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Genesis cars win accolades, offer value — so why are sales so bad?

My high-school buddy Brent Cormier was so smitten with the Genesis G80 when he saw it at an event I hosted at SXSW in 2016 he bought a used 2013 Hyundai Genesis a short time later and fell in love with the car. "It surpasses my every expectation," said Cormier, a self-described "renaissance man" who owns and runs a real estate agency with his wife Laura, is a food service executive chef and part owner of Austin-based Thin the Herd Guitars. "I was locked into Mercedes and Audi for 10 years," he added. "And felt trapped in an endless pit of maintenance costs." After owning the Genesis over the past two years — including using it as an Uber and Lyft driver to earn extra cash — Cormier learned what some frugal luxury sedan buyers and a handful of car reviewers have discovered: Genesis offers great bang for the buck compared to other premium brands and can compete with the best in terms of performance, features and comfort. Hyundai's luxury brand also earned a prominent third-party endorsement last week when for the first time Genesis topped J.D. Power's 2018 APEAL study, surpassing German luxury-performance icon Porsche. The APEAL study (which stands for Automotive Performance, Execution and Layout) "measures owners' emotional attachment and level of excitement across 77 attributes," ranging from performance to comfort, and asks nearly 68,000 owners of new 2018 models to score vehicles on a 1,000-point scale. In its second year ranked as a stand-alone brand, Genesis earned an APEAL score that bumped it up 15 points to 884 and helped push it past Porsche — and past BMW, Lincoln, Mercedes-Benz, Audi, Volvo, Cadillac, Land Rover and Lexus, in order of ranking. Last month, Genesis also topped J.D. Power's Initial Quality Survey (IQS) for the first time this year. And both its models were awarded Top Safety Pick Plus ratings by the Insurance Institute for Highway Safety, among 11 Plus ratings in all for Korean vehicles. Despite high J.D. Power rankings and great reviews, Genesis U.S. sales were off 50 percent for the first six months of 2018 compared to 2017, and in June Genesis sold only 796 vehicles — the first time U.S. numbers dropped below 1,000 in a month. Part of Genesis's APEAL and IQS success can be attributed to its small product lineup: just two models, the G80 and G90 sedans, with a third, the 2019 G70, launching later this year. And while those numbers may help in J.D.

2021 Volvo XC40 Recharge priced at $54,985

The final piece of the puzzle for the 2021 Volvo XC40 Recharge is falling into place today, two weeks after official EPA range information became available. Volvo just announced pricing, and it’s going to start at $54,985, including the $995 destination charge. Of course, buyers can also expect to take advantage of the $7,500 federal tax credit (and other state credits) with their XC40 Recharge purchase. That makes the total dent in the wallet $47,485 for a base crossover, or even cheaper depending on what state you live in. There isnÂ’t a long list of available packages and options, but Volvo detailed a few of them for us. The most expensive is the Advanced Package that adds VolvoÂ’s Pilot Assist driver assistance system, a 360-degree camera, wireless phone charging, a 12-volt outlet in the luggage area and a headlight cleaning system for $1,300. The Climate Package adds a heated steering wheel, heated rear seats and heated wiper blades for $750. And the last important option weÂ’ll point out is a heat pump for $350. Volvo says the heat pump can precondition the cabinÂ’s temperature and extend battery range, so it feels like a no-brainer for such a cheap price. Compared to the XC40 RechargeÂ’s direct competition, the crossover is priced in the same ballpark. A Tesla Model Y Long Range is $49,990. The base Ford Mustang Mach-E with all-wheel drive starts at $46,695. Neither the Ford nor the Tesla are perfect comparisons, though. The XC40 is both smaller and more premium than both of those options. WeÂ’ll note that itÂ’s not a huge stretch to go from the XC40 Recharge to the Polestar 2 that begins at $61,200, a $6,215 climb above the base XC40 Recharge. 2020 Volvo XC40 Recharge View 23 Photos Charging network Volvo also announced that itÂ’s beginning a collaboration with ChargePoint as the official charging network for the XC40 Recharge. That will give owners approximately 115,000 places to charge their electric crossover, though Volvo is light on the details for now. We asked, and Volvo said that an announcement about charging software integration is coming soon. DonÂ’t expect free charging to be part of the deal though, as Volvo tells us thatÂ’s not part of the companyÂ’s “immediate plans.” The partnership will allow owners to purchase a ChargePoint Home Flex charger for their home at the time of their XC40 purchase, but we donÂ’t have pricing on this option yet. You can place an order for the electric crossover on VolvoÂ’s website now.

Volvo S60 Polestar entering limited production in Australia [w/video]

The Volvo S60 Polestar Concept may be entering limited production in Australia and, depending how the Aussies take to this Swedish super sports sedan, could then be made available worldwide. The news comes from Austrlia's GoAuto, which claims to have received early info from its sources inside Volvo and its tuning/motorsport arm, Polestar.
Polestar released a short teaser video this week (watch it below) of what appears to be the S60 Polestar Concept clipping the snowy apex of an ice track's turn. The only information given with the teaser were the words "Limited Edition. Soon in Australia." Unveiled last June, the S60 Polestar concept has since made the rounds at auto shows, visited Jay Leno's Garage, played on the track with its future competition, and even secured a home for itself with a buyer who reportedly is paying Volvo some $300,000 to own it.
The S60 Polestar Concept is about the meanest machine one can imagine making out of Volvo's sports sedan. Packing 508 horsepower and 424 pound-feet of torque from its heavily modified T6 engine, then routing those revolutions through a six-speed manual transmission to all four wheels, the S60 Polestar is said to cover the sprint to 62 miles per hour in 3.9 seconds. A lower and wider body, brakes by Brembo, suspension bits by Ohlins and a diet to delete some weight make this car a serious issue for M3 and C63 AMG owners everywhere. GoAuto's sources say the production version's performance will be dialed back a bit from the concept's, but we'll have to wait until Volvo and Polestar make this sedan's production official to find out by how much.