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Aston Martin considers offering new Lagonda Taraf outside of Middle East

Aston Martin officially took the wraps off its new Lagonda sedan in Dubai on Monday, revealing the luxury limousine in all its glory and revealing its nameplate as Taraf – derived from the Arabic word for "luxury" (not for some Kurdish starlet). A fitting name, since it will only be offered to select customers in the Middle East, where a large number of its '70s-era predecessors have found homes. But while the model was clearly and emphatically targeted at the Persian Gulf clientele, Aston Martin is reportedly considering offering the Lagonda Taraf in other markets as well. Both Car and Top Gear are citing Aston's new chief executive Andy Palmer on the matter from the unveiling in Dubai: "I can confirm today that we are also evaluating the opportunity to offer this Lagonda in other markets." Whether it would carry the Arabic name along with it, we don't know. Nor do we know, for that matter, if the US would be among those markets which Aston would consider selling the sedan. "We have enjoyed excellent levels of interest in the Lagonda and we are investigating possibilities for other markets besides the Middle East," said Matthew Clarke, the company's spokesman for the Americas, in correspondence with Autoblog. "However, we can't add any more or be any more specific at this very early stage." Understandable, of course, but we hope to hear good news in the near future.

NHTSA grants Aston Martin temporary exemption from new safety standards

A few months ago, we reported that Aston Martin was in danger of running afoul of new US safety regulations that could force it to take some of its most popular models off the market. The automaker, its dealers and – according to the overwhelming results of our informal online pole – you yourselves reasoned that the constricting regulations were unfair to a small-scale, niche automaker like Aston Martin. And the National Highway Traffic Safety Administration evidently agrees, granting the British automaker a temporary exemption from the regulations and allowing it to keep its cars on the US market. The issue comes down to new side-impact crash standards that require motor vehicles to better withstand a collision with a stationary object like a pole or a tree. The Vantage and DB9 models do not meet the new regulations, and Aston, it seems, doesn't have the wherewithal to re-engineer the cars to meet the regulations. But given the small nature of the independent automaker and the relatively small number of vehicles it sells, NHTSA has granted Aston an exemption. As a result, instead of being forced to comply with the new regulations that took effect for the coupes this past September and for convertibles the next – or else withdraw from the market altogether – the DB9 coupe will have until August 2016 to comply, while the DB9 Volante and both coupe and convertible models in the Vantage line will have until August 2017. It's entirely possible that, by that point, Aston will have all-new models on offer, potentially replacing the Vantage and DB9 models or giving it sufficient new products to offer that taking those older, non-compliant models off the market would not cause it the same degree of financial harm. The automaker has an all-new platform in the works and a new engine deal with Mercedes-AMG in place, and was recently spotted testing what could be the first of its new generation of models at the Nurburgring.

On the trail of the Aston Martin racer who helped change WWII

Arguably one of the most crucial operations of the second World War, Operation Mincemeat was a British disinformation mission responsible for misdirecting Axis forces towards Greece and Sardinia, and in turn, opening up the Italian island of Sicily. That led to the downfall of Italian dictator Benito Mussolini and opened up the soft underbelly of Hitler's Third Reich. While we won't go into all the details of Operation Mincemeat (it really is worth studying, though), an integral aspect required the transport of a dead body from Hackney, London, 400 miles north to Holy Loch, Scotland as quickly as possible. The corpse, which was disguised as a major in the Royal Marines and loaded with faux sensitive documents pointing to a landing in Greece, needed to be appropriately fresh. That's where Aston Martin racing driver turned MI5 operative Jock Horsfall came into play. The body was loaded into Horsfall's customized 1937 Fordson van, and hustled north. For the rest of the story, you'll need to take a look at Xcar's recapping of Horsfall's fateful journey while at the helm of an Aston Martin Vanquish Volante, the far more civilized successor to the English legend's black 2 Litre Speed.

Autoblog Podcast #402

Episode #402 of the Autoblog Podcast is here, and this week, Dan Roth, Steven Ewing, and Brandon Turkus talk about the Audi A3 TDI Challenge and luxury car features we not-so-secretly love. We start with what's in the garage and finish up with some of your questions, and for those of you who hung with us live on our UStream channel, thanks for taking the time. Check out the rundown below with times for topics, and you can follow along down below with our Q&A. Thanks for listening! Autoblog Podcast #402: The video meant to be presented here is no longer available. Sorry for the inconvenience. Topics: Audi A3 TDI road trip Luxury features we're sort of ashamed we love In The Autoblog Garage: 2014 Land Rover LR4 2015 Aston Martin Vanquish 2015 Dodge Challenger R/T Scat Pack Hosts: Dan Roth, Steven Ewing, Brandon Turkus Runtime: 01:17:40 Rundown: Intro & Garage - 00:00 Audi A3 TDI Challenge - 42:51 Luxury Features We Love - 01:00:05 Q&A - 01:09:17 Get the podcast: [UStream] Listen live on Mondays at 10 PM Eastern at UStream [iTunes] Subscribe to the Autoblog Podcast in iTunes [RSS] Add the Autoblog Podcast feed to your RSS aggregator [MP3] Download the MP3 directly Feedback: Email: Podcast at Autoblog dot com Review the show in iTunes Podcasts Aston Martin Audi Dodge Land Rover Diesel Vehicles Luxury Performance aston martin vanquish

Aston Martin testing modified Vantage at the 'Ring

Aston Martin is on the verge of a renaissance that stands to be the biggest shift for the British automaker since it went independent in 2007 – if not since Ford took it over in the early 1990s. It's got a new chief executive, a new engine deal in place with Mercedes-AMG, a new platform under development and – if the new Lagonda sedan is anything to go by – maybe a new design direction in the works. And what do we have here? A test mule that could foreshadow one of the first new models of this new era. Spied undergoing testing at the Nurburgring (where else), this prototype looks for the most part like the existing V12 Vantage S, but with what look to be even wider wheel arches. The question, then, is what those widened wells are there to accommodate, and the most likely conclusion would be that new Mercedes engine. Aside from the lack of grille slats inside that trademark opening in the nose and the competition-spec alloys inset in those arches, there's not much else to go on. But that Aston is testing such a prototype at all is evidence enough that work is under way on something exciting, so watch this space.

2015 Aston Martin V12 Vantage S Roadster

Aston Martin previewed its most powerful, quickest-accelerating and fastest production roadster ever at this year's Pebble Beach Concours. The 2015 V12 Vantage S Roadster is essentially a convertible version of the V12 Vantage S Coupe, which we reviewed last year, a model that drops the automaker's most potent powertrain into its smallest chassis. Unlike the outgoing V12 Vantage Roadster, this new S model boasts a more powerful engine, a new transmission, new adaptive suspension and more luxurious appointments along with freshened styling. While last year's beloved six-speed manual gearbox is gone – a thought that continues to bring tears to our eyes – everything else about the updated roadster piques our interest. We recently spent a full day in the mountains and deserts surrounding Palm Springs with a China Grey (with red carbon fiber accents) version of the British automaker's latest. Driving Notes Mirroring its coupe sibling, the Vantage S Roadster features an all-aluminum monocoque platform with lightweight aluminum body panels. To replace stiffness lost when the roof was removed, a rigid cross member has been added to the open platform. The Roadster's power-operated soft top is fully automatic in operation, opening and closing in about 20 seconds at speeds upwards of 30 miles per hour with the touch of a switch. When tucked away, the entire assembly is hidden cleanly beneath an integrated hard tonneau cover. So as not to be mistaken for its predecessor, Aston Martin has upgraded the model's signature grille from aluminum to carbon fiber with black or titanium silver mesh, with or without body-color accents. The lightweight, forged aluminum, 10-spoke alloys are also new, as is the obvious scripted red "S" on the trunklid. Inside, occupants will find additional grippy Alcantara on the seats and new patterns in the stitching. There are also a slew of upscale options and access to Aston Martin's bespoke Q treatment available. Aston's famed, naturally aspirated, 6.0-liter V12 has been upgraded with a larger throttle body, dual variable valve timing, a revised intake manifold, an improved fuel pump and fully machined combustion chambers. Combined, the improvements are enough to warrant a new AM28 engine designation. On a dyno, the engine cranks out 565 horsepower and 457 pound-feet of torque.

Aston Martin losses shrink, still amount to nearly $10k per car

Aston Martin's current lineup may be the best it's ever been, but that doesn't mean the automaker is making money off its Vantage, DB9, Vanquish and Rapide dream machines. In fact, the company lost $41 million in 2013, but that pretax figure is actually a third lower than in 2012. Revenue was up a promising 12.6 percent, according to Reuters. The Kuwaiti-owned British manufacturer blames its losses on the still troubled global economy, acknowledging that it's seen a small recovery in the ultra-high-end segment of the market. Global sales were up from 3,800 to 4,200 in 2013. To put it all in perspective, $41 million in losses on 4,200 units works out to around $9,700 lost per vehicle sold. That's no way to run a railroad. While the company's CFO, Hanno Kirner, told Reuters the company is hoping for a big bounceback by 2016, Aston's fortunes in the United States remain uncertain due to a new federal side-impact standards. The company has filed for exemption, although the jury is still out on the success of that petition.

Tesla loses top communicator Simon Sproule to Aston Martin

Looking for a new job? Have experience working in a frenetic environment, promoting cutting-edge mobility products for a demanding boss determined to change the way we travel on this planet, as well as how we trek to others? We hear Tesla Motors just might have an opening for such a person. Again. Simon Sproule, the electric automaker's vice-president of communications and marketing is vacating his cubicle after a mere six months in order to become the chief marketing officer (CMO) over at Aston Martin. That position had gone begging for a year until this appointment. Once he's settled into his new digs, Sproule will again be breaking rock with former Nissan associate Andy Palmer who himself recently took the top spot at the British luxury marque. The move comes at what seems like an inopportune time for Tesla. It has a big D product announcement – suspected to be an all-wheel-drive update of the Model S – scheduled just two days from now and the reveal of its "mass market" Model ? early next year. The company declined our offer to comment on the situation. Aston Martin, on the other hand, should be happy to finally have someone at the marketing helm, what with the recent dropping of the veil from its Lagonda sedan and what's likely to be a bevy of new product built on its forthcoming platform. News Source: PR WeekImage Credit: Haruyoshi Yamaguchi / Bloomberg via Getty Images Green Marketing/Advertising Aston Martin Tesla simon sproule

Aston Martin Vanquish Carbon Edition is back in black [w/video]

Earlier this year, I spent the weekend with an Aston Martin Vanquish Volante in a particularly interesting shade of green – the same car you see photographed here, for our First Drive. When it was dropped off, I remember just staring at it, taking in all of its lines, the curves, its pronounced hips – all the details. To say the Vanquish is a gorgeous car is a vast understatement. And here at the Paris Motor Show, the already classy range-topping Aston coupe dons an even more gorgeous appearance in the form of the Carbon Edition. Aston Martin has already given similar treatments to its Vantage, DB9 and DBS (the Vanquish's predecessor), and the svelte look can be had on either the coupe or convertible models, available in black or white. The car gets black window surrounds, darker headlight trim, gloss black alloy wheels and a stylish herringbone carbon fiber trim in the cabin to go with the quilted leather upholstery. One thing that's left unchanged with the Carbon Edition is the massive, old-school powerplant underhood: Aston's 6.0-liter naturally aspirated V12 with 568 horsepower and 465 pound-feet of torque. Hitting 60 miles per hour takes just 3.6 seconds, on its way to a top speed of just over 200 mph. Have a look at the Carbon Aston in our live gallery above, and click below for a short video showing the sleek new Vanquish.

Aston Martin finally drops the veil on its new Lagonda sedan

Aston Martin has finally released the floodgates, delivering official images of the all-new Lagonda sedan, the company's latest expression of its long-serving VH architecture and 6.0-liter V12. Set for an extremely limited production, the hand-built Lagonda's William Towns-inspired, carbon-fiber exterior has been a point of conversation since the new sedan first crept in front of a camera's lens some four months ago. While that evolved exterior isn't exactly new, we are getting our very first look at the Lagonda's beautifully crafted cabin. Aston Martin's Q branch had a big hand in the cabin work, adding wide swaths of leather and elaborate hand-stitching to the Rapide-based interior. Unlike the Rapide, though, those rear thrones look considerably more accommodating, particularly in regards to rear headroom. From a performance perspective, we have it on good authority that the Lagonda is currently exceeding 175 miles per hour in testing and that this first production model weighs no more than the Rapide, which we're guessing is thanks to the aforementioned carbon-fiber body. The first deliveries of the Lagonda are slated to begin during the first quarter of 2015. We're hoping we'll have much more info as that date approaches. Until then, we have ten images of the new Lagonda, several of which feature the beautiful, Q-spec interior. Have a look and then head down to Comments and let us know what you think.