2014 Toyota Tundra Sr5 on 2040-cars

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130,000 Toyota Tundra pickups recalled over airbag issue

Toyota is announcing a recall for about 130,000 examples of the 2014 Tundra Tundra pickup in Crew-Max Cab and Double Cab configurations.
According to the company, the "garnish on the center pillars" inside the trucks might not have been installed correctly. If the vehicle were in an accident, the side curtain airbags could deploy in the wrong shape. Toyota says that it's not aware of any crashes, injuries or fatalities related to this potential problem.
To fix the issue, the pickups will have their interior center pillars inspected, and if faulty, the pieces will be replaced. Obviously, this will be done at no cost to owners. Scroll down to read the full announcement.

2nd annual Automobile Advertising of the Year Awards revealed

There was some absolutely fantastic auto advertising in 2014, ranging from funny to inspiring. Marking the best of it from the past year, the Second Annual One Show Automobile Advertising of the Year Awards were announced during the 2015 Detroit Auto Show (full disclosure: Autoblog was among the award's sponsors, and Editor-in-Chief Sharon Carty was a voter). Unlike previously, there were no brands with dominance over the list this time. Presented by The One Club, the awards have an international scope and hand out honors in a variety of categories. In the Broadcast TV group, there were three winners this year. First, there was The Scripted Life from Audi for the Q3 about breaking out of life's monotony. Also, Dad's Sixth Sense from Hyundai marketed the safety features in the Genesis. Finally, Unbreakable Drivers showed manly men being tested for the Toyota Hilux in Australia. The Online Video prize went to the fantastic The Epic Split spot from Volvo Trucks starring Jean-Claude Van Damme. The best Interactive ad was the Honda video titled The Other Side for the Civic Type R, and the Experiential Advertising nod was for the Volkswagen Eyes on the Road clip that showed the dangers of texting and driving to a theater full of moviegoers in Hong Kong. Finally, the Public Choice Award went to the BMW commercial called Hello Future using the words of sci-fi author Arthur C. Clarke for the i8. In the award not for videos, Jeep won the Print/Outdoor category for its Upside Down campaign. Check the ads out below, which show different animals when upside down. Also, look farther down for all of the winning videos and read their full announcements. View 3 Photos Automobile Advertising of the Year Winners Announced New York, NY (January 13, 2015) – The One Club (www.oneclub.org), producers of the prestigious One Show Awards and Creative Week, today announced the winners for the 2nd Annual One Show Automobile Advertising of the Year Awards. In partnership with the North American International Auto Show (www.naias.com) in Detroit, The One Club today unveiled the best automotive ads from around the world in five categories: broadcast TV, online video, interactive, experiential advertising, and print & outdoor. Winners will be presented on-stage at a special event during the NAIAS Press Preview on Tuesday, January 13, 2015, at the Cobo Center in Detroit at 4:55 p.m. The event is sponsored by AOL's Autoblog.

2015 Toyota Tundra Bass Pro Shops Off-Road Edition a Gulf-State exclusive

Americans certainly have a fondness for pickup trucks with the Ford F-150 and Chevy Silverado frequently being among the top sellers each month, and that attachment is famously strong in the Lone Star State. We already saw Chevrolet unveil its Colorado Sport concept at the State Fair of Texas. Not to be outdone, Toyota debuted its new the 2015 Tundra Bass Pro Shops Off-Road Edition there, as well.
All of the Tundras use a 4x4 CrewMax SR5 configuration with the Tow Package, and they all come with Toyota's 5.7-liter V8 with 381 horsepower and a six-speed automatic gearbox. What actually sets these vehicles off as the Bass Pro Shops special edition is the 20-inch matte black wheels, tubular side steps, a spray-on bedliner, stainless steel exhaust tips and fender flares. To promote the connection with the store, there are Bass Pro Shops-branded floor mats and company decals on the bed. Of course, pickups are meant to get used, and to make sure of that, buyers also receive a package containing fishing, hunting, camping or marine gear worth about $1,000.
The special edition trucks will only be available in the Gulf States of Arkansas, Louisiana, Mississippi, Oklahoma and Texas beginning this October, and they'll carry a price of $43,975.