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Seat IBL Concept is a glimpse into the automaker's future [w/video]

Wed, 14 Sep 2011

Spanish automaker Seat has chosen the 2011 Frankfurt Motor Show as the venue where its future styling direction will be shared with the world. The vehicle upon which these styling cues have been implemented is called the Seat IBL Concept, and it's a modern minimalist language that incorporates lines familiar to the automaker in a forward-looking (if conservative) way.
The IBL is the latest in a line of Seat concepts car shown to the world, starting with the IBE concept shown at the 2010 Paris Motor Show. The automaker feels that the IBL represents a blend of sedan and coupe appeal through the combination of its spacious interior and sporty exterior appearance. We feel that the anything with four doors is a sedan, plain and simple. Still, that doesn't mean a sedan can't have strongly styled lines that work to evoke the mental notes of a coupe.
Despite our issues with automaker jargon, we think the IBL provides a touch of subtle muscle with its pushed out wheel arches and strong shoulder line. The lower fascia is aggressively angled to mimic the powerful tone, and the fascia lines are nicely complemented by the angular LED headlamps and daytime running lights.

Refreshed Seat Exeo looks even more like an Audi than before

Thu, 25 Aug 2011

What happens to German cars when they've outlived their lifecycles? Some die off like any other model line, but others get turned into more budget-oriented vehicles with new badges.
Take the old Mercedes-Benz E-Class, for example, whose platform was recycled into the Chrysler 300 and then, in turn, into the Dodge Challenger. Same with the old SLK that was turned into the Chrysler Crossfire. Volkswagen often continues producing its old vehicles after they've been replaced, offering them in markets like South America and Canada. But when the Audi A4 was replaced, it was transformed into a new flagship model for Seat.
The Exeo has only been on the market for three years, but the B7-generation A4 on which it's based (and by "based," we mean a few fresh body panels and some new badges) dates back to 2004. That's seven years ago, and that makes the Exeo a dated product. So Seat's toiled to keep it fresh by launching this facelifted model. But though you might think they'd have made it look less obviously like an Audi, to our eyes it looks like they've done precisely the opposite.

Seat expands Leon hot hatch family with new FR+

Wed, 10 Aug 2011

Buyers looking for a hot hatch could do worse than a Volkswagen GTI. But European buyers also have the option of going with its Spanish version, the Seat Leon, which offers a touch of Latin flavor along with a little bit more power than its German sibling often at a more attractive price. Now, the Iberian auto marque is expanding the range of its Leon FR with a choice of new engines.
Where the Leon FR was previously available with either a 208-horsepower 2.0-liter TSI or a 168 hp turbo-diesel, these have now moved up a notch to the new FR+. Underneath them, Seat is offering the more accessible 123 hp 1.4-liter TSI and 138 hp 2.0-liter TDI, giving buyers the sportier treatment but with smaller engines.
Overseas buyers can also opt for either a six-speed manual or seven-speed DSG, but those looking for the more hardcore hot-hatch experience can still go for the Leon Cupra R, which also gets a subtle refresh to keep it current. Check out the whole family in the press release after the jump and the images in the high-res gallery for more.

Audi Q3 production begins in Spain

Tue, 07 Jun 2011

2012 Audi Q3 - Click above for high-res image gallery
It wasn't that long ago that Audi had no SUVs in its lineup - aside from the A6 Allroad Quattro - despite being known for its all-wheel-drive vehicles. But that's all changed, just as it has for BMW and Porsche. The Q7 was followed by the Q5, and now the Q3 has started production as well.
The first Q3 rolled off the assembly line today at the plant in Martorell, Spain. The facility belongs principally to Audi's sister-company Seat, but has gone through a considerable expansion - funded by both Audi and Seat - to prepare for the Q3's production.