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Volkswagen promises more aggressive design for sedans, crossovers

Every one of our Volkswagen Jetta and Passat reviews is guaranteed to include this word in the comments, aimed at its exterior design: "Boring." The brand says that's all about to change, telling a group of journalists during a tour of its design studio in Wolfsburg that designs will be more market specific; as Automotive News put it, that means "more aggressive" designs for the US that "will bare their teeth and flex their muscles," since the solid-yet-unoffensive look hasn't got VW past its two-percent market share here. Yes, we've heard this before from the Volkswagen Group - Audi has been promising to pump up the volume on its designs for years now, we're still waiting to hear that music. But VW brand head designer Klaus Bischoff says that the look of the coming midsize crossover that will come in around the size of the Audi Q7 "has to be bold. It has to be a statement," and the results of US focus groups have already dictated design changes to the original idea. AN said it takes cues from the Cross Coupe GTE, with a notched grille, sculpted hood, and deep character lines along the flanks. It sounds like baby steps for other models, though. The Passat gets a brand new design forward of the A-pillar, and new taillights. The new Tiguan has a shorter front overhang and a longer rear overhang, rounded wheel arches, and gets 2.2 inches longer. There'll be a long-wheelbase version of the Tiguan that grows by eight inches, which should give it livable room for four passengers in front and back. Beneath that will be a Golf-based crossover to compete in the compact segment with the Honda HR-V and Mazda CX-3. Featured Gallery Volkswagen Cross Coupe GTE: Detroit 2015 View 18 Photos News Source: Automotive News - sub. req.Image Credit: Live images copyright 2015 Drew Phillips / AOL Design/Style Volkswagen Crossover Sedan volkswagen design

Former Audi chief designer Wolfgang Egger leaves Italdesign

The latest word from the international community of automotive designers has it that Wolfgang Egger is leaving Italdesign, but just where the accomplished designer will land next and who will take his place remain big question marks. Egger is a designer who has bounced back and forth between Italy and Germany over the course of his career. He was born in Germany but studied in Milan. He began his career at Alfa Romeo in 1989 and was named its chief designer by 1993 before being head-hunted by the Volkswagen Group in 1998 to head up the design department at Seat. A few years later he went returned to Italy to run the Lancia design department, and was subsequently renamed to the same post at Alfa Romeo. In 2007 he went back to his native Germany to head up the Audi design office, over which he assumed complete responsibility by 2012, but left Audi in 2013 to run Italdesign. For those unfamiliar, Italdesign is the studio founded by Giorgetto Giugiaro (pictured at left next to Egger) back in 1968 but which, along with many other Italian design houses, fell on hard times in recent years. The Volkswagen Group swooped in to rescue the troubled studio in 2010, turning it into something of an in-house advanced design department to provide an alternative perspective on the direction in which the group and its various brands could take their respective designs moving forward. With Egger now leaving its helm, Italdesign and its German parent company will need to find his replacement, and we're sure they'll announce one in due course. The bigger question on our minds, however, is where Egger himself will head next. Given the path his career has taken to date, we wouldn't be surprised to see him land elsewhere in the Volkswagen Group or find a new role in the expanding Fiat Chrysler Automobiles empire. Then again, Egger could find it time to open an entirely new chapter. Watch this space. News Source: Car Design NewsImage Credit: Newspress Design/Style Hirings/Firings/Layoffs Audi Volkswagen designer italdesign giugiaro wolfgang egger

As VW electrifies, it questions the role of Lamborghini, Bugatti, Ducati

FRANKFURT — Volkswagen needs to change to stay relevant in the electric and digital vehicle era and will announce "important steps" to that end before the close of the year, Chief Executive Herbert Diess said on Wednesday. "Volkswagen needs to change: From a collection of valuable brands and fascinating combustion-engine products that thrill customers with superb engineering — to a digital company that reliably operates millions of mobility devices worldwide," Diess told shareholders at the company's virtual general meeting. Vehicles need to stay in contact with customers, offer new services and comfort functions on a weekly or even daily basis, he said. "We will take further important steps to set the course for this in the rest of 2020," Diess said. Senior executives told Reuters the company is reviewing what role its high-performance brands Lamborghini, Bugatti and Ducati will play as the company increasingly focuses on electric, digital and autonomous vehicles. Volkswagen, which also owns VW, Audi, Porsche, Seat and Skoda, is looking at whether it has the resources to accelerate development of electric platforms for smaller brands at a time it is investing billions to transform its more mainstream cars. Asked whether Ducati, which is known for making noisy combustion-engined motorbikes, has an electric future, Markus Duesmann, who oversees research and development for the group, said: "It will not take long until we see an electric Ducati." Whether Ducati, which is a medium-sized premium motorbike brand, would offer an electric variant, depends on whether a bike could offer range comparable to a combustion-engined variant, Duesmann said. Advances are being made in battery technology which could make this possible, he added. Separately Frank Witter, the company's chief financial officer, in response to a question about whether a sale of Lamborghini is planned, said Volkswagen does not comment on speculation about potential divestments. Lamborghini's Chief Executive Stefano Domenicali this week announced his departure from the sports car maker to take on a new job as president of Formula One. VW needs cash Volkswagen is reviewing the future of these three high-performance brands as part of broader quest for more economies of scale as it shifts to mass producing electric cars, senior executives told Reuters.