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Volvo PV444 turns 70

Volvo has made all manner of vehicles over the course of its long history, including coupes, convertibles, hatchbacks, sedans, wagons and SUVs. But the vehicle that started it all was the PV444.
Or rather, we should say, the PV444 is what re-started it all. Because while it wasn't Volvo's first model, it was the first one it produced after the war. Monday, September 1, will mark 70 years since the PV444 first debuted at the Royal Tennis Hall in Stockholm pictured above, where the company received 148,437 visitors.
That presentation there took place shortly before the end of World War II when the vehicle wasn't even finished yet. A team of 40 engineers and designers were still fine-tuning the final version, but were eager to show the public what it would start building after the last bullet was fired and peace would return to Europe.

Volvo confirms unnamed US model reveal for NY show

Tucked into the press release for the "display debut" of the Volvo V60 Plug-In Hybrid at the New York Auto Show, Volvo snuck in a single line announcing that it will also be introducing a new model for the North American market. As much as we'd love to see the svelte V40 on American roads, we're pretty sure the automaker is looking to fill its US station wagon void with the V60.
The 2014 Volvo V60 is part of a comprehensive lineup update that was unveiled earlier this month in Geneva, and it would give Volvo dealers a conventional wagon (not including the XC70) for the first time since the V70 and V50 were killed off. We'll still be keeping our fingers crossed for the stylish V40 hatchback or the fuel-efficient V60 diesel hybrid, but we have to wait until next week to find out for sure.

Sweden's Prince Carl Philip to race for Volvo in STCC

Prince Carl Philip Bernadotte has it good. He is a member of the Swedish Royal Family, he dates a model and he has been voted by Forbes as one of the "20 Hottest Young Royals." If that were not enough, he is a fairly successful racecar driver. The latter has earned him a spot on the Volvo Polestar racing team for the Swedish Touring Car Championship. The prince will be piloting a race-spec S60 in the 2013 STCC campaign.
Starting in 2008, Prince Carl Philip began competing in the Porsche Carrera Cup, where he placed as high as 11th. In 2010, he finished first in the Porsche GT3 Endurance competition, and most recently, he placed fourth in the 2012 Swedish GT GTB.
As his motorsport career up to this point suggests, the prince is quite serious about racing and the STCC is the next step up. According to Prince Carl Philip, "There is no tougher championship in Sweden and at the same time as I have respect for it, it motivates me greatly." You can read more on Prince Carl Philip's upcoming campaign with Polestar in the press release below.