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Audi rumored to buy Alfa Romeo, officials deny it

For more than two years, Volkswagen has been making public statements about its willingness to buy Alfa Romeo and quadruple the Italian brand's sales, and for just as long, Fiat CEO Sergio Marchionne has replied with some version of "Mr. Piëch, drop it." According to a report in Ward's Auto, all that jousting might be over: it claims that sources close to both Marchionne and Audi CEO Rupert Stadler admit that the two are in talks for Audi to buy not just Alfa Romeo, but a production plant in Italy. In fact, a final deal could possibly include partsmaker Magnetti Marelli.
Against that backdrop, a report by German news weekly Stern quotes a Fiat spokesmen as saying it doesn't comment on rumors and an Audi rep has said flatly that "There is no substance in the news." If a sale is being arranged, the timing would seem to point to how eager Fiat is to raise cash to complete its major initiatives. Even though Alfa Romeo continues to delay its return to the US, it just showed off the production version of the 4C at the Geneva Motor Show (shown above) and said that preferred Fiat dealerships here would get them. Then there's Alfa's recently concluded deal with Mazda to develop a roadster based on the next generation MX-5 Miata - a deal that would seem to help both the Italian and Japanese brands.
The monetary issues are troublesome, though. Fiat is taking a beating in the European market and its weak-kneed balance sheet is delaying gotta-have-it products like the Jeep Cherokee. Fiat has been talking to banks about getting money to buy the rest of Chrysler and those financial institutions have also raised issues about debt and cash reserves, and the nasty game of chess Fiat is playing with the United Auto Workers (and now the court system about the portion of Chrysler it doesn't own) could end up blowing another hole in Marchionne's plans. It is possible that this could finally have convinced Fiat to at least see how serious Audi's parent company, Volkswagen, is about buying Alfa Romeo. Or it could be just another rumor.

VW Super Bowl teaser with Jimmy Cliff is like a less-mean Tosh.0 Web Redemption

Reggae super-duper-star and Rock and Roll Hall of Famer Jimmy Cliff has been using music to send positive vibes out into the universe for decades now, so its no surprise that his message on behalf of Volkswagen is one of redemption.
Dubbed Sunny Side, this web-spot is VW's warmup of sorts for what promises to be another blockbuster year in the world of Super Bowl commercials. Without giving away the game, the euphonious commercial sees Cliff opening his arms and his heart to some YouTube 'celebrities' that might see courser treatment from the likes of Tosh.0, for instance. We can't help but be reminded of Coca-Cola's legendary 1971 Hilltop spot with the "I'd like to buy the world a Coke" lyric, too.
Enjoy the pre-Super Bowl VW spot below, and don't forget to pay it forward... your karma will thank you. For those of you that just can't get enough of commercial-making magic, we've included a "making-of" video, as well.

Volkswagen hits Gran Turismo with GTI Supersport concept [w/video]

As impressive as are the production hot hatches that Volkswagen offers based on the Golf, the German automaker cooks up even more impressive conceptual versions. Like this latest design for Gran Turismo 6. The GTI Supersport Vision Gran Turismo is like the GTI you can pick up at your local VW dealer, only more so. The design brings the VR6 back to the GTI, this time packing a (hypothetical) 503 horsepower and 490 pound-feet of torque, channeled to all four wheels through a seven-speed dual-clutch gearbox and 4Motion all-wheel drive. In the virtual reality of GT6, that's said to be enough to propel this digital concept to 62 miles per hour in 3.6 seconds and on to a top speed in excess of 186 mph. Naturally VW's designers gave the GTI Supersport concept the show to accompany the go, gracing the shape with more vents, more extreme aero, a wider stance on 20-inch wheels... the works. All that is said to give it a lower center of gravity and a power-to-weight ratio of 5.5 pounds per horsepower. Of course the GTI Supersport isn't the first hot Golf concept VW has dreamt up in recent years. There was the earlier GTI Roadster concept also revealed for the Vision Gran Turismo series, the Golf R 400 concept that may yet see production, and the bonkers GTI W12 650 concept with its mid-mounted twelve-cylinder engine. This one may never see production, but at least gamers will be able to drive it remotely on PlayStation. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Wolfsburg, 14 April 2015 Next level: Volkswagen presents new digital supercar - GTI Supersport Vision Gran Turismo excites PlayStation fans - Race car with 503 HP now available for downloading Volkswagen is expanding its GTI fleet and sending a new supercar onto the digital race circuit. The engine roaring under the bonnet of the GTI Supersport is a 503 HP VR6 TSI coupled with a seven-speed dual-clutch gearbox (DSG). The design of this digital supercar combines the Volkswagen icon with sheer racing design. Following last year's roadster, another version of the GTI, with its long racing tradition, can now head for the starting line on Gran Turismo®6, exclusively on PlayStation®3. The first impression of this racer already shows that the Supersport is what fans want and is designed for racing. 665 Nm of torque catapult the virtual GTI to 100 kilometers per hour from a standing start in only 3.6 seconds.