2007 Ford Crown Vic Police Interceptor on 2040-cars

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How and why Ford is rolling out Vignale in Europe

We know that Ford is positioning the new, upscale Vignale brand in Europe to fill a niche market of customers who want a bit more luxury, a lot more service and the same reliability and dependability that a non-Vignale Ford offers. But so far, we've been in the dark regarding how the Blue Oval will sell Vignale vehicles, how many of them will be created, and what the new sub-brand has in store for the future.
Gaetano Thorel, Ford's European marketing head, recently was interviewed by Automotive News and shared details about Ford Vignale. Thorel says, "The Vignale trim line will be priced like an ST model but attract a completely different type of customer." Specifically, he says it will attract customers in the upper 15 percent of the price band who don't want a performance-oriented ST model. He adds that Vignale cars will be about 10 percent more expensive than Titanium-trim cars. About 500 of Ford's European dealers will sell Vignale Fords, Thorel says, "in areas that make sense." The automaker expects 10 percent of its European sales to be Vignale cars, which equates to about 5 percent of its global sales. When asked if there are any other Vignale models planned beyond the Mondeo, Thorel said, "There is nothing written in stone yet."

NHTSA investigating Ford Fiesta for faulty door latches

The National Highway Traffic Safety Administration has opened a preliminary investigation on the 2011-2013 Ford Fiesta because the regulator has received 61 complaints from drivers, including one claim of an injury, about the doors on the subcompacts failing to latch and sometimes even flying open while driving. NHTSA has estimated that the problem could affect as many as 205,000 vehicles.
NHTSA is still gathering further data about the problem, but looking at the complaints so far, both front and rear doors appear to be potentially involved with the alleged failures. Among the reports, there are 12 claiming that the door opened while driving. Several also indicate the "Door Ajar" warning illuminating during this problem. The one purported injury happened when someone attempted to shut the door, and it bounced back.
Ford spokesperson Kelli Felker told Autoblog via email, "We are cooperating with NHTSA on this investigation, as we always do." Scroll down to read the report from NHTSA.

Ford turns Navistar from truck business customer to rival

There is a showdown brewing in the medium-duty truck segment next year as Ford prepares to launch its all-new, in-house engineered 2016 F-650 and F-750. It finally marks the end of the Blue Diamond joint venture between Ford and Navistar and, making the two entities direct competitors instead of partners.
Ford announced the end of the joint venture in an investor report in 2011, but it didn't reveal the new F-650 and F-750 until the NTEA Work Truck Show in Indianapolis, IN, in March. Unlike the current, Mexican-built models, the new generation will be built in Avon Lake, OH, starting in mid-2015.
The challenge from Ford comes during a rough patch for Navistar. The company had a $248 million loss in the first quarter, according to The Wall Street Journal, and its medium-duty truck market share is currently down to 26 percent, from 36 percent in 2011. Building the previous-generation Fords brought in about $400 million a year to Navistar, according to the WSJ. To take on its former partner, Navistar plans to offer its International brand of medium-duty vehicles with more engine and transmission options to customers. It even struck a deal with Cummins to put its diesels in some of the models.