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Recharge Wrap-up: 10-year sentence for biodiesel fraudsters, overhead fast charging EV buses in Luxembourg

Toyota will use addressable TV advertising to target potential Prius Prime customers. By choosing to advertise in households with specific attributes, Toyota hopes to grab the attention of buyers who "see their vehicle as an extension of their consumption of advanced technology," according to Toyota Motors Sales media manager Lisa McQueen. The ad depicts a person who is skeptical of various inventions throughout history until he finds himself inside the Prius Prime. Hyundai has also used addressable TV ads for its Genesis brand. Read more at Automotive News. Two Florida men have each been sentenced to over 10 years in prison for biodiesel credit fraud. Thomas Davanzo and Robert Fedyna of Gen-X Energy Group and its subsidiary Southern Resources and Commodities were convicted of buying fuel that had already been sold with Renewable Identification Numbers, then fraudulently claiming more credits on that fuel. The scheme raked in more than $46 million, mostly in selling the fraudulent credits. Critics of the Renewable Fuel Standard point to incidents like this as a reason to oppose the program. Read more from Reuters. Volvo electric buses in Luxembourg will use Heliox Fast Charge systems. Public transport operator Sales-Lentz has ordered three of the Heliox systems that will charge the buses using pantograph (overhead wire) contacts. The chargers will be placed at end-of-route stops for opportunistic charging of the transport agency's four Volvo 7900 electric buses. The 450-kW, Wi-Fi-enabled OppCharge system automatically connects the charger to contact plates on the roofs of the vehicles, charging them in three to six minutes. Read more at Green Car Congress. Related Gallery 2017 Toyota Prius Prime Advanced View 35 Photos News Source: Automotive News, Reuters, Green Car CongressImage Credit: Volvo Buses Government/Legal Green Marketing/Advertising Toyota Volvo Biodiesel Technology Electric recharge wrapup

Volvo debuts new Drive-E four-cylinder engines

Volvo is introducing a new engine family based on its new Drive-E philosophy, which encompasses "all innovations made to reduce the impact on the environment," the automaker says. Less cylinders allows for less environmental impact, so the new engines are all four-pots. They also were designed to pair easily with Volvo's upcoming hybrid drive system, which "will reach power figures in the V8 territory" and play a "dominant part of the top end of [Volvo's] range," says Derek Crabb, Vice President Powertrain Engineering. Volvo also says we can expect "power curves that give exciting drivability compared with engines with more cylinders."
Volvo says some versions of the engine were designed targeting best-in-class fuel economy. There are both gasoline and diesel options, but the latter of which isn't scheduled for US consumption. Instead, the US will be offered two states of tune of the gasoline Drive-E engine for front-wheel-drive vehicles. Some of Volvo's current all-wheel-drive powertrains will remain available in the US until the company has transitioned solely to the new, fuel-efficient inline-fours.

Tina Fey sits down with Seinfeld for new CiCGC

Recently Jerry Seinfeld went out for a videotaped cup of coffee with Jay Leno in a vintage Gmund Porsche. Switching coasts and cars, this time New York's own son returns to his city for a jaunt in a 1967 Volvo 1800S with fellow New Yorker Tina Fey for the latest episode of Comedians in Cars Getting Coffee.
The trip takes them uptown to Cuban coffee shop Floridita in Harlem, then back downtown to a pastry shop. On the way, Jerry calls out a photo shoot for using a fake Porsche, and Fey admits she doesn't have a driver's license. Driving cars, she says, "is like Twitter to me." Which she also doesn't do - she lasted seven tweets in 2009.
You can check out the episode below as they go in search of coffee, the rare guanabana/soursop juice, Jerry's even more elusive product placement and the last Cronut in NYC.