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Autoblog fan favorite car ads from Super Bowl XLIX

Super Bowl XLIX is in the books, and the New England Patriots emerged victorious. Of course, if you're like us, the big game wasn't so much about the battle between the east coast and west, so much as a fight between the world's automotive advertisers. We collected and collated all of last night's new ads and put them together for you to vote on. And yes, we're limiting this year's contest to last night's new features. That's why you aren't seeing Dodge's epic Wisdom among our collection of commercials, and it's a similar story with Chevrolet's Truck Guy Focus Group series, which highlights the new Colorado. You can still vote for your favorites. We won't be closing the voting on our Super Bowl page, so while the winners and losers are correct as of this writing, it's entirely possible that there could be some changes in the rankings as time goes on. So, without any further ado, here are the winning ads based on your voting. Nissan: With Dad Fiat: Ready For Action Jeep: Beautiful Lands BMW: Newfangled Idea Mercedes-Benz: Fable NASCAR: America Start Your Engines As for those ads that failed to impact you, loyal readers, Toyota was the absolute, undisputed loser. The Japanese brand ran four ads in total – two for Toyota and two for Lexus – and all of them have negative tallies as of this writing. Lexus' Make Some Noise and Lets Play and Toyota's One Bold Choice and My Bold Dad both had very weak showings among the commercials that aired, although they weren't alone. Neither Mazda nor Kia scored particularly well, despite featuring celebrity magic act Penn and Teller and former James Bond, Pierce Brosnan, respectively. Chevrolet was the winner of the losers, as of our writing, recording the fewest downvotes for its audience-punking The Big Game ad. If you want to take a second look at the losing ads, you can head back to our Super Bowl page for the complete collection. But for now, head into Comments and let us know what you think of the results.

Mazda: Penn & Teller

Mazda turned to magic to highlight its refreshed CX-5, bringing in Las Vegas staples Penn and Teller to saw the CUV in half. The glitzy spot has a very Sin City feel to it, although considering some of the ads we've seen tonight, it's short on shock value, humor and heart-tugging imagery. Have a look, though, and let us know what you think.

2016 Mazda MX-5 Miata First Drive [w/video]

Hypothetically speaking, if you blindfolded me, put me in the car pictured above, and told me to hit the road, it would have taken me maybe two minutes to figure out that I was driving the 2016 Mazda MX-5 Miata. There are just certain facets about Miata driving that have been baked into every generation of Mazda's roadster, and it makes for a symbiotic relationship between car and driver that's truly unique. Sure, I could rattle off a list of cars that come close to offering the same sort of experience, but they just can't quite capture the same intrinsic Miata magic. Mazda knows its Miata is an incredibly special machine. Listening to the company's engineers and designers talk about the development of this fourth-generation ND model is fascinating. The attention to detail is astonishing, and every single person involved in the Miata program knows that the most important goal is to keep this car as true to its predecessors' ethos as possible. It cannot just be a great convertible, or even a great Mazda – it has to be a great MX-5 Miata. But the company did not just want to improve upon the third-generation NC Miata, which has been around since 2006. They wanted to tie the ND Miata's roots back to the original NA from 1989. Back in '89, the Miata was a less-powerful, 1.6-liter model with 115 horsepower and 100 pound-feet of torque. Mazda's team said they are proud of every version of the MX-5, but it's this specific, first-generation model that the company calls the "most right" – the most true to the idea of what a Miata ought to be. So that's why, before being allowed to attack the winding roads of the Spanish countryside in the 2016 MX-5, Mazda wanted me to spend some time with a cherry example of the original NA Miata: a Mariner Blue darling that, even with some 239,000 kilometers on its clock, still felt absolutely impeccable from behind the wheel. Light, responsive, and perfectly balanced, it was the original embodiment of the harmony between driver and car that Mazda wanted in every Miata. Mazda executives said they felt the first Miata was also the right size. So they chopped off three inches on the ND compared with the NC, and put it on a wheelbase that's been reduced by six-tenths of an inch. In fact, these dimensions mean the new Miata is more than two inches shorter in length than the original, and only two-tenths of an inch taller. In this day and age of ever-expanding waistlines and footprints, it's a remarkable achievement.

Chicago Auto Show page claims 2016 Mazda MX-5 Miata to produce 155 hp [UPDATE]

UPDATE: Mazda wasn't willing to confirm or deny the figures cited by the Chicago Auto Show, although we're betting the 155-horsepower figure is a bit on the low side. As for the CAS page, a Mazda spokesman told Autoblog that they "aren't sure where they got that number." The horsepower estimate has since been pulled down. Well, someone may have made a boo-boo. The Chicago Auto Show is currently hosting a page that claims the Mazda MX-5 will produce 155 horsepower, courtesy of a 2.0-liter, Skyactiv four-cylinder. If this is correct, it'd be the first time the MX-5's US power output had been revealed. The 155 hp figure would account for a 12-hp drop from that of the outgoing MX-5, though, a corresponding weight loss should still improve the power-to-weight ratio for the 2016 model. Now, the CAS page could simply be following previous reports, including one from Autoblog. As recently as October, it was being reported that the MX-5 would be powered by a 2.0-liter, Skyactiv four-cylinder, a version of which is producing 155 horsepower and 150 pound-feet of torque in the Mazda3. Naturally, we've reached out to Mazda for comment – or perhaps even confirmation – on the info from CAS, although we aren't expecting a reply until at least later this morning (darn time zones). Of course, as soon as we hear anything, we'll update this story. Related Video:

Britain's BBR already promising 2016 Mazda MX-5 Miata with 200+ horsepower

The 2016 Mazda MX-5 Miata is one of Autoblog's most anticipated cars to drive this year, and with good reason. Thanks to svelte, angular styling, the promise of less weight, the possibility of more power and all at a fairly affordable price, it represents pure, automotive enjoyment. Mazda is still not saying exactly how much power the new Miata's 2.0-liter Skyactiv four-cylinder engine will make, but that isn't keeping British tuner BBR from already working out how to squeeze even more ponies from the mill – potentially as much as 200 horsepower with natural aspiration. The company bought a Mazda3 for access to its 2.0-liter Skyactiv and went to work on it. "Our objective with the all-new MX-5 is to achieve the same 200 bhp output that we can easily enjoy with simple bolt-on components on the current 2.0-litre NC model, before building on further power upgrades using forced induction," said Neil McKay of BBR in the company's release. The 3's version of the engine is rated at 155 hp and 150 pound-feet of torque but is expected to be tuned for additional grunt for the droptop. Still, it gives BBR something to experiment with before the real thing is available. The tuner also got the opportunity to take a look at a pre-production 2016 Miata and is already developing "subtle bodywork alterations" for the upcoming convertible. You can get a taste for the company's plans with the rendering above. It sports tinted lights, a front lip spoiler, lower side sills and a tiny rear spoiler. Scroll down to read more about BBR's plans in the official announcement. BBR UNVEILS STUNNING 200 BHP ALL-NEW MAZDA MX-5 CONCEPT Despite deliveries not scheduled to begin until July, legendary Mazda performance tuner BBR is making great progress with both its visual concept and powertrain development for the all-new MX-5. "A program of detailed performance enhancements has already commenced at our Brackley base," says BBR's Neil Mckay, "thanks to our investment in a 2.0-litre Skyactiv powered Mazda 3. Our objective with the all-new MX-5 is to achieve the same 200 bhp output that we can easily enjoy with simple bolt-on components on the current 2.0-litre NC model, before building on further power upgrades using forced induction." Having viewed a pre-production version of the car BBR is also working hard on visual enhancements to add more presence to the svelte lines of the all-new MX-5.

Forza Horizon G-Shock Car Pack brings Nissan IDx, Subaru Brat [w/video]

With winter's icy grip around much of the nation, now may be the perfect time to sit inside at night and enjoy some video games. The latest six-car G-Shock pack for Forza Horizon 2 on the Xbox One is now here, and it gives players a very eclectic group of vehicles to race around the game's open world. This month's group of vehicles spans the decades ranging from 2015 back to 1953. The newest and only concept of the group is the 2015 Nissan IDX Nismo. Since the production chances for this retro coupe look increasingly slim, this game might be your only chance to get behind the concept's wheel. However, if you prefer driving something a bit more classic and Italian, the 1953 Ferrari 500 Mondial is available. To add one more flavor of performance, there is the 2010 Mazda Mazdasped 3 hot hatch, which is also this month's free car for download. In addition to three takes on the sports car, Turn 10 is also offering a trio of off-roaders. The quirkiest among them is the 1980 Subaru Brat GL, which features two jump seats in the back to avoid the dreaded chicken tax. If you prefer something more boxy and American, then the 1975 Ford Bronco is sure to please. Finally, for some real power to get through the mud, there's the 2013 Ford F-150 SVT Raptor as tuned by Shelby with a supercharged 6.2-liter V8 making 575 horsepower. As usual, the whole pack costs players $5 to download, or it's free as part of the season pass. Scroll down for a brief video showing all of these virtual rides off and read the press release about them from Turn 10 Studios. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. "Forza Horizon 2" G-Shock Car Pack Now Available Welcome to the New Year! Are you ready to hit the roads of "Forza Horizon 2" for Xbox One in some new rides? You better be because the G-Shock Car Pack is lighting up the new year with some amazing vehicles. Leading off the pack is a "Forza" First: the 2015 Nissan IDx NISMO is making its videogame debut in "Forza Horizon 2." The IDx prototype harkens back to Nissan's storied automotive history, with its compact size and aggressive appearance, and looks to the future with some serious under-the-hood performance. Take a spin in this gem, and you will be startled by its performance and charmed by its presence. The remaining cars of the pack also have "Horizon Festival" written all over them.

8 cars we're most looking forward to driving in 2015

Now that 2014 is officially in the books, it's time to look ahead. And following our list of the cars we liked best last year, we're now setting our sights at the hot new metal that's coming our way in 2015. Some of these, we've already seen. And some are still set to debut during the 2015 auto show season. But these are the machines that keep us going – the things on the horizon that we're particularly stoked to drive, and drive hard. Jeep Renegade Not the Chevrolet Corvette Z06. Not the Ford Mustang GT350. Not the new John Cooper Works Mini. Nope, I'm looking forward to the adorable, trail-rated Jeep Renegade. And that's because I really, really, really like our long-term Jeep Cherokee Trailhawk. I do not, however, care too much for the Cherokee's looks, and I really don't like its $38,059 price tag. The Renegade Trailhawk, meanwhile, promises much of the same rough-and-tumble character as its big brother, but at what we expect will be a more reasonable price (I'm personally wagering on the baby Jeep's off-road model starting at no more than $23,000). With a 2.4-liter four-cylinder and a nine-speed automatic, it should also be a bit easier to fill than the V6-powered Cherokee. Also, I can't help but love the way the Renegade looks. It's like someone took a Wrangler, squished it by 50 percent and then handed it off to George Clinton for a healthy dose of funk. The interior, with its bright, expressive trims and color schemes should also be a really nice place to spend some time. I'll be attending the Renegade's launch later this month, so I'll have a much shorter wait than my colleagues. Here's hoping the baby Jeep lives up to my expectations. – Brandon Turkus Associate Editor Mazda MX-5 Miata Here's an uncomfortable truth: I'd rather spend a day driving a properly sorted Mazda MX-5 Miata of any generation on a winding road than I would nearly any other vehicle, regardless of power, price or prestige. It's not just that I prize top-down driving and enjoy the Miata's small size because it gives me more road to play with. I just find there's more motoring joy to be had with high-fidelity handling and an uncorrupted car-to-driver communication loop than I do with face-distorting power or grip – let alone valet-stand gravitas. But perhaps most of all, I love Miatas because they can deliver that level of feedback and driver reward at modest speeds that won't put the locals on edge or endanger lives – you can use more of the car more of the time.

2015 will be the biggest year ever for cars at CES

Like the SEMA Show, major automakers are paying increasing attention to the CES, with 2015 expected to be one of the most auto focused yet. Ford, Volkswagen, Toyota, General Motors, Hyundai, Mazda, Audi, BMW and Fiat Chrysler Automobiles will all be in attendance when CES 2015 kicks off next week, taking up a record-breaking 165,000 square feet of space at the Las Vegas Convention Center. "We've come a long way from a single car on a carpet," Ford's Alan Hall told Bloomberg. Unlike SEMA, or a more traditional auto show, like the upcoming festivities in Detroit, CES doesn't necessarily focus on entire cars or the way they perform, but on the way our technology will interact with vehicles, and in how those vehicles will deliver information to drivers. "CES has become a major launch point for a lot of the big automakers," IHS tech analyst Mark Boyadjis told Bloomberg. "CES is a way for them to get on a global stage for technology." As for what kind of wares automakers will trot out in Las Vegas, we already know that BMW will show off an autonomous i3 electric car that can navigate its way through a multistory car park and can be hailed via a smartwatch app. According to Bloomberg, Hyundai will show off its own smartwatch app for the Genesis sedan, while Audi and Mercedes-Benz will show off autonomous vehicles next week. Automakers won't be the only companies looking to capitalize on CES. Tech firms, like chipmaker Nvidia, are becoming increasingly involved in the automotive game and will be in town showing their wares off to OEMs. "Two years ago, our booth would have been filled with PCs and people playing video games," Danny Shapiro, Nvidia's senior director for automotive business, told Bloomberg. "This year we made a strategic decision to shift the focus of the booth on automotive and de-prioritize some of the other things." Needless to say, you can expect to see a lot of news out of Las Vegas come next week. Stay tuned. News Source: BloombergImage Credit: Julie Jacobson / AP CES Audi BMW Chrysler Fiat Ford GM Hyundai Mazda Toyota Volkswagen Technology CES 2015

Mazda de Mexico celebrates 100,000th car built

Automakers and their factories celebrate production milestones all the time. Some are interesting enough to report on and some aren't, but what makes this one stand out is that the plant opened less than a year ago. Just 11 months since production began, Mazda de Mexico Vehicle Operation has put together its 100,000th vehicle – in this case a Mazda2 hatchback headed for Europe. MMVO is one of three plants assembling the company's smallest model, also known as the Demio in Japan, where it is also produced, with additional assembly taking place in Thailand under a joint venture with Ford. The Mexican location also handles assembly of the Mazda3 for the Americas and for Europe. Mazda has announced that it is expanding production at MMVO by 150 percent of this year's capacity to 250,000 units per year by March 2016 as it takes on contract manufacturing for Toyota as well.

Mazda LM55 Vision Gran Turismo reshapes a winning form [w/video]

In the history of endurance racing, there's only ever been one Japanese automaker to win the famous 24 Hours of Le Mans, and as you might have guessed, that was Mazda in 1991 with the 787B – which was, incidentally, the only one ever to win the race under rotary power, or really anything other than a conventional piston engine. That racing success is something Mazda can be proud about, even over two decades later, and it's a badge of honor the automaker is revisiting with the LM55 prototype you see here. Only instead of unleashing it on the Circuit de la Sarthe – or really any actual race track – the Mazda LM55 Vision Gran Turismo is bound only for PlayStation. The latest addition to the Vision Gran Turismo lineup, the LM55 takes inspiration from the aforementioned 787B but gives it a modern KODO design theme. The result is pretty stunning, taking a more radical approach than the Skyactiv Prototype the company is fielding in the United SportsCar Championship or even the dearly departed, head-turning Furai concept. But unlike that diesel prototype and the Wankel-powered 787B, Mazda hasn't specified any kind of novel powertrain for the LM55, fictitious or otherwise - saying only that it has "advanced drive train technology that offers the epitome of power, efficiency and durability and the result is an exceptional power to weight ratio exceeding that of most cars in its class." Just what that class would be we'll likely never find out, but if you don't have a PS3 loaded with GT6 (or, for that matter, even if you do), you can scope out the virtual action in the slideshow above and the rather Christmas-y video below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Featured Gallery Mazda LM55 Vision Gran Turismo View 23 Photos News Source: Polyphony Digital Toys/Games Mazda Concept Cars Racing Vehicles Videos Gran Turismo gt6 vision gran turismo