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Toyota, Ford and Honda again top Consumer Reports Car-Brand Perception Survey

Consumer Reports has released its annual Car-Brand Perception Survey, and the list looks awfully familiar. The top six brands are identical to last year's results, with Toyota, Ford and Honda continuing to occupy the podium. All told, Toyota walked away with 133 points, putting it 15 ahead of second-place Ford. Honda jumped 26 points this year, narrowing Ford's lead to just four points in total.
Consumer Reports polls buyers from across the country on how they see multiple brands in seven categories, including quality, safety, value, performance, design/style, technology/innovation and environmentally friendly/green. Researchers then combine the findings to come up with the total brand score.
While value and performance remain important to buyers, CR found quality and safety are still on top when it comes to significance. Scion and Mitsubishi found themselves at the bottom of the pack with the worst score of all, tied at just six points. Ram, Fiat and Mini filled out the lowest five with scores of seven, eight and 10 points, respectively. You can read the full press release below for more information, or head over to the Consumer Reports site.

Sports 800 is a progenitor of Toyota performance

There's an automotive axiom that claims it's more fun to drive a slow car fast, than a fast car slow. If that's the case, then pushing a Toyota Sports 800 around must be one of the most exhilarating experiences behind the wheel in the world. With just 800cc of displacement from a two-cylinder boxer engine, the focus is on finesse over outright speed. Still, it's a fantastic page in Toyota's performance history, and Petrolicious takes a ride with a man who owns a meticulously restored 1967 example in its latest video.
The Sports 800 used the classic cost-saving strategy in the auto industry of taking parts from a standard model in the lineup and modifying it into a sports car. In this case that meant borrowing the engine from the plebian Toyota Publica, beefing it up for more power and clothing the whole thing a in beautifully shaped, wind-tunnel-honed body.
The look of these lithe, targa roadsters is the exact opposite of the rather dull styling sometimes associated with Toyota today. Everywhere you look there are louvers, vents or curves to draw the eye. Check out the latest Petrolicious video for a detailed look at the history of this rare model that's largely unknown on this side of the Pacific.

Toyota Camry could lose No. 1 sedan spot next year [w/video]

Eleven months after Toyota claimed the 2012 sales crown a couple of months early thanks to the Camry, the headlines this year have been quite a bit different to last. Even though the Camry remains the best selling car so far in 2013 and its volume has increased year-on-year, it has lost market share due to the 20-percent sales explosion in the midsize segment. That means people are buying more of the competitor offerings like the Honda Accord, Nissan Altima and Ford Fusion - the Altima, in fact, outsold the Camry by 100 units in March.
In July it was reported that Toyota was upping Camry incentives and fleet sales to keep its lead and that dealer inventory was climbing as, again, competitors got better at fighting the champion. In August Ford doubled down on production of the Fusion, adding a line in Flat Rock, MI to keep up with demand.
Bloomberg has a report looking at the numbers behind the Camry's dominance, as well as what appears to be a recorded group interview with Toyota USA CEO Jim Lentz, and wonders aloud whether the Camry will be able to hold its top spot in 2014. Barring catastrophe it has this year locked up, being more than 30,000 sales ahead of the next-best seller as of the end of August, but it has done so with higher incentives and lower transaction prices than its competitors. According to Strategic Vision the Camry's consideration rate among consumers has also declined by a percentage point, while the consideration rate for the Accord and Fusion has increased by one point and two points, respectively.