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Honda wins Commercial of the Decade, but not for the ad you think [w/VIDEO]

Honda's Commercial of the Decade: "Grrr" - Click above to watch video
The mad men at Adweek recently voted for the Commercial of the Decade (Super Bowl commercials not included) and Honda took top honors over memorable ads from the last ten years by companies like Nike, Budweiser and Sony. That's not a big surprise considering Honda often puts a huge amount of effort into its on-air spots. However, the Japanese automaker didn't win for the commercial you might have expected: "Cog." Though Honda's famous commercial that breaks down a European Accord Tourer into a Rube Goldberg-esque machine was also a finalist, it was beaten by another Honda commercial called "Grrr" that's narrated by Garrison Keillor of all people. You've probably never seen it, but you can after the jump.
Volkswagen also made the list of finalists, but the particular ad chosen out of all the comical VW ads we've seen was unexpected as well. Most surprising carmaker with a commercial in the finals: Saturn. Who knew...

Final Volkswagen Eos to leave the plant in May

Volkswagen has made no secret of its plans to wind down production of the Eos hardtop convertible, and the automaker has already celebrated the model's retirement in the US with the Final Edition (pictured above). However, the company now has an actual time for that end to come. The final Eos rolls off the line from the VW factory in Portugal in May, according to Germany's Automobilwoche, and European customers have until March 27 to get any final orders in. The company has no plans to offer a successor, it previously indicated. After about nine years of production and some 230,000 made, the Eos proved to be a success, at least in its home market of Germany. A VW spokesperson told Automobilwoche it was the country's bestselling hardtop convertible at one point, but customer preferences have changed toward preferring soft-top models. That switch spelled doom for the Eos. Drivers who want some wind in their hair still have some choices in the VW lineup. The Beetle Convertible remains on sale in the US, and Europeans also get the droptop Golf. Featured Gallery 2015 Volkswagen Eos Final Edition: Quick Spin View 18 Photos News Source: AutomobilwocheImage Credit: Copyright 2015 Jonathon Ramsey / AOL Plants/Manufacturing Volkswagen Convertible portugal

Volkswagen Group, BMW Z4 top Total Value Awards by Strategic Vision

It was just nine months ago that Strategic Vision announced its 2011 Total Value Awards, but you don't have to wait until next year for the 2012 awards. The Volkswagen Group keeps its lead as the number one brand, with seven products taking top category spots: Golf, Jetta Wagon, CC, Eos and Audi A3 Wagon, Q5 and Q7. Strategic Vision says "true innovation" - "rich and impactful, intuitive, motivational, in-depth and is able to trigger description by the user in great specificity" - is the open secret of the brands with the strongest showings. Results are culled from 77,153 owners covering more than 350 new cars bought between September of 2011 and 2012 ranked in the Total Value Index (TVI).
Other notable winners are Hyundai-Kia following VW in the brand category and having the Hyundai Elantra and Kia Sorento among category winners, the BMW Z4 taking the premium roadster category and the highest overall score of any vehicle, the Chevrolet Volt continuing to gather silverware in the Special Category, nabbing the second-highest score of all and representative of "nearly perfect innovation," and Chrysler and Dodge being most improved.
Check out the press release below for your day's dose of jargon and all the winners.