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Auto execs surveyed say VW, BMW most likely to grow

A new survey of top global automotive executives indicates both Volkswagen and BMW are the most likely to grow their market share over the next five years.
Tax advisory firm KPMG LLP has released its 14th annual Global Automotive Executive Survey, which includes responses from over 200 executives. A total of 81 percent of respondents said they expect to see Volkswagen make gains, compared to 70 percent last year. BMW, meanwhile, saw 70 percent of those surveyed say they believe the company will increase its market share. That's a jump of 7 percentage points over last year. This is the first time in the history of the survey that BMW has claimed the second-place spot.
Meanwhile, Hyundai has seen its perceived market share potential slacken for the third year in a row. Around 61 percent of those surveyed predicted gains for Hyundai, down from 63 in 2012. Toyota also has a surprising year, but for just the opposite reason. While the manufacturer had slipped in ranking since 2011, it enjoyed the largest increase of any company in the 2013 survey, jumping to 68 percent from 44 percent last year.

New Volkswagen Beetle is on the way

Recent reports have suggested that the future of the Volkswagen Beetle could be in jeopardy, but those rumors have now been squashed. Dr. Heinz-Jakob Neusser, member of the board of management responsible for development at Volkswagen, confirmed to Autoblog that not only will the Beetle live on, a new generation will arrive in "the next up to three years." The next Beetle will move to Volkswagen's scalable MQB architecture. These bones currently underpin the Golf in the US, as well as a range of products available in Europe and other markets. That's not really surprising, given the MQB architecture's flexibility. But what's interesting is that, according to Neusser, using the MQB platform opens the door for electrification possibilities in the Beetle. That could mean a hybrid drivetrain, or even a fully electric example like the e-Golf hatchback. The Beetle "will remain an emotional design," Neusser told Autoblog. That said, it will be "developed in a new design language," in keeping with Volkswagen's plans to offer "much more dynamic, much more emotional" designs on its future cars. "We would like to support more emotional potential [for the Beetle]," Neusser said. This can certainly be seen here at the New York Auto Show, where Volkswagen is rolling out four showcars that demonstrate the potential for unique versions of the Bug. Even beyond that, Volkswagen has already confirmed that the Beetle Dune concept will see production, and Neusser hinted that while the New York showcars are still being evaluated, the Denim convertible will likely come to market. So the future is anything but grim for the Beetle. And in fact, there's a whole lot of potential for Volkswagen's iconic two-door. Related Video:

Horn, Hackenburg, Hatz to be fired as VW diesel scandal deepens

Volkswagen will sack three more high ranking executives, including the head of its US division, as the company's diesel scandal deepens. Reuters reported Thursday morning that the executives are: Michael Horn, who has led VW's US operations since January 1, 2014; Ulrich Hackenberg, who oversaw Audi's research and development; and Wolfgang Hatz, who was in charge of R&D for Porsche. A VW spokesman wouldn't comment in response to an Autoblog email. The moves come in the wake of longtime VW chief executive Martin Winterkorn stepping down on Wednesday. Volkswagen's board said at the time that it expected more personnel changes to follow. Volkswagen's board is scheduled to meet Friday, and Porsche CEO Matthias Muller has reportedly been named as Winterkorn's successor. The German auto giant was plunged into crisis last Friday when the EPA charged that the company manipulated software in its diesel-powered cars to pass US emissions tests. About 482,000 vehicles in the US are affected, and VW estimates 11 million around the world could have the rigged software. The revelations have prompted outcry from governments and regulatory agencies, and in the US, Volkswagen could face a fine of up to $18 billion. The departure of Horn, Hackenberg, and Hatz is a stunning downfall for three of the company's top and most visible executives. Horn had led US operations for less than two years, taking over from Jonathan Browning, who was well-respected but failed to reach VW's ambitious sales targets. Before overseeing Audi R&D, Hackenberg was hailed as a visionary for work in developing VW's modular architectures, which allow the company to save time and money by building many vehicles off the same chassis. Hatz had led Porsche R&D since 2011 and also was in charge of engines and transmission development for all of Volkswagen. Related Video: News Source: ReutersImage Credit: Getty Images Government/Legal Green Hirings/Firings/Layoffs Audi Porsche Volkswagen Emissions Diesel Vehicles vw diesel scandal vw diesel ulrich hackenberg michael horn wolfgang hatz