1999 Honda Civic Si on 2040-cars

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Toyota, Honda, Nissan and more collaborating to increase fuel efficiency

Toyota, Honda, Mazda, Nissan, Subaru, Mitsubishi, Suzuki and Daihatsu have announced an alliance that will see a push to improve fuel economy from both gas-powered and diesel-powered engines by as much as 30 percent before the end of the decade.
The newly assembled Research Association of Automotive Internal Combustion Engines put the roughly $20-million project together, with the Japanese government committing to half the cost while the eight manufacturers will chip in the rest.
According to Automotive News, the automakers will team up and share basic research on internal-combustion engines in a bid to cut costs. Eventually, the results of the research will find its way into a production vehicle, although it's unclear just when we'll see the fruits of this partnership on the road.

How Seinfeld hopes he'll help industry make better car commercials [w/video]

Bloomberg has a fascinating look into a web series that continues to be a favorite around the Autoblog offices - Jerry Seinfeld's Comedians in Cars Getting Coffee. The series, which is in its second season, sees the affable comedian picking up fellow comedians in a range of interesting cars, and having conversations with them over the drive and a cup of joe.
The piece by Bloomberg dives into the development of the series, as well as Seinfeld's tie-up with Acura, which saw the Honda-owned brand begin sponsorship this season. That relationship started not with his web series, though, but with a Super Bowl ad, alongside fellow funnyman and car enthusiast Jay Leno, that saw them competing over a new Acura NSX. Have a click over to Bloomberg for an entertaining piece that looks beyond the YouTube series. We've also wrangled Seinfeld's original Super Bowl ad for the Acura NSX, which you can see below.

Meet the Kanjozoku, Osaka's infamous street racers

Street racing is obviously illegal and incredibly dangerous, but that has never stopped people from doing it. While we don't hear nearly as much about the scourge of Japanese tuner cars as when The Fast and the Furious first hit theaters over a decade ago, illegal street racing is still bubbling under the surface all over the island nation. An excellent new documentary short from Bowls Films takes a look at the Kanjozoku from Osaka, Japan; a group that claims to be partially responsible for the tuning style known as JDM.
The group gets their name from their preferred route known as the Kanjo. It's a 4.77-mile long loop of connected highways running right through the city of Osaka. You might expect a hardcore group of illegal Japanese racers to show up with highly tuned Nissan GT-R and Toyota Supra coupes, but the Kanjozoku evidently eschew all of the others in favor of one particular car that they love: the Honda Civic.
According to the video, that vehicle of choice came in part from the city's location. Osaka was relatively near the one-make Civic races held at Japan's legendary Suzuka racetrack. The hatchbacks thus became the default weapons for the Kanjozoku's street battles.