Auto blog
Audi CEO says brand's EVs are almost as profitable as its other cars
Mon, Oct 4 2021After, oh, a hundred years or so of building vehicles primarily powered by internal combustion engines, automakers around the world have been and still are pumping billions of dollars into the development of electric vehicle technology. Everything from platforms and batteries to motors and the software to control it all requires untold hours of development, and that takes time and money. Fortunately, it's not going to take long for that massive investment to start paying off, at least according to Audi CEO Markus Duesmann, who told Reuters in an interview that "The point where we earn as much money with electric cars as with combustion engine cars is now, or ... next year, 2023. They are very even now, the prices." As a brand, Audi contributed more than a quarter of overall profit for the massive Volkswagen Group, which has such powerhouse brands as Volkswagen and Porsche among others. Under the Audi umbrella are Lamborghini, Bentley and Ducati, and it seems those high-end branches aren't going anywhere, at least for now. "These brands ... are very valuable very profitable brands, where we can even expand the synergy level in the future," Duesmann said in the interview. "There are no plans whatsoever to get rid of them." Despite the overall profitability of the brand, the ongoing global chip crisis is causing headaches. "We had a very strong first half in 2021. We do expect a much weaker second half," said Duesmann, who added, "We really have trouble." In fact, so serious is the trouble that the brand is forced into "a day-to-day troubleshooting process" to limit the chip-shortage damage. The good news for the automaker is that Audi has been able to boost its profit margin from 8% prior to the pandemic in 2019 to 10.7% in the first half of 2021. The bad news is that various chip shortages aren't expected to get a whole lot better over the rest of the year. Related video:
Volkner Performance S is an RV with a Bugatti in its belly
Wed, Sep 8 2021Going on a long road trip in a Bugatti Chiron is easier said than done: There are a lot of things to love about the hypercar, but cargo space isn't one of them. German recreational vehicle (RV) manufacturer Volkner has a solution in the form of a big, bus-like motorhome with enough space between its front and rear wheels to house a Chiron. Volkner's Performance S looks just like a regular motorhome when you're stuck behind it in traffic. It's as big and as boxy as a tour bus, and its front end features antenna-like mirrors. It's what's inside the box that's impressive. The panel between the front and rear passenger-side wheels flips up to reveal a car-sized metal tray that slides out from the underbody. Controlled by a wired remote, it's big enough to hold a 178.9-inch long and 80.2-inch wide Chiron. Volkner Performance S View 3 Photos It's unclear whether Volkner made structural reinforcements to its motorhome in order to accommodate; the space the Chiron sleeps in is normally reserved for lighter items such as luggage. And, while most promotional material shows a Bugatti emerging from the RV's belly, anything that's smaller than a Chiron fits; one of the firm's images depicts a Porsche 911 parked in the storage space. Don't try to park a Toyota 4Runner under there, however. Inside, the Performance S looks like a five-star hotel, and it's bigger than many college dorm rooms. It boasts leather-upholstered seats, cabinets made with real wood, and LED lighting, among other features. Posh vacationers can work directly with the brand to configure an interior that suits their needs. If you splurged on a Chiron, you may as well order your RV with a Burmester surround-sound system that costs nearly ˆ300,000 (about $355,000). Volkner charges around ˆ2 for the Performance S, which represents approximately $2.3 million at the current conversion rate. Bugatti priced the Chiron at around $2.9 million, so the full package is worth over $5 million. Related video:
Rimac CEO on Porsche-Bugatti deal: ‘I am not somebody to play it safe’
Sun, Aug 22 2021'We are already developing stuff that will be soon in high-volume Porsches'
Bugatti Bolide gets a 40-unit production run
Fri, Aug 13 2021At some point in the past couple of years, Bugatti asked itself, "What if we built a radically light vehicle around the legendary 8.0-liter W16 engine?" Keep in mind that "radically light" is in comparison to the Chiron, which weighs about 4,500 pounds. The luxury firm from Molsheim, France, answered its question with a concept it called the Bolide, a track-only two-seater with an appetite for aero and downforce. Scooped-out bodywork, intense massaging, and throwing luxuries out the wraparound canopy dropped its weight to 2,737 pounds. That's less than a Subaru BRZ for a car producing 1,824 horsepower on 110-octane race fuel. Bugatti called the Bolide a one-off, but guess what happens in a car market where someone throws $140,000 at a 1994 Toyota Land Cruiser? Potential buyers made Zoom calls to Molsheim from their bank vaults while sitting on pyramids of money like the Joker in "The Dark Knight." So now Bugatti is making 40 Bolides, the same number it made of its last track superstar, the Divo. CEO Stephan Winkelmann was at The Quail, A Motorsports Gathering to announce the production version. Bugatti said it is honing the Bolide's aerodynamics and handling, and adding FIA-standard safety systems. The center-lock wheels will see production, as will a fuel bladder and pressurized refueling, a six-point safety harness with HANS compatibility, and an automatic fire extinguishing system. There are prices to pay beyond MSRP for making dreams come true, though. The production vehicle gains some weight, coming in 460 pounds over the concept at 3,197 pounds. Changes to the engine tune mean horsepower takes a hit, too. The concept got its 1,824-hp puissance from 110 octane. The production W16 will drink far more accessible 98 RON gas, which is about 94 octane in the U.S., topping out at 1,577 hp and 1,180 pound-feet of torque. That drops the power-to-weight ratio from 0.67 to 0.49 — just behind the track-focused Koenigsegg Jesko at 0.51. Oh, the humanity. The company says Bolide development and production will take place over the next three years, the first example scheduled for delivery in 2024. The price: 4 million euros, or roughly $4.7 million U.S. at the moment, and a million euros less than the street-legal Divo. What's the French word for "bargain?"
Why the Bugatti Royale was the first car granted diplomatic immunity
Thu, Aug 12 2021Bugatti's cars have participated in the Pebble Beach Concours d'Elegance since the inaugural event was held in 1950. The judges have given the prestigious Best of Show award to a Bugatti nine times, but the firm notes one of the most memorable moments at the concours was displaying the six examples of the Royale on the lawn in 1985. Getting six vehicles together doesn't sound awfully difficult, yet organizing the Royale display was actually a massive undertaking that involved international law and charter flights. Bugatti only built six units of the Royale, a 252-inch-long ultra-luxurious car powered by a 12.8-liter straight-eight engine, between 1926 and 1933. While all of them survived, which is astonishing considering what many went through, they were scattered on both sides of the pond. One of the biggest hurdles was that two of the Royales were located in the fascinating Cite de l'Automobile museum in Mulhouse, France, and they were part of the batch seized from the Schlumpf brothers by the French government. "The museum was worried that if the cars left French soil, the Schlumpf brothers might attempt a legal move to seize the cars back," explained Chris Bock, who played an instrumental role in organizing the display. Bock and his colleagues convinced American government officials to grant the two cars diplomatic immunity. This was the first time a car had benefited from this status. However, at the time, cargo flights from France to the United States stopped in Canada to refuel, and the immunity wasn't valid on Canadian soil, so Air France operated a direct flight from Paris to Los Angeles to get the Royales to the Pacific coast. And then, one flight became two. Still worried about retaliation from the Schlumpf brothers, the museum insisted that each car be transported separately. Sending the four others to Monterey was simple. Two were in the William F. Harrah collection in Reno, Nevada, and one was in the Henry Ford Museum in Dearborn, Michigan. The sixth arrived in an even more laid-back manner. "Then, a guy arrived with the sixth Royale, which belonged to (American race car driver) Briggs Cunningham. He'd towed it on an open trailer with a Ford F-250 pickup truck. He said: 'oh, it'll be fine, we'll just throw a tarp over it,' while everyone else was running around hyperventilating," remembered Bock. Arranging the display wasn't easy, but it paid off.
Bugatti's final Divo is a tribute to its last official Le Mans entry
Thu, Jul 22 2021Bugatti's last official Le Mans entry served as a source of inspiration for its final Divo. The last unit in a sold-out 40-car run left the French firm's headquarters wearing a blue livery that echoes the track-bound variant of the EB110. Unveiled at the 2018 edition of the Pebble Beach Concours d'Elegance, and priced at around ˆ5 million (nearly $6 million) before customization options, the Divo stands proud as the first coachbuilt Bugatti released during the 21st century. It's much more than merely a rebodied Chiron; it's its own thing, and the two cars are technically different. "As well as unique design, customers who buy a coachbuilt model enjoy a new, individual driving experience. Each small series undergoes the same degree of development as would a larger production run," explained Pierre Rommelanger, the head of overall vehicle development at Bugatti, in a statement. The final Divo's anonymous owner wanted to channel the spirit of the EB110 that competed in the 24 Hours of Le Mans in 1994. Most of the exterior is painted in light blue, just like the race car, and the wheels are finished in gold. Parts of the lower body wear a darker shade of blue chosen to forge a link to the modern era, according to Bugatti. Blue also dominates the interior. French Racing Blue and Deep Blue were used to wrap parts like the seats and the dashboard, though it's interesting to note that the design isn't symmetrical. The driver's seat is lighter than the passenger's seat. Elsewhere in the cabin, matte gray carbon-colored trim pieces provide a touch of contrast. Spotting the final Divo won't require a well-trained eye. Bugatti notes none of the 40 examples built were identical. Customers worked directly with the brand to customize the paint, the leather upholstery, the stitching, and the trim. What doesn't vary from car to car is the engine: it's an 8.0-liter W16 quad-turbocharged to 1,500 horsepower. Selling cars is relatively easy; building them and delivering them on-time is harder. Bugatti ticked all three boxes, and the Divo project is finished. The one-of-a-kind La Voiture Noire (which reportedly cost $13 million) has been completed as well, so the French company is now working on bringing the EB110-inspired Centodieci to production. Related video:
Bugatti fully restores the first Veyron 16.4 Grand Sport prototype
Tue, Jul 20 2021Bugatti proved a car doesn't need wire wheels and a carburetor to be considered a classic by restoring an important part of its recent heritage. It purchased and renovated the first Veyron 16.4 Grand Sport prototype from 2008. Finished in white silver metallic with a cognac leather interior, the topless hypercar was presented to enthusiasts at the 2008 edition of the Pebble Beach Concours d'Elegance. It joined the Bugatti fleet after its champagne-soaked debut and became an unregistered demo car that logged miles in Europe, the Middle East, and North America. It then presumably ended up in private hands, and it largely fell off the radar until Bugatti spotted it in 2020. "Following the official confirmation of the car's status as an important historic model and the prototype that helped launch the Veyron Grand Sport in 2008, the car rapidly attracted attention from a number of captivated collectors, and it was acquired almost immediately," explained Luigi Galli, the man in charge of La Maison Pur Sang, Bugatti's in-house restoration and certification program. He added the firm keeps details about past models in its archives. Back in Molsheim, the picturesque French town where Bugatti's headquarters are located, the Veyron underwent a four-month restoration that brought it back to its 2008 configuration. The body panels were removed and repainted, the cabin was completely refurbished with leather upholstery and aluminum trim pieces, and a new center console was installed. There's no word on whether the quad-turbocharged 16-cylinder engine required an overhaul as well. Bugatti's in-house restoration expertise extends far beyond relatively new cars like a Veyron. It has access to a wide range of documents, blueprints, period photos, and experts that can help it piece together a car's history, regardless of whether it's a 13-year old prototype or a dismantled 100-year old race car stashed in a barn since the 1980s. Related video:
Bugatti won't drop piston-powered cars under Rimac ownership
Tue, Jul 6 2021Volkswagen solved its Bugatti problem by merging the French carmaker with Croatia-based Rimac. Both companies will face the regulatory challenges of the 2020s together, but hastily putting the Chiron out to pasture and lazily resorting to badge engineering isn't an option, according to the man in charge of the newly-formed group. "I'm a car guy. We will not just recycle what we have — not restyle the Chiron or hybridize the Chiron. We're developing a completely new product from the ground up. Everything, because we think that's the best way to go. That product will have an internal combustion engine," said Mate Rimac in an interview with Auto Express. In a separate interview with Autocar, he added that "what some people expect might happen is that we take a Nevera and slam a Bugatti logo on it and call it a Bugatti." He stressed "that's absolutely not going to happen." Whether that internal combustion engine will be the thunderous W16 that powers the Chiron, among several other cars, remains to be seen. Rumors occasionally puff out of the auto industry's chimney claiming the unit will retire when the Chiron does. Regardless, an internal combustion engine won't power Bugatti's next models on its own. Hybrid technology will gradually appear to increase horsepower and acceleration times while improving fuel efficiency. Of course, the whole point of putting Bugatti under Rimac's roof is to give the former access to the latter's electric technology. Some degree of technology transfer is inevitable, though the partnership may take time to bear fruits. "I'll say that, within this decade, there will be a fully electric Bugatti. But, by the end of this decade, there will be combustion-engined Bugatti models as well, but heavily hybridized," Mate Rimac said. While "Bugatti is going electric" is likely to be the main takeaway, Rimac's comments also confirm that a multi-model range is in the pipeline. Auto Express speculated one way Bugatti could credibly expand beyond the hypercar segment is to release a sedan. Finally, Rimac played down concerns that Bugatti and Rimac will ultimately overlap. "Bugatti is about heritage and craftsmanship; Rimac focuses on technology. It's like Bugatti being an analog Swiss watch, and Rimac cars being an Apple watch," he said. "We can have two parallel, very distinct product lines." Related Video:
Rimac inks deal to purchase 55% of Bugatti from VW Group
Mon, Jul 5 2021ZAGREB, Croatia — Croatian electric supercar builder Rimac is taking over the iconic French manufacturer Bugatti in a deal that is reported to be worth millions of euros. Rimac said GermanyÂ’s Volkswagen Group, including the Porsche division — which owns a majority stake in Bugatti — plans to create a new joint venture. The new company will be called Bugatti-Rimac. Rimac Automobili announced Monday that it will be combining forces with Bugatti to “create a new automotive and technological powerhouse.” Rimac has progressed in 10 years from a one-man garage startup to a successful company that produces electric supercars. Mate Rimac, who founded the company in 2009, says the venture is an “exciting moment” and calls the combination of the companies “a perfect match for each other.” Porsche will own 45% of Bugatti-Rimac while Rimac Automobili will hold the remaining 55% stake, according to Croatian media reports. Financial details of the deal were not published. Bugattis will continue to be assembled in eastern France, where the company was established in 1909. The vehicles will use engines developed and made in Croatia. “In an industry evolving at ever-increasing speed, flexibility, innovation and sustainability remain at the very core of RimacÂ’s operations," the company said. “Uniting RimacÂ’s technical expertise and lean operations with BugattiÂ’s 110-year heritage of design and engineering prowess represents a fusion of leading automotive minds." Earnings/Financials Green Bugatti Automakers Porsche Volkswagen Green Automakers Electric Supercars
Lordstown Motors and Lucid Motors update | Autoblog Podcast #684
Fri, Jun 25 2021In this episode of the Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Consumer Editor Jeremy Korzeniewski and Yahoo Finance Senior Producer/Reporter Pras Subramanian. Jeremy just visited the Lordstown Motors factory in Ohio and reports back amidst turmoil within the company. Our hosts also talk about another EV startup, Lucid Motors. Pras reviews the Bugatti Chiron Pur Sport. Jeremy opines that despite the shift to electrification, now is the time to enjoy the gas-powered car of your dreams. Finally, they reach into the Autoblog mailbag for an update on a previous Spend My Money segment. Send us your questions for the Mailbag and Spend My Money at: Podcast@Autoblog.com. Autoblog Podcast #684 Get The Podcast Apple Podcasts – Subscribe to the Autoblog Podcast in iTunes Spotify – Subscribe to the Autoblog Podcast on Spotify RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Lordstown Motors: The potential is obvious, but so are the obstacles Lucid Air First Ride | Our closest look yet at the $139,000, 517-mile EV Bugatti Chiron Pur Sport Review | ItÂ’s the slowest but the quickest The future's electric — but the present is peak gasoline. Burn some rubber! Do donuts! Spend My Money update Feedback Email – Podcast@Autoblog.com Review the show on Apple Podcasts Autoblog is now live on your smart speakers and voice assistants with the audio Autoblog Daily Digest. Say “Hey Google, play the news from Autoblog” or "Alexa, open Autoblog" to get your favorite car website in audio form every day. A narrator will take you through the biggest stories or break down one of our comprehensive test drives. Related Video: