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2nd annual Automobile Advertising of the Year Awards revealed

There was some absolutely fantastic auto advertising in 2014, ranging from funny to inspiring. Marking the best of it from the past year, the Second Annual One Show Automobile Advertising of the Year Awards were announced during the 2015 Detroit Auto Show (full disclosure: Autoblog was among the award's sponsors, and Editor-in-Chief Sharon Carty was a voter). Unlike previously, there were no brands with dominance over the list this time. Presented by The One Club, the awards have an international scope and hand out honors in a variety of categories. In the Broadcast TV group, there were three winners this year. First, there was The Scripted Life from Audi for the Q3 about breaking out of life's monotony. Also, Dad's Sixth Sense from Hyundai marketed the safety features in the Genesis. Finally, Unbreakable Drivers showed manly men being tested for the Toyota Hilux in Australia. The Online Video prize went to the fantastic The Epic Split spot from Volvo Trucks starring Jean-Claude Van Damme. The best Interactive ad was the Honda video titled The Other Side for the Civic Type R, and the Experiential Advertising nod was for the Volkswagen Eyes on the Road clip that showed the dangers of texting and driving to a theater full of moviegoers in Hong Kong. Finally, the Public Choice Award went to the BMW commercial called Hello Future using the words of sci-fi author Arthur C. Clarke for the i8. In the award not for videos, Jeep won the Print/Outdoor category for its Upside Down campaign. Check the ads out below, which show different animals when upside down. Also, look farther down for all of the winning videos and read their full announcements. View 3 Photos Automobile Advertising of the Year Winners Announced New York, NY (January 13, 2015) – The One Club (www.oneclub.org), producers of the prestigious One Show Awards and Creative Week, today announced the winners for the 2nd Annual One Show Automobile Advertising of the Year Awards. In partnership with the North American International Auto Show (www.naias.com) in Detroit, The One Club today unveiled the best automotive ads from around the world in five categories: broadcast TV, online video, interactive, experiential advertising, and print & outdoor. Winners will be presented on-stage at a special event during the NAIAS Press Preview on Tuesday, January 13, 2015, at the Cobo Center in Detroit at 4:55 p.m. The event is sponsored by AOL's Autoblog.

Volkswagen drops first teaser of next-gen T6 Transporter

The history of Volkswagen's line of boxy Transporter vans goes all the way back to 1950, and the early models' shape likely ranks in fame with the Beetle. VW Commercial Vehicles is now teasing the next step in that legacy with this sketch of the new T6. Judging by this shot, VW is sticking with the van's familiar, square shape. Although this sketch makes the front end look a bit more curvaceous and possibly with a shorter overhang than the current T5. Finding out the truth won't take long because the T6 will debut on April 15, and it will go on sale in the UK by the end of the year. These days the US commercial van segment is rapidly expanding with new models filling the market. Autoblog reached out to VW spokesperson Mark Gillies to find out if the latest Transporter might come across the Atlantic. "LCVs are under consideration, but there are no plans" to bring the T6 to the US at this time, Gillies said. Related Video: Show full PR text VOLKSWAGEN COMMERCIAL VEHICLES REVEALS SKETCH OF FORTHCOMING SIXTH-GENERATION TRANSPORTER Ahead of its official world premiere on 15 April 2015, Volkswagen Commercial Vehicles has revealed a sketch of the sixth-generation Transporter. When it made its public debut in 1950, few could have predicted the enormous impact the Transporter would have in revolutionising the commercial vehicle market, creating a timeless automotive icon in the process. Whilst the Transporter has evolved dramatically during that time the philosophy and vision that created the original still holds true. Getting the job done efficiently and reliably has been at the heart of the Volkswagen philosophy for the past 65 years. Its reputation for rugged reliability has endured over the decades to make the Volkswagen Transporter one of the world's best-selling light commercial vehicles. The sixth-generation Transporter will go on sale in the UK later this year. (ends)

Adventures in lazy badge engineering | Autoblog Podcast #505

On this week's podcast, Mike Austin joins David Gluckman to look back at some of the less labor-intensive badge engineering the industry has seen over the years. They also recap what they've all been driving lately, and the episode wraps up with Spend My Money buying advice to help you, our dear listeners. Also, in honor of episode 505, here is a picture of a Peugeot 505. The rundown is below. Remember, if you have a car-related question you'd like us to answer or you want buying advice of your very own, send a message or a voice memo to podcast at autoblog dot com. (If you record audio of a question with your phone and get it to us, you could hear your very own voice on the podcast. Neat, right?) And if you have other questions or comments, please send those too. Autoblog Podcast #505 The video meant to be presented here is no longer available. Sorry for the inconvenience. Topics and stories we mention Kia Sportage Kia Niro Volkswagen Golf Audi A4 Used cars! Rundown Intro - 00:00 What we're driving - 01:31 Badge-engineering fun - 20:54 Spend My Money - 33:41 Total Duration: 1:07:57 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Feedback Email – Podcast at Autoblog dot com Review the show on iTunes Podcasts Audi Kia Volkswagen Crossover Hatchback SUV Wagon Sedan kia sportage kia niro