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Ford tops mid-year ranking of brands in the US

YouGov's mid-year Brand Index rankings of America's best perceived brands has been released, and Ford has found its way to the top. The Dearborn, Michigan based manufacturer beat out online shopping giant Amazon, The History Channel, and home improvement superstore Lowe's, to take the top spot.
Ford jumped from sixth overall in 2012 to first for 2013, but those that have been watching these rankings shouldn't be hugely surprised. Ford was rated the best perceived automotive manufacturer by the same organization last year. The Blue Oval's success on the overall brand rankings is made all the more impressive by the complete lack of other automakers on the list.
YouGov (that is, survey respondents) cited Ford's first quarter of 2013 business, which saw an increase in market share and the best earnings recorded in over 10 years. Successfully launching the Focus and Fusion (pictured) and keeping them fresh in the minds of consumers has also contributed to Ford's best overall score.

Ford wins second consecutive Engine of the Year with 1.0L EcoBoost [UPDATE]

For the second year in a row, Ford has taken top honors in International Engine of the Year voting. As was the case last year, it is Ford's 1.0-liter EcoBoost engine that earns the automaker the accolade, achieving the highest-ever accumulated score in the 15 years that the award has been handed out.
A panel of 87 automotive journalists from 35 countries are responsible for choosing the world's best engines, and this is only the third time an automaker has managed back-to-back victories. Voters were impressed by the "Baby EcoBoost" engine's power output - 123 horsepower between 1,400 and 4,500 rpm, 148 pound-feet of torque from 1,400 to 4,000 rpm - and its compact size; Ford has demonstrated that the package is small enough to fit in the overhead bin of a passenger airplane.
Currently, the 1.0-liter EcoBoost is offered in the European Fiesta, B-MAX, Focus, C-MAX and Grand C-MAX, and Ford plans to put the engine in the Transit Connect, Transit Courier, Tourneo Connect, Tourneo Courier, Mondeo and EcoSport in short order. In North America, the Fiesta will be the first vehicle to offer the 1.0L EcoBoost later this year.

2015 Ford Shelby GT350, GT350R Mustang option pricing leaked [UPDATE]

UPDATE: Ford wasn't willing to elaborate on Mustang6G's pricing report, with spokesperson Said Deep simply saying, "We haven't announced pricing at this time." The limited availability of the new 2015 GT350 and GT350R isn't the only Ford Mustang news today, as a leaked report by Mustang6G has shined a light on the cost of the optional equipment we first reported on way back in January. First, we have the standard GT350. As we reported earlier, only 50 cars will get the $7,500-Tech Package, which includes magnetic ride control, navigation with Sync 3, dual-zone climate control, and heated, air-conditioned, leather-upholstered, and powered seats. The other 50 standard models will get the $6,500-Track Package. You'll still get magnetic ride control, selectable driving modes and enhanced cooling systems for the engine oil, trans and diff. Stand-alone navigation is $795, a black roof is $695, stripes are $475, and as with the standard Mustang, Triple Yellow Clearcoat paint is $495. Fancy one of the just 37 GT350Rs? You'll pony up (pun intended) an extra $3,500 on top of the price of a GT350. From there, Mustang6G cites a $3,000-SVT Touring Package, which we think references the Electronics Package (navigation, Sync 3, and dual-zone climate control). Outside of those two items, the GT350R's only additional options include a black roof, stand-alone nav, and stripes, all of which carry the same price as the standard car. Like our report earlier today, these prices appear to only be for the 2015 model. While production outputs for the 2016 will probably increase, we can't be sure whether these prices be carried over, as well. Mustang6G claims it will have a starting price "very soon," which we'll naturally bring you as soon as it's published. We've also reached out to Ford to confirm this report as well as get any info on the GT350's starting price. Stay tuned. Related Video: