2004 Volvo S60 Awd Power Sunroof Heated Seats on 2040-cars

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Volvo pranks newest valet on the Italian Riviera

Being a valet on the Italian Riviera seems like a pretty sweet gig for a young guy. Not only do you get to watch beautiful people coming and going all day and night, but there's the opportunity to get behind the wheel of a plethora of exotic sports cars. Of course, being responsible for those expensive vehicles has to be pretty nerve wracking to get used to on the first day.
In a new commercial, Volvo pranks a new valet at the San Remo Casino to see how he would handle a surprise showing up on the red carpet. If the look on his face in the screenshot above doesn't show it, he's pretty shocked by what he sees. We don't want to spoil the reveal, so just watch the ad to find out. Afterward, if you're interested in the details behind how Volvo made it happen, you can check out a short, making-of documentary, here.

Volvo XC40 delayed because it's too big for its own good?

As fuel prices rise and greenhouse gases poke holes in the ozone, big, gas-guzzling sports utility vehicles are becoming less popular as smaller, cleaner vehicles, such as crossovers, gain market share. Volvo is late to the small crossover party, though it wants to build the XC40 crossover to compete with the Land Rover Evoque. The only problem with that, Autocar reports, is that a suitable (read: small enough) platform for it is up to five years away, despite a hopeful photos of it in testing guise.
Volvo is currently developing a new platform, called SPA (Scaleable Platform Architecture), to underpin its next-generation of vehicles, such as the 2014 XC60 pictured above and the S60 sedan, which is likely the smallest vehicle that would be able to use the new platform. Furthermore, there doesn't seem to be a quick fix for the gaping hole in Volvo's lineup, and Geely, the Chinese budget car manufacturer that owns Volvo, is reportedly preparing to launch a mid-market brand that may or may not be sold outside of China.
Can't Swedish car manufacturers catch a break?

LOLVO Volvo V60 video leverages the power of cats on cars

You know what we haven't posted in a long time? A very weird, car-related video. It's high time we address this failing.
As strange videos go, this one is truly bizarre. The two-minute clip focuses on the Volvo V60 R-Design, although you're not going to be learning anything about the car. Instead, you're going to be focused on the weird narrator (and the cat decals on the windows).
It's like someone taught the Swedish Chef to speak English, but with a ridiculous accent and a script that's been fed through Google Translate. The result is a weirdly cerebral voice speaking in a manner that borders on gibberish mixed with information about the car. We're particularly fond of, "In accordance with Volvo tradition... the car... is... of course... furnished, with an inside." "Floor bibs," in reference to the floor mats, was an office favorite, as well.