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Ferrari and Apple deepening ties, FF gains Siri integration and standard iPad Minis

The exciting new LaFerrari wasn't all that Ferrari had to announce today at the Geneva Motor Show. Ferrari chairman Luca Di Montezemolo added that the Italian automaker is looking to expand its relationship with Apple in the realm of in-car entertainment, which follows Apple executive Eddy Cue joining the Ferrari board of directors back in November.
According to Bloomberg, Di Montezemolo stated that the Ferrari FF would now come with iPad Minis as a part of the rear-seat entertainment system and Siri integration will be used with the infotainment system. Beyond the FF, though, it isn't clear what type of partnership will blossom between the two most powerful brands on the planet.

LaFerrari, meet YouTube. YouTube, LaFerrari

If, for some reason, you feel like we've left anything out of our coverage of the exciting new LaFerrari unveiled today in Geneva, don't fret - Ferrari has us covered. The automaker has graced us with a total of seven videos of its new hybrid supercar today including the original launch video we already showed you this morning.
The six new videos discuss a broad spectrum of topics, such as LaFerrari's overall architecture, carbon fiber chassis and body, driving dynamics and the 160-horsepower HY-KERS (HYbrid Kinetic Energy Recovery System) part of the powertrain. There is also coverage of today's auto show unveiling and, our favorite, a short video showing the car being tested around the Fiorano Circuit plus some bonus footage of past Ferrari supercars like the GTO, F40, F50 and Enzo.
In total, there is almost 30 minutes of video goodness to bring you just about all the information there is to know about LaFerrari, and all seven videos are posted below.

Ferrari LaFerrari is so nice, we say it twice [w/poll]

Forget about the F70, the F150 and the F150th Italia - this is the Ferrari LaFerrari. Earlier this morning we got our first official look at the successor to the Enzo throne, but now we bring you live shots of the LaFerrari straight from the Geneva Motor Show floor.
There is nothing about this car that isn't impressive - from its 949-horsepower hybrid powertrain returning breakneck acceleration to the aggressively curvaceous body creating a new evolution of design for the storied automaker. The best part of the LaFerrari's design is that there is no single focal point, but one of the more interesting elements of the car is its canopy-like cover protecting the occupants. Every detail of the car has been perfectly sculpted into the carbon fiber body creating an appearance that is probably only outdone by the car's overall performance, which Ferrari promises will include a top speed more than 217 miles per hour and a 0-62 mph time of under three seconds. Ferrari says the LaFerrari will be its fastest street car ever.
While it's hard to make criticisms about of the LaFerrari, there will undoubtedly be many regarding the car's name, but with a design and performance numbers like this, we're sure this car could've been called the Ferrari LaBradoodle and all 499 examples of the hybrid supercar would've been snatched up just the same. After checking out the details posted in a press release below, let us know if you think the Ferrari LaFerrari is a worthy successor to past Maranello supercars like the F40, F50 and Enzo.

Ferrari LaFerrari is beautifully redundant

The successor the Ferrari Enzo has officially bowed. Ferrari pulled the sheets back on the oddly named LaFerrari at the 2013 Geneva Motor Show, calling the machine the "maximum expression" of what defines the automaker. In this case, that includes a 6.3-liter V12 engine with 789 horsepower married to a 160-hp electric motor. The combination is good for a full 949 hp and 663 pound-feet of torque, and Ferrari says the LaFerrari can punch to 62 miles per hour in under three seconds. Keep your foot planted and 124 mph will click by in a scant seven seconds, while top speed sits at a lofty 205 mph.
Engineers turned to a total of four different types of hand-laminatated carbon fiber to create a chassis that's both stiffer and lighter than would have otherwise been possible. With a 41/59 weight distribution, carbon-ceramic brakes and ultra-light calipers, the LaFerrari is unlike anything we've seen from the company to date. The automaker says its creation is the fastest in its long history. You can take a look at the in-depth press release below for more information, and be sure to check out the model's new site here.

Ferrari begins releasing official teasers for new supercar

Regardless of what it will be called, the successor to the Ferrari Enzo will be unveiled next week in Geneva, and like many other automakers, Ferrari will apparently be giving us a slow strip tease of the all-new hybrid supercar.
We've already seen a couple shadowy images of the car's face and rump, but the new shots - provided courtesy of the Ferrari Facebook page - are starting to show us some detail.
The only problem is that we don't exactly know what details we're looking at. In the shot above, that curvy, red real estate could belong to any number of body panels, while the second new teaser shows the Ferrari prancing horse logo with no indication of where on the car it'jk, s located.

Ferrari rated world's most powerful brand ahead of Apple

Ferrari has nabbed the honor of becoming the world's most powerful brand from Apple. According to Brand Finance, the Italian automaker earned the highest rating among all brands on the Global 500 list despite being worth considerably less than its competition. But the ranking takes into account more than just a company's bottom line. Brand Finance also looks at margins, average revenue per customer and less tangible notions like brand affection and loyalty.
There's no disputing those latter two categories, and this year saw Ferrari enjoy the best financial results in the automaker's history. In 2012, the company's revenue jumped by eight percent to 2.43 billion euro thanks in part to a 4.5 percent increase in deliveries worldwide.
Meanwhile, Apple squeaked out ahead of Samsung to earn the top spot as the most valuable brand at $400 billion. You can check out the Brand Finance press release below for more information.

Ferrari's Enzo successor to cost 1M euros?

If you're planning to pick up the newest hypercar from Ferrari, you may need to do more than save your pennies. Automotive News Europe reports the Enzo successor will cost more than 1 million euros, or $1.34 million at current conversion rates. That's before taxes, too. All told, Ferrari will build just 499 examples of the tentatively named F150 according to reports. The Italian automaker has neither confirmed nor denied the price or production figures, though Fiat CEO Sergio Marchionne has said the machine is already sold out worldwide.
We do know the hybrid will serve up more than 900 horsepower thanks to a new naturally aspirated V12 direct-injection engine and an electric motor. The automaker says its HY-KERS hybrid system has cut fuel consumption by some 40 percent. Of course, adding an electric motor to the party has added some 330 pounds to the driveline, a fact Ferrari has offset by using carbon fiber for the machine's chassis. Word has it the F150 will have a curb weight similar to the Enzo at a shave over 3,000 pounds.

Best speculative Ferrari Enzo successor rendering yet

While so many supposed Ferrari fanatics are just sitting on their collective hands and waiting for the Italian supercar maker to finally reveal its F150 (or whatever it'll be called) Enzo follow-up, designer Josiah LaColla has gotten busy with his Wacom tablet and set to work. The results, though quite possibly no closer to the actual F150 as any of the other renderings we've seen thus far, are lovely to behold.
Well, actually, "lovely" probably isn't the perfect descriptor - anything less than a little bit brutal wouldn't be a proper successor to the Enzo, nor would it fit the parameters laid out by the test mules we've seen so far. Accurate within the best of LaColla's ability to guess and imagine is probably a better way of looking at these designs, which show a car that has enough venting to keep the bowls of Hell cool (should Hell ever hit the autostrada at 150+ miles per hour).
We've recapitulated the designer's own words in press release form, below, so as to give you a good idea of his intentions with the design. Read, view and tell us what you think the renderings, in comments.

Why the Ferrari Testarossa deserves some respect

Join us for a moment in putting on our way-back hats, zeroing in on the late 1980s. Imagine that you're in your bedroom. Look over at the wall across from your bed. What car do you see on the poster? If you're anything like us, it's a Lamborghini Countach - in fact, it's a trio of Lamborghini Countach models in an array of colors. Oh, and there's also a 1:18-scale diecast Countach in black sitting on our dresser with its scissor doors locked in a skyward embrace.
Of course, the Raging Bull wasn't Italy's only great supercar from the 1980s, especially if you cast your lot at the temple of the Prancing Horse. The Ferrari Testarossa, as pointed out in the latest video from Petrolicious, is an oft unsung hero penned from the stuff boyhood dreams are made of. Far from a *ahem* red-headed stepchild, the Testarossa deserves a place in the minds and hearts of '80s supercar fans the world over.
Scroll down below to watch vintage car collector Joe Ventura talk about the Ferrari Testarossa with beautifully bright red Italian design serving as a fitting backdrop.

Watch this Ferrari Enzo get thrown around on farm roads

Tax the Rich, the YouTubers who seem to have sprung from some mischievous corner of the V for Vendetta universe, have somehow acquired a Ferrari Enzo for their latest trick. Last time we checked in with them, they were opposite-locking a Rolls-Royce Phantom at high speed all over a wet, muddy field. Perhaps knowing that if they repeated that with the Ferrari they'd end up with a dead stallion and a field full of carbon fiber parts, they kept the action to a mostly paved farm access road.
But still - using an Enzo for a tarmac rally stage is something we would not have though of, and there's a fair bit of water and mud, too. As Joseph Campanella used to say way back when, "What will they think of next?" Check out the video below and prepare to gaze in equal measures of shock, wonder and horror.