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1964 Volvo Pv544 Sport on 2040-cars

Year:1964 Mileage:54599
Location:

Saint Louis, Missouri, United States

Saint Louis, Missouri, United States

1964 Volvo 544 Sport

At the wee young age of 16, with a newly issued California driver’s license, I began tormenting my father with tireless pleas for to him to buy me a car.  He ultimately acquiesced on the condition that the car and I were delivered in the same year.  So with that I began to scour the classifieds searching for anything made in 1964.  I settled on a VW convertible bug in red – how perfect.  However, my wonderful eccentric father was more intrigued by the 1964 Volvo listed.  I had no desire for a “Volvo” – not teen fun at all.  However, we hopped in his car and drove to Laguna Beach and met an art dealer who happily showed us to the parking garage where this interesting 544 Sport awaited.  The bumpers and front grill were missing, the front seats were covered in old t-shirts and the car could not go in reverse.  “Not exactly what I had in mind,” I was thinking when my father shouted out, “We’ll take it!!”  So there begins my 34-year love affair with a car I affectionately call “The Picklet.”

“The Picklet” and I have been through a lot.  Through high school I quickly learned how to call the towing company, scour junkyards for old parts, and became fast friends with the geniuses at Swedish American Imports, who finally figured out how to get my car to backup.  The quirky car quickly became a favorite around town and I suddenly had a new sense of coolness.  In 1984, my Dad and I drove “The Picklet” from California to Missouri so I could get around campus at the University of Missouri where I was studying journalism.  By then “The Picklet” was becoming a bit unreliable for a student who needed to track down news stories across the state.  So into storage she went in St. Louis, where my boyfriend/finance arranged to have her restored once again.  On the eve of my wedding, he surprised me with a shiny, fully functioning car again.   But once the babies arrived, a car without seatbelts was of no use.  So we sadly put “The Picklet” into storage. 

She has survived three moves with us and sits quietly under a cloth car cover in our three-car garage.  My father passed away 20 years ago and it has been hard to let go of the one thing that really brought us together.  But I have come to realize that I am not skilled at restoration or mechanics and just cannot foresee a time when I can properly care for this beautiful car or even really drive her.  It has taken me a year to finally get the courage to list “The Picklet.”  While not perfect, this car has so much potential and I am hoping that someone special will give her the retirement she deserves.

I don’t have the expertise to tell you what works and what doesn’t and what has been replaced and what hasn’t.  There’s been quite a bit of work over the years.  But the last time I drove her (six years ago), everything worked quite well.  This is not a show car, nevertheless, this is a car that has been safely stored and looks great. 

The winning bidder will need to arrange for shipment and make a deposit through PayPal.  Please contact me if you have questions.

Thank you for your interest! 

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Auto blog

2nd annual Automobile Advertising of the Year Awards revealed

Tue, Jan 13 2015

There was some absolutely fantastic auto advertising in 2014, ranging from funny to inspiring. Marking the best of it from the past year, the Second Annual One Show Automobile Advertising of the Year Awards were announced during the 2015 Detroit Auto Show (full disclosure: Autoblog was among the award's sponsors, and Editor-in-Chief Sharon Carty was a voter). Unlike previously, there were no brands with dominance over the list this time. Presented by The One Club, the awards have an international scope and hand out honors in a variety of categories. In the Broadcast TV group, there were three winners this year. First, there was The Scripted Life from Audi for the Q3 about breaking out of life's monotony. Also, Dad's Sixth Sense from Hyundai marketed the safety features in the Genesis. Finally, Unbreakable Drivers showed manly men being tested for the Toyota Hilux in Australia. The Online Video prize went to the fantastic The Epic Split spot from Volvo Trucks starring Jean-Claude Van Damme. The best Interactive ad was the Honda video titled The Other Side for the Civic Type R, and the Experiential Advertising nod was for the Volkswagen Eyes on the Road clip that showed the dangers of texting and driving to a theater full of moviegoers in Hong Kong. Finally, the Public Choice Award went to the BMW commercial called Hello Future using the words of sci-fi author Arthur C. Clarke for the i8. In the award not for videos, Jeep won the Print/Outdoor category for its Upside Down campaign. Check the ads out below, which show different animals when upside down. Also, look farther down for all of the winning videos and read their full announcements. View 3 Photos Automobile Advertising of the Year Winners Announced New York, NY (January 13, 2015) – The One Club (www.oneclub.org), producers of the prestigious One Show Awards and Creative Week, today announced the winners for the 2nd Annual One Show Automobile Advertising of the Year Awards. In partnership with the North American International Auto Show (www.naias.com) in Detroit, The One Club today unveiled the best automotive ads from around the world in five categories: broadcast TV, online video, interactive, experiential advertising, and print & outdoor. Winners will be presented on-stage at a special event during the NAIAS Press Preview on Tuesday, January 13, 2015, at the Cobo Center in Detroit at 4:55 p.m. The event is sponsored by AOL's Autoblog.

See Volvo's integration of Apple CarPlay in action

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The system pairs the driver's iPhone with the car's infotainment system and seamlessly allows them use the smart phone's functions and, at least in Volvo's demonstration, the car's climate control and seat heating systems. According to the video, the new system will be available "in the coming generation Volvo cars," which likely means the upcoming, next-generation Volvo XC90.
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Polestar says goodbye to Volvo C30 in video tribute

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