1958 Volkswagen Beetle Convertible - Fully Restored All Original Classic Vw on 2040-cars

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Audi investing $30.3 billion through 2018 for product expansion

How does Audi plan to reach two million units in annual sales and pay for the 11 new models it's adding to its lineup - an expansion that may include models named SQ2, Q9 and F-Tron? By increasing its investment to 22 billion euros ($30.3 billion US) between now and 2018. That figure represents an increase of about 500 million euros over the previously planned outlay, according to a report by Automotive News, and that could be due to Audi wishing to goad the momentum that pushed it to 1.5 million annual sales two years ahead of schedule.
It's also about staving off the challenges from BMW and Mercedes-Benz. Now that BMW has been able to turn some of its attention away from its "i" series of Megacity cars, it will reportedly spend more than planned in 2014 as it continues the rollout of ten all-new vehicles and 15 new-generation vehicles through the end of next year. Mercedes, having been dropped to third in the sales race, is preparing to add 13 new cars over the next six years.
Audi's money is going into technology, into product like the next-generation TT and the Q1 and production expansions and upgrades all over the world. The expenditure represents just under a fourth of Volkswagen's 84.2 billion-euro ($115.7 US) outlay devoted to taking the number-one global automaker title away from General Motors and Toyota by 2018.

2020 Virtual Geneva Motor Show Editors' Picks

There may not have been an actual Geneva Motor Show this year, but there were still loads of car reveals that happened the week that the show would have happened. So we still wanted to highlight what our favorites of the would-be show. Our list of cars seemed to match the theme of the reveals, too, highlighting over-the-top supercars and forward thinking electric vehicles. Scroll down to see our favorites. Fifth Place: Aston Martin V12 Speedster - 21 points Managing Editor, Greg Rasa: Astons are works of art, and this one's ready for the Louvre. The design nods to Aston history are nifty. It looks like a jet fighter, except those have canopies. Not sure what 186 mph would be like in this, but don't try it in summer when there are bugs. Contributing Editor, Joe Lorio: Admittedly, this one is a little silly. A $950,000 sports car with no roof? A 700-hp two-seater with no windshield? But the offerings at the Geneva auto show have always tilted toward absurdity, and Aston’s V12 Speedster is endearingly outrageous as a fighter plane for the street. Third Place (Tie): Volkswagen ID.4 - 26 points Senior Producer, Chris McGraw: I don't have much to say about this other than I am a huge fan of more EVs coming to the market, which is why two-thirds of my picks are electric, including the ID.4. Producer, Alex Malberg: Any new fully-electric crossover is a vote for me. The fact it doesn't look terrible and VW will be including AWD later are bonuses.  Third Place (Tie): Alfa Romeo Giulia Quadrifoglio GTA - 26 points Road Test Editor, Zac Palmer: Hard to argue with the logic of this one. The Giulia Quadrifoglio is already the best driver in this class of hot sedans, so why not extend the lead with a special model. That wing is Type R levels of high, and I completely approve. Associate Editor, Byron Hurd: Love this car. Love it, love it, love it. It's beautiful, aggressive and fast. I'd take it over an M3 or C63 any day. As cool as the GTAm is, though, I'd rather stick to the four-seat GTA. Something about a four-door car with two seats just doesn't really work for me. I haven't alienated ALL of my friends quite yet. Second Place: Hyundai Prophecy - 35 points Senior Editor, Green, John Snyder: I get whiffs of the Genesis Coupe from this sleek concept. I like the focus on form, with interesting details to discover if you look for them. West Coast Editor, James Riswick: Does it look like a Porsche? Sure, but Porsches look neat.

The super-sized Atlas isn't the three-row VW should build

In the late '50s and early '60s the Volkswagen Beetle wasn't ubiquitous in my hometown of Lincoln, Nebraska, but it came pretty damn close. Fords and Chevys dominated, but beyond the occasional MG, Triumph, or Renault the import scene was essentially a VW scene. When my folks finally pulled the trigger on a second car they bought a Beetle, and that shopping process was my first exposure to a Volkswagen showroom. For our family VW love wasn't a cult, but our '66 model spoke – as did all Volkswagens and most imports at the time – of a return to common sense in your transportation choice. As VW's own marketing so wonderfully communicated, you didn't need big fins or annual model changes to go grab that carton of milk. Or, for that matter, to grab a week's worth of family holiday. In the wretched excess that was most of Motown at the time, the Beetle, Combi, Squareback, and even Karmann Ghia spoke to a minimal – but never plain – take on transportation as personal expression. Fifty years after that initial Beetle exposure, and as a fan of imports for what I believe to be all of the right reasons, the introduction of Volkswagen's Atlas to the world market is akin to a sociological gut punch. How is it that a brand whose modus operandi was to be the anti-Detroit could find itself warmly embracing Detroit and the excess it has historically embodied? Don't tell me it's because VW's Americanization of the Passat is going so well. To be fair, the domestic do-over of import brands didn't begin with the new Atlas crossover. Imports have been growing fat almost as long as Americans have, and it's a global trend. An early 911 is a veritable wisp when compared to its current counterpart, which constitutes – coincidentally – a 50-year gestation. In comparing today's BMW 3 Series to its' '77 predecessor, I see a 5 Series footprint. And how did four adults go to lunch in the early 3 Series? It is so much smaller than what we've become accustomed to today; the current 2 Series is more substantial. My empty-nester-view of three-row crossovers is true for most shoppers: If you need three rows of passenger capacity no more than two or three times a year – and most don't – rent it forgawdsake. If you do need the space more often, consider a minivan, which goes about its three-row mission with far more utility (and humility) than any SUV.