there's a chance it could dip a toe back into the old: the 911 GT3 RS will launch with a PDK, but Hatz's team is considering adding the option of a seven-speed manual. Elsewhere in the range, the Cayman GT4 is being engineered by Porsche Motorsport as an entry-level racer, with more power than the current Cayman GTS to go with some serious weight loss. They are also developing a track-only model for privateers. The standard Boxster and Cayman will get turbocharged flat-four engines, but there'll be a sporty Boxster that also loses weight and gets more power than the 325-hp Boxster GTS. And that mid-level supercar that's been floating in the ether for years and supposedly sent to purgatory again just last November? It's on the way by 2020 "at the latest," and will use a version of the new V8 that will eventually go into the Cayenne and Panamera. Featured Gallery 2015 Porsche 911 GT3 RS: Winter Testing Spy Shots View 13 Photos News Source: Top Gear, AutocarImage Credit: CarPix Green Porsche Emissions Convertible Coupe Hybrid Luxury Performance Supercars porsche 911 gt3 wolfgang hatz porsche supercar

2014 Porsche Panamera S E-Hybrid is one mean green machine

The entire Porsche Panamera lineup gets a refresh for the 2014 model year, and new additions to the range include two long-wheelbase models and this E-Hybrid fuel-sipper that makes its debut here at the Shanghai Motor Show. And, well, we say "fuel-sipper lightly."
Porsche has packed its hybrid Panamera with 416 horsepower and 435 pound-feet of torque, and that certainly makes for one quick sedan-hatchback-thing. Hitting 60 miles per hour will reportedly take just 5.2 seconds, on its way to a top speed of 167 mph. And while Porsche hasn't revealed specific powertrain details, the company says that the S E-Hybrid "improves upon the concept offered by the previous Panamera S Hybrid with a more powerful electric motor," which leads us to believe that the supercharged 3.0-liter V6 engine at the heart of it all still remains intact.
Fuel economy numbers (or estimates) have not been released as of this writing, but we expect to have that information closer to the car's on-sale date later this year. As for the new battery system, Porsche says that when plugged into a 240-volt charging station, it can be fully charged in just two and a half hours. When topped off, the Panamera S E-Hybrid should have an electric driving range of around 20 miles at speeds up to 84 mph, though, obviously, not at the same time.