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Watch this Volvo truck drive up a quarry road using hamster-powered steering

Fri, 13 Sep 2013

Volvo Trucks has been producing some of the most interesting and thrilling commercials around as of late, and this new one involves a live hamster. While you may wonder how could a hamster and a dump truck could be exciting, just know this ain't a Kia Soul commercial: the Swedish truck company enlists the help of a hamster named Charlie to steer an FMX construction truck up a winding road in Ourence, Spain. From the bottom of a quarry. We are not kidding you.
All we ask is that you watch the commercial below to see how it all goes down. If you like what you see, you can then check out a bonus 'behind the scenes' video and press release for details about how Volvo Trucks prepared for the stunt.

European new car sales drop nearly 8% in first half of 2019

Thu, Jul 18 2019

PARIS — European car sales dropped 7.9% in June, led by bigger declines for Nissan, Volvo and Fiat Chrysler (FCA), according to industry data published on Wednesday. Registrations fell to 1.49 million cars last month from 1.62 million a year earlier across the European Union and EFTA countries, the Brussels-based Association of European Carmakers said in a statement. Calendar effects resulted in two fewer sales days in most markets, accentuating the decline. Registrations for the first half closed 3.1% lower, ACEA said. For European carmakers, weakening demand at home compounds the pressure from a sharper contraction in China and emerging markets that may yet bring more profit warnings. NissanÂ’s aging model lineup contributed to a 26.6% June sales slump while Volvo Cars, owned by ChinaÂ’s Geely, saw deliveries tumble 21.7%. Registrations also fell 13.5% last month at FCA, 10.1% at BMW, 9.6% at Volkswagen Group and 8.2% for both Mercedes parent Daimler and FranceÂ’s PSA Group. The Peugeot makerÂ’s domestic rival Renault suffered less, posting a 3.9% decline. By the Numbers BMW Chrysler Fiat Nissan Volkswagen Volvo Peugeot Renault

2015.5 Volvo S60 and V60 Polestar [w/video]

Thu, 01 May 2014

Polestar Performance has been around since 1996, but until recently, it only did two things: manage Volvo motorsports operations and run a specialist consumer-facing side that built concept cars and boosted Volvo's turbocharged production cars by 15 to 60 horsepower. Five years ago, it fulfilled its long-held desire to engineer an actual production car, first creating the C30 Polestar Performance Concept, a showcar that led to the C30 Polestar Limited Edition.
That foray led to the berserker, 508-horsepower 2013 S60 Polestar Concept that Auto Motor und Sport called "a hard slap in the face to the Germans," and that model led to the limited-edition S60 Polestar production car just for Australia, a car reviewers swooned for, with one comparing its chassis finesse to the Ferrari 458 Italia.
All of which is to say, Polestar has a good start for a motorsports and tuning company to make good on its production car dreams. The 2015 Volvo S60 Polestar and V60 Polestar keep that momentum going, and beautifully at that.