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Sales incentive growth clustered around brands with few CUVs, trucks

While it's arguably been around the longest, the dominance of the four-door sedan has been under threat for many years. As a further sign of the hurtin' that SUVs and crossovers have put on today's four-doors, a new report from Automotive News points to the increasing use of incentives by brands reliant on cars and light on CUVs and pickups.
Honda, Toyota, Volkswagen and Kia have all been stung by double-digit increases in their incentives-to-transaction price ratio, according to AN, which cites data from TrueCar. Honda's ratio is up 14 percent, while Toyota, VW and Kia are up 18, 15 and 19 percent, respectively.
"Most of the incentive growth we have seen is in product segments with low demand - midsized or large sedans," TrueCar CEO John Krafcik told AN. "As this trend goes on, the brands with three-sedan strategies are going to be in worse shape on incentive spending than the crossover brands."

Toyota expects hybrids will soon reach 20-percent sales volume globally

Hybrids have come quite a long way from their roots as dull, slow, boring ecomobiles. Today, Porsche sells three hybrid models, one of which is the amazing 918 Spyder. BMW will soon sell four, including a low-slung, two-seat sports car. Even Ferrari and McLaren, full-fledged hypercar manufacturers, are embracing the tech. And all of these cars are sold alongside the same sort of boring cars that popularized hybrids in the first place. According to Toyota Chairman Takeshi Uchiyamada, though, we should see an even bigger increase in the number of hybrid vehicles in the coming years.
"I foresee hybrid models pretty soon reaching 20 percent of global sales from about 13 percent to 14 percent now," Uchiyamada-san told Automotive News. Uchiyamada is the man behind the original Prius, which gives him some degree of authority on making predictions about hybrid adoption.
What's remarkable, though, is that the 20-percent figure doesn't include plug-in hybrids, just gas- and diesel-electric models. "Suppliers need higher volumes to slash costs of components specific to plug-in models, including batteries that should be bigger and more capable than the ones used in traditional hybrids," Uchiyamada told AN.

2016 Toyota Tacoma teased again

Toyota is following up its muddy teaser of the back of the 2016 Tacoma with a dusty new one that shows the truck's face for the first time. Without seeing more of the pickup, it's impossible to make any educated judgments, but the company appears to be taking the Taco's styling in a new direction. The 2016 Tacoma features a hexagonal grille outlined in chrome and a narrow intake underneath visually connecting the foglights. The headlights take on a squinting look, and this shot suggests LED running lights at the outer edge (perhaps just for top-level trims). You can also just make out a bit boxier of a flare for the front fender. The truckmaker hasn't announced anything about the Tacoma's powertrain, but we spied a prototype testing several months ago with a six-speed manual transmission. That one reportedly rode on a modified version of the current model's frame, as well. Toyota apparently has high hopes, though, because it's ramping up production at the Taco's factory in Mexico by 41 percent. The truck debuts at the 2015 Detroit Auto Show on January 12, and you can read Toyota's to-the-point press release about it below. See. The. Light. December 17, 2014 The lights come on and Tacoma rolls at the 2015 North American International Auto Show. The all-new 2016 beast hits the stage at 12:50 p.m. EST, Monday Jan. 12. And for those who can't wait for the dust to settle, we'll share a little more dirt later today. www.toyota.com/upcoming-vehicles/tacoma