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Volvo Concept Recharge previews the future of Volvo design and technology

Volvo has announced a whole slew of information about where the company is headed, from battery technology to advanced driver aids. And it was all capped by the concept car you see above, the Volvo Concept Recharge. It all shows that Volvo's future is stylish, electrified and featuring the latest in safety technology. So, in a way, pretty much exactly what you'd hope and expect. Volvo didn't say much about the specifications of the Concept Recharge, but its design will clearly influence future Volvo models, including the company's upcoming flagship electric SUV that will be revealed next year. The front ditches even faux grilles for a sculpted fascia. The shape does echo some of the look of a grille, particularly with the Volvo slash and badge in the middle. The "Thor's Hammer" headlights remain, and in the case of the concept, they have wild running lights that slide up and out of the way inside the housing to make way for the actual projector headlights at night time. The whole shape of the car is based around the electric powertrain. It has a low floor and glass roof that means the whole body can be made lower and sleeker without compromising space. The wheels are pushed to the far edges, too. At the back, the car has slim vertical taillights, continuing a Volvo design tradition. On the roof, there is a lidar sensor placed at the top of the windshield. This is a significant piece of Volvo's future, as its next generation of vehicles, starting with that aforementioned SUV, will all come with one of these sensors as standard. It will be used in combination with cameras, radar, real-time data, machine learning and mapping data to provide advanced driver aids, including what Volvo describes as "unsupervised autonomous" driving in specific circumstances. Basically, it will be SAE Level 3 autonomy, a step beyond the hands-free, but still supervised Level 2 systems such as GM's Super Cruise. It will only be available on specific roads in specific circumstances, and so it won't be able to handle the entire driving task from driveway to driveway. The company expects to offer this level of autonomy on highways first, and it will only be in specific areas to begin. It didn't give an exact timeline for the roll-out and it will be a more gradual increase over time, rather than everything being launched all at once. The company also emphasized that it will only begin launching the features when they're well and truly ready.

China's Geely buying majority stake in Lotus

Geely, the Hong Kong car company that owns Volvo, is acquiring control of British car company Lotus. Geely is purchasing a 51-percent stake in Lotus from struggling Malaysian car company Proton, and a 49.9 percent stake in Proton itself. Etika Automotive will gain the other 49 percent of Lotus. France's PSA Group and Japan's Suzuki had apparently also been interested in acquiring Proton. Geely says it plans to revive both Proton and Lotus. "The agreement lays the foundation for a wider framework for both Geely Holding, Proton and Lotus to explore joint synergies in areas such as research and development, manufacturing and market presence," Geely said in a news release. Those joint synergies will be highlighted by the lightweight chassis technology Lotus is known for, which could help Geely improve fuel efficiency. Geely CFO Daniel Donghui Li said the company aims to "unleash the full potential of Lotus Cars" by expanding and accelerating new products and technologies. Proton was nationally held but was privatized in 2007 to Malaysian conglomerate DRB-Hicom, which is owned by tycoon Syed Mokhtar Al-Bukhary. It was supposed to be the flagship for Malaysia's economic development.Though it owns two factories, Proton mainly rebadges foreign-made cars and sells them in Malaysia. What it has, what Geely presumably wants, is a distribution network in Southeast Asia to pit Chinese cars against Japanese automotive dominance in the region. Retaining a 50.1-percent stake in Proton is seen as a face-saving move. "Proton will always remain a national car and a source of pride, as Proton will still have a majority hold of 50.1 percent," Malaysian finance official Johari Abdul Ghani said. "Our very own much-loved brand now has a real chance in making a comeback, a huge one I hope." Related Video:

2nd annual Automobile Advertising of the Year Awards revealed

There was some absolutely fantastic auto advertising in 2014, ranging from funny to inspiring. Marking the best of it from the past year, the Second Annual One Show Automobile Advertising of the Year Awards were announced during the 2015 Detroit Auto Show (full disclosure: Autoblog was among the award's sponsors, and Editor-in-Chief Sharon Carty was a voter). Unlike previously, there were no brands with dominance over the list this time. Presented by The One Club, the awards have an international scope and hand out honors in a variety of categories. In the Broadcast TV group, there were three winners this year. First, there was The Scripted Life from Audi for the Q3 about breaking out of life's monotony. Also, Dad's Sixth Sense from Hyundai marketed the safety features in the Genesis. Finally, Unbreakable Drivers showed manly men being tested for the Toyota Hilux in Australia. The Online Video prize went to the fantastic The Epic Split spot from Volvo Trucks starring Jean-Claude Van Damme. The best Interactive ad was the Honda video titled The Other Side for the Civic Type R, and the Experiential Advertising nod was for the Volkswagen Eyes on the Road clip that showed the dangers of texting and driving to a theater full of moviegoers in Hong Kong. Finally, the Public Choice Award went to the BMW commercial called Hello Future using the words of sci-fi author Arthur C. Clarke for the i8. In the award not for videos, Jeep won the Print/Outdoor category for its Upside Down campaign. Check the ads out below, which show different animals when upside down. Also, look farther down for all of the winning videos and read their full announcements. View 3 Photos Automobile Advertising of the Year Winners Announced New York, NY (January 13, 2015) – The One Club (www.oneclub.org), producers of the prestigious One Show Awards and Creative Week, today announced the winners for the 2nd Annual One Show Automobile Advertising of the Year Awards. In partnership with the North American International Auto Show (www.naias.com) in Detroit, The One Club today unveiled the best automotive ads from around the world in five categories: broadcast TV, online video, interactive, experiential advertising, and print & outdoor. Winners will be presented on-stage at a special event during the NAIAS Press Preview on Tuesday, January 13, 2015, at the Cobo Center in Detroit at 4:55 p.m. The event is sponsored by AOL's Autoblog.