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Volvo unveils all-new user interface destined for next-gen XC90 [w/video]

Take a close look at the cabin of the Volvo Concept Estate shown above. One of the big features on the fancy, brown shooting brake is an all-new user interface called, well, it doesn't really have a name, at least not one Volvo is revealing.
The refreshingly nameless system looks seriously impressive based on the short video that accompany's the system's press release. The jewel of the whole interface is a sizable touchscreen that manages most every in-car function save for a few vital functions like volume, hazard lights and other systems that still demand a more tactile interface.
"The basic idea is to organize controls and information in a perfectly intuitive and user- friendly way. Everything is exactly where you expect it to be, making the drive more enjoyable, efficient, and safe," Thomas Ingenlath, Volvo's Senior Vice President of Design, said in a statement.

Volvo EX90 exterior teased further, goes heavy on glass and aero

How about six more teasers of the battery-electric, seven-seat Volvo EX90 SUV? We've heard about the new interior materials, seen renderings of the minimalist instrument panel and read about a massive commitment to safety inside and outside the SUV. Now we have scraps about what it took to put everything together within the aesthetic Volvo sought and a mission statement of "confident, sophisticated, and seamless." The rounder grille-less front fascia flows over the hood to a greenhouse heavy on flush glass. A large, tinted panoramic glass roof lets in just enough light without superheating the cabin and without robbing headroom. The side glazing is flush with the pillars and nearly flush with the sides of the car to improve aerodynamic efficiency. Flush door handles emerge as the keyholder approaches. Volvo says the EX90 posts a drag coefficient of 0.29, a figure that compares to 0.26 for the Mercedes-Benz EQS SUV and 0.24 for the Tesla Model X that, admittedly, offers tiny optional third-row seats. Speaking with Motor Trend, lead Volvo exterior designer T. Jon Mayer said the other side of letting lots of light in the cabin is creating an inviting atmosphere when there's lots of dark in the cabin. "We’ve put a lot of effort into the illumination inside the EX90, trying to create a warm interior and a somewhat colder expression for the exterior," he said, making an analogy with the Swedish climate and Swedish people.  The Lidar sensor plays its part in a new level of safety and in aerodynamics. Placed at the leading edge of the roof, the Luminar sensor sits under a teardrop-shaped glass enclosure about 18 inches wide, under two inches tall. The laser system comes standard, helping provide 360-degree awareness so that the EX90 can always pay attention and take appropriate safe actions at those times when the driver isn't paying attention. Volvo says that tying exterior sensor safety logic to in-cabin cameras that can tell if a driver is focused on the task "can reduce the risk of death or serious injury by up to 20%." We've just seven days to go until Volvo mandarins gather in Stockholm to reveal the car to launch the automaker's next phase. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Volvo won't go after S-Class, 7 Series market

Volvo vice president of powertrain engineering, Derek Crabb, recently said that the Swedish automaker is developing smaller and smarter powertrain options that will "turn V8s into dinosaurs" - a statement that could have been our first indication that Volvo is no longer looking to create a luxury flagship sedan to take on German land yachts like the Mercedes-Benz S-Class, Audi A8 and BMW 7 Series. Now Automotive News seems to be backing this up after speaking with CEO Hakan Samuelsson, who said that a big sedan wouldn't fit the brand's green image and, more importantly, might not even be a car that its customers would even consider.
Rather than trying to compete in a small, established market against rear-drive, 12-cylinder sedans, Volvo is looking at the emerging, higher-volume premium small car segment to take on its German rivals with the all-new Volvo V40 (shown above). Not wanting to abandon the big-vehicle segment altogether, a next-generation XC90 is due out within the next couple years (and was spotted in some recent spy shots), and it will ride on the new Scalable Platform Architecture (SPA), which will be shared with the new S80 according to the AN article.