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A spotter's guide to Super Bowl LIV car commercials

Set to kick off on Fox at 6:30 ET on Sunday, February 2, from Hard Rock Stadium in Miami, Florida, the big game will feature the Kansas City Chiefs and the San Francisco 49ers. Throughout Super Bowl LIV, viewers will see about 50 commercials, each of which costs as much as $5.6 million per 30 seconds, according to AdWeek. Originally, there were more than 77 ad slots, so several companies could be paying well more than $10 million for a single, longer commercial. Numerous car companies have already announced their commercials, or their intentions to show commercials, during the game. Here's a roundup of the ones we know about so far. During the game on Sunday, we'll be livestreaming and adding links to the new commercials as they become available, so check back with us for that post.  Audi: E-Tron Sportback Maisie Williams has experience wearing many faces, and in Audi's Super Bowl commercial, she does her best Elsa impression. In the spot, titled "Let It Go," Williams faces the rigorous task of getting through L.A. traffic, but she's alleviated by the comfort of the Audi E-Tron Sportback electric crossover. The commercial is meant to signal the company leaving its gas past behind and moving forward to a sustainable future.  Genesis: GV80 Genesis makes its Super Bowl debut with a commercial that will show its all-new SUV, the GV80, to viewers around the world (many of which will be seeing the vehicle for the first time). The ad features Chrissy Teigen and John Legend as the purveyors of "new luxury," while "old luxury" is left for the birds. GMC: Hummer General Motors is bringing back the Hummer nameplate as a premium electric GMC truck. GM says it will have 1,000 horsepower and will be capable of going zero to 60 mph in three seconds. GM brought in NBA legend and Hummer fanboy LeBron James for the debut commercial. Hyundai: Sonata Hyundai is known for bringing in the big-time celebrities for its commercials, and 2020 is no different. A new advertisement called "Smaht Pahk" features John Krasinski, Chris Evans, and Rachel Dratch, all three of whom are from the Boston area. The trio gets into full character as they discuss the new high-tech parking feature on the redesigned 2020 Hyundai Sonata, and David Ortiz makes a cameo at the end. Even when New England isn't in the Super Bowl, New England is in the Super Bowl.

2021 Volvo XC90 Recharge Road Test Review | I could've had a T8!

Second thoughts … sometimes even buyerÂ’s remorse. Nagging doubts can follow life's big decisions — and buying a car is a biggie. Was it the right choice? Or as the poet said: "You may find yourself behind the wheel of a large automobile / And you may ask yourself, 'Well, how did I get here?'" Two years ago, I bought a 2017 Volvo XC90 lease return with 11,000 miles on it. I hadnÂ’t expected to find an XC90 within my budget, but this one was attractively priced because it, A) was a T5, meaning turbo-only; B) had the base Momentum interior; and C) was a third-row delete, which was a turnoff to other car shoppers. Otherwise, it was heavily optioned and seemed like it would serve my family well and keep them safe. And it has. It has lots of room. It drives as well as any medium-large SUV can. The tough leatherette endures the abuse of dogs and kids and the dirt of outdoor activities. The legendary Volvo seats have comforted and supported us, even on a 750-mile day from California to Washington. We've routinely seen highway mileage go past 30 mpg. And the off-road mode was surefooted during last month's nationwide snowfall. The carÂ’s great. And yet, while at the Volvo dealership for complimentary service, sipping the waiting-room coffee and wandering the showroom, you see the cars you could have bought, had you spent more money — a turbo-and-supercharged T6, or the twin-charged-plus-plug-in-hybrid Recharge (previously known by the powertrain's name of T8). And with Volvo's elegant Inscription interiors. Would they have provided a better ownership experience than our secondhand lower-rung model? One doesnÂ’t often get a do-over to answer such questions. But a recent week in a 2021 Volvo XC90 Recharge provided a drive down the nicer road not taken. The differences between a 2017 T5 Momentum and the 2021 Recharge Inscription are many, and also few. They're basically the same car, same dimensions inside and out, same overall feel. Panoramic sunroof, same. Massive cargo hold, same — though because ours lacks the third row, it gains a large secret underfloor storage compartment. Both XC90s have roof rails, but the rails on the new car are flush-mounted versus the '17's raised rails (youÂ’d need different crossbar towers for each).

Defying Trump, major automakers finalize California emissions deal

WASHINGTON — The California Air Resources Board (CARB) and major automakers on Monday confirmed they had finalized binding agreements to cut vehicle emissions in the state, defying the Trump administration's push for weaker curbs on tailpipe pollution. The agreements with carmakers Ford Motor Co, Volkswagen AG, Honda Motor Co and BMW AG were first announced in July 2019 as voluntary measures prompting anger from U.S. President Donald Trump. A month later, the Justice Department opened an antitrust probe into the agreements. The government ended the investigation without action. The Trump administration in March finalized a rollback of U.S. vehicle emissions standards to require 1.5% annual increases in efficiency through 2026. That is far weaker than the 5% annual increases in the discarded rules adopted under President Barack Obama. The 50-page California agreements, which extend through 2026, are less onerous than the standards finalized by the Obama administration but tougher than the Trump administration standards. The automakers have also agreed to electric vehicle commitments. Volvo Cars, owned by China's Geely Holdings, said in March it planned to join the automakers agreeing to the California requirements. It has also finalized its agreement. The settlement agreements say California and automakers agreed to resolve "potential legal disputes concerning the authority of CARB" and other states that have adopted California's standards. In May, a group of 23 U.S. states led by California and some major cities, challenged the Trump vehicle emissions rule. Other major automakers like General Motors Co, Fiat Chrysler Automobiles NV and Toyota Motor Corp did not join the California agreement. Those companies also sided with the Trump administration in a separate lawsuit over whether the federal government can strip California of the right to set zero emission vehicle requirements. Ford said the "final agreement will reduce emissions in our vehicles at a more stringent rate, support and incentivize the production of electrified products, and create regulatory certainty." BMW said "by setting these long-term, predictable, and achievable standards, we have the regulatory certainty that is necessary for long-term planning that will not only reduce greenhouse gas emissions but ultimately benefit consumers as well."