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2014 Volkswagen GTI to start a new hot hatch era in Geneva

The upcoming Geneva Motor Show is going to be stocked with important new production models and sexy concept cars, but hot hatch enthusiasts will undoubtedly see it as the coming out party of the MkVII Volkswagen GTI. And while we've only got European specifications and pricing to go on for now, we can tell from the get-go that the new GTI will be a proper heir to VW's hot hatch legacy.
This seventh-generation GTI is powered by a turbocharged, direct-injection 2.0-liter four-cylinder engine, which makes 220 horsepower and 258 pound-feet of torque in base form. For the first time ever, Volkswagen is also offering a performance pack for the GTI as well, which ups the horsepower to 230 (torque remains unchanged). With a slightly lower curb weight to push around - the new base car weighs 2,978 pounds versus 3,034 for the current three-door GTI - 0-62 miles per hour is now achieved in 6.5 seconds, and top speed is 153 mph. (Cars with the performance pack offer 0-62 mph in 6.4 seconds, and a 155-mph top speed.) Buyers my choose between a six-speed manual transmission or an optional six-speed DSG unit.
Visually, the new GTI has obviously adopted the slant-nosed looks of the MkVII Golf, though with plenty of added drama. The exterior is dominated by the 17-inch "Brooklyn" wheels wearing 225-section rubber, and the aggressive front fascia gets black honeycombed inserts in the upper and lower grille sections. At launch, Volkswagen will offer the GTI in three colors: the Pure White seen here, Tornado Red and Black. Tartan patterned seats are of course still an option for the interior, while the GTI-specific steering wheel and shift knob are standard.

VW budget sub-brand stuck in limbo over VW standards, costs

Reports in October 2012 claimed Volkswagen had begun investigating the creation of its own budget brand. This came after having failed to purchase Malaysian car company Proton or produce a meaningful partnership with Suzuki, and after watching Renault-Nissan make piles of euro on Dacia and plot the return of Datsun. For VW, more important than the question of what to call it was how to build it profitably and in a way that didn't damage the VW brand. According to a report in Autocar, a satisfactory answer still hasn't been found. The hurdle is how to hit "'necessary' quality and safety levels" at the price points needed to make the venture worthwhile. At the time of the 2012 report, German outlet Der Spiegel said VW was trying to get prices down to 6,000 to 8,000 euro ($7,784 to $10,379 US), about two thousand to four thousand euro under the price of the VW Up and in line with the cost of a 6,790-euro Dacia Sandero in Germany. In March 2013, VW announced, "We want to bring a true budget car to the market in China in the foreseeable future," the most concrete move in that direction after years of planning to make a decision. Working with local Chinese maker FAW, it was predicted that the vehicle in question would appear around 2016, but as of November last year a final vote on it needed to wait until this year because "We are still working on the cost side" and profit possibilities for a car that "has to be durable, it has to be precise, it has to be safe." Even Fiat, another automaker long considering a budget brand beneath its Fiat line-up, wasn't sure how to squeeze any extra money from lower-cost products but was sure that it couldn't be done by manufacturing in Europe. If VW hasn't yet made the math work with a joint venture in China, it will be interesting to see how it might build a European go-it-alone business case.

Audi investing $30.3 billion through 2018 for product expansion

How does Audi plan to reach two million units in annual sales and pay for the 11 new models it's adding to its lineup - an expansion that may include models named SQ2, Q9 and F-Tron? By increasing its investment to 22 billion euros ($30.3 billion US) between now and 2018. That figure represents an increase of about 500 million euros over the previously planned outlay, according to a report by Automotive News, and that could be due to Audi wishing to goad the momentum that pushed it to 1.5 million annual sales two years ahead of schedule.
It's also about staving off the challenges from BMW and Mercedes-Benz. Now that BMW has been able to turn some of its attention away from its "i" series of Megacity cars, it will reportedly spend more than planned in 2014 as it continues the rollout of ten all-new vehicles and 15 new-generation vehicles through the end of next year. Mercedes, having been dropped to third in the sales race, is preparing to add 13 new cars over the next six years.
Audi's money is going into technology, into product like the next-generation TT and the Q1 and production expansions and upgrades all over the world. The expenditure represents just under a fourth of Volkswagen's 84.2 billion-euro ($115.7 US) outlay devoted to taking the number-one global automaker title away from General Motors and Toyota by 2018.