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Junkyard Gem: 1984 Volvo 242 DL

Volvo had tremendous success with the iconic 200 Series cars, selling them in North America from the 1975 model year all the way through 1993 (and if you count the Volvo 140, which was the same car from the A pillars rearward, the 240's history goes back to the middle 1960s). Nearly everybody who bought 240s on our continent did so in order to be safe and/or practical, which meant that the two-door version never sold anywhere near as well as its four-door and wagon brethren. Here's one of those rare 240 coupes (technically speaking, a two-door sedan), found in a San Jose car graveyard last winter. If you're going to be a stickler about the designation of this car as a two-door sedan and not as a coupe, you'll also want to call it by the name Volvo used when it was in the showroom: the 1984 Volvo DL. However, everybody in the Volvo world now prefers the original naming system that Volvo used for the 200s back home in Sweden, where you had 2 followed by a numeral indicating the number of engine cylinders and a numeral indicating the number of doors, with the trim-level code after that. So, what we have for today's Junkyard Gem is a Volvo 242 DL, i.e., the cheapest new 240 Americans could buy in 1984. You could get a turbocharged engine from the factory in the 1984 242, but this car has the ordinary naturally-aspirated 2.3-liter straight-four, rated at 111 horsepower. It also has the four-speed manual transmission with overdrive controlled by the button in the middle of the shift knob. Nearly 230,000 miles on the clock, which is decent for any 1980s car but not spectacular by Volvo 240 standards. Many Volvo enthusiasts prefer the smooth lines of the coupe to the stodgier sedans and wagons, and this one shows signs of ownership by someone who wasn't just about listening to NPR while driving safely to the natural-foods store. Sure enough, it has aftermarket springs and a non-factory rear sway bar. I wish I'd found these parts back in 2007, when I was helping to build a V8-swapped Volvo 244 road racer. The presence of the keys in a junkyard car, however, usually indicates that it was voluntarily let go by its final owner. Perhaps it was a dealership trade-in that proved to be impossible to sell due to a combination of three pedals, high miles, and lack of truck-shaped body. The interior looks like it might have been tolerable before it reached this place.

Genesis cars win accolades, offer value — so why are sales so bad?

My high-school buddy Brent Cormier was so smitten with the Genesis G80 when he saw it at an event I hosted at SXSW in 2016 he bought a used 2013 Hyundai Genesis a short time later and fell in love with the car. "It surpasses my every expectation," said Cormier, a self-described "renaissance man" who owns and runs a real estate agency with his wife Laura, is a food service executive chef and part owner of Austin-based Thin the Herd Guitars. "I was locked into Mercedes and Audi for 10 years," he added. "And felt trapped in an endless pit of maintenance costs." After owning the Genesis over the past two years — including using it as an Uber and Lyft driver to earn extra cash — Cormier learned what some frugal luxury sedan buyers and a handful of car reviewers have discovered: Genesis offers great bang for the buck compared to other premium brands and can compete with the best in terms of performance, features and comfort. Hyundai's luxury brand also earned a prominent third-party endorsement last week when for the first time Genesis topped J.D. Power's 2018 APEAL study, surpassing German luxury-performance icon Porsche. The APEAL study (which stands for Automotive Performance, Execution and Layout) "measures owners' emotional attachment and level of excitement across 77 attributes," ranging from performance to comfort, and asks nearly 68,000 owners of new 2018 models to score vehicles on a 1,000-point scale. In its second year ranked as a stand-alone brand, Genesis earned an APEAL score that bumped it up 15 points to 884 and helped push it past Porsche — and past BMW, Lincoln, Mercedes-Benz, Audi, Volvo, Cadillac, Land Rover and Lexus, in order of ranking. Last month, Genesis also topped J.D. Power's Initial Quality Survey (IQS) for the first time this year. And both its models were awarded Top Safety Pick Plus ratings by the Insurance Institute for Highway Safety, among 11 Plus ratings in all for Korean vehicles. Despite high J.D. Power rankings and great reviews, Genesis U.S. sales were off 50 percent for the first six months of 2018 compared to 2017, and in June Genesis sold only 796 vehicles — the first time U.S. numbers dropped below 1,000 in a month. Part of Genesis's APEAL and IQS success can be attributed to its small product lineup: just two models, the G80 and G90 sedans, with a third, the 2019 G70, launching later this year. And while those numbers may help in J.D.

New Volvo ad remembers the joy of rear-facing jump seats

With the rise in popularity of first the minivan and later the crossover as the default family vehicle, there have been about 20 years of children who have missed out on the joy of rear-facing jump seats in station wagons. It means kids today don't know the pleasure to be found in making faces or lewd gestures at other drivers while their parents can't see. Plus, they don't know the slightly nauseous feeling of watching the world pass by in reverse. However, a group of filmmakers look back with nostalgia at this increasingly uncommon automotive feature in a new ad for the 2015 Volvo V60.
As part of its sponsorship of the National Film Festival for Talented Youth, Volvo commissions a team each year to create an advertisement to be shown during the festival. This year's shows how the company's buyers have gone from riding in the back to driving the brand's cars. Scroll down to check out the charming ad, along with some wistful looks at classic Volvo wagons, before the jump seat is forgotten.