2014 Toyota Sienna Limited on 2040-cars

Auto blog

Tesla pulling plug on Toyota RAV4 EV battery deal

The future of the Toyota RAV4 EV appears to be in doubt. Tesla supplies the EVs battery packs, and it says that production ends later this year.
"Toyota is expected to end the current RAV4 EV model this year," Tesla said in its quarterly financial filing obtained by Bloomberg. "Our production activities under this program are expected to end in 2014," the company said.
This timeline fits closely with the original production plans for the RAV4 EV. When the $100-million project was first announced, Tesla said that it expected to supply battery packs for the vehicle from 2012 to 2014. Building components for the Japanese automaker continues to bring in money, though. In the company's Q1 2014 letter to shareholders, it said: "Automotive revenue included $15 million of Toyota powertrain sales." According to Bloomberg, Toyota has sold just 1,594 RAV4 EV models from 2012 through April 2014. Initially, the business had estimated that it would sell 2,600 units of the electrified crossover.

Ford Fusion production scaled back just 3 months after it was accelerated

Three months after kicking off production of the Ford Fusion at its Flat Rock, MI factory, Ford Motor Company is taking steps to trim output in the face of heavily discounted competition from Toyota and a growing supply of vehicles.
The addition of Fusion production in Flat Rock - which also builds the Mustang - was meant to be what pushed the handsome mid-sizer past its arch-nemesis, the Toyota Camry. An extra facility building Fusions was also meant to curb the growing demand for Ford's highly profitable sedan.
But with word that Flat Rock would take "approximately" one extra week off for the holidays combined with an 88-day supply of Fusions - reportedly due in no small part to what Morgan Stanley analyst Adam Jonas called "aggressive discounting of the Camry" - some analysts are now beginning to wonder if Ford may have overextended itself by adding a second Fusion facility to the mix.

Next-gen Toyota Tacoma to debut at Detroit Auto Show

Toyota's confirmation comes on the heels of General Motors' successful launch of its own midsize pickups. The next generation of the Toyota Tacoma pickup truck will be revealed in January at the Detroit Auto Show, a top executive confirmed Thursday. Bob Carter, senior vice president of automotive operations for Toyota, offered no other details, but the new version of the pickup is expected to have significant upgrades compared with the aging model on sale now. Our spy shooters caught a prototype testing this summer, and rumors of the new generation have been swirling for months. We've also previously reported that Toyota is planning to ramp up production next April at a factory in Mexico that builds the Tacoma. Toyota's confirmation comes on the heels of General Motors' successful launch of its own midsize pickups, the Chevrolet Colorado and GMC Canyon, which have garnered awards, positive reviews and solid sales since they arrived in showrooms this fall. It's unclear how large the new Tacoma will be, especially considering that the Canyon and Colorado flirt with fullsize territory. The Tacoma was last updated in 2012, and the segment has changed dramatically since then with the addition of the GM trucks. Another Tacoma competitor, Honda's aging Ridgeline, is also expected to re-launch in 2015, which would leave the Nissan Frontier as the oldest truck in the field. Tacoma sales have slipped 4.1 percent to 140,757 units this year, though they posted a 3.3-percent gain in November. Meanwhile, Carter also said Lexus will reveal two performance vehicles, though he didn't elaborate. "I'll leave it at that, but I promise you'll enjoy it," he said coyly. Lexus just showed the LF-C2 convertible concept at the Los Angeles Auto Show.