2002 Toyota Prius Base Sedan 4-door 1.5l on 2040-cars

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Toyota builds world's first 'outdoor website' for RAV4 promo

This whole thing started with the premise that Toyota's target RAV4 buyers are people who spend their time cycling, hiking, and generally not in front of computer screens. These people are therefore not able to benefit from the full website experience that Toyota has built for the RAV4. We should clarify that the video below is for Toyota South Africa, and maybe RAV4 buyers there really are the disgustingly outdoorsy ideal that us bacon-eaters are not living up to.
Toyota's agency partner, Hello Computer, set up a 1.8-kilometer track at a cycle park that replicated sections of the automaker's website with real physical displays and interactive feedback. Riders were asked to leave their mouses and hit the trail on a mountain bike to experience the RAV4 Outdoor Website and learn about the vehicle.
That seems like a lot of effort for something that's available on the smartphones of these hyper-active people who aren't in front of computers, but hooray for creatively conquering a problem that didn't exist. Hey, let's not be complete wet blankets - maybe some of the cyclists that ran the Toyota gauntlet got a RAV4 for their to- and fro-ing after the experience. Check out the video of the outdoor website below.

Toyota previews next Lexus RX with Tokyo-bound JDM Harrier

The Lexus RX shares much with the Toyota Highlander, but its more direct counterpart is the Toyota Harrrier. Never heard of it? That's because Toyota only sells it at home in Japan, and now it's revealed a new one. So if the Harrier is essentially a Toyota-badged version of the RX, then what's the big deal, you ask? The big deal is that the new Harrier which leaked in July, set to debut at the Tokyo Motor Show next week and which you see here isn't quite the same as the Lexus, and those differences could (and in most cases likely will) make their way over to the RX as well.
For starters, the styling is different. Granted that the Lexus version will almost certainly get a spindle-shaped grille, but even so, the Harrier's nose seems to protrude further than the RX's and the headlamps are a notably different shape. The greenhouse is also a different shape, coming to a sharper point at the back, and the mirrors are fixed to the A-pillar not to the door panel. The taillamps are revised, the tailgate has a new profile and there's a pseudo-diffuser at the bottom of the rear bumper. Subtle changes, to be sure, but then Toyota and Lexus are known for their evolutionary approach to styling. The interior has apparently undergone some updates as well, with a more dynamically styled dashboard, a more symmetrical center stack and different seats, steering wheel, door panels... the works. The infotainment display screen has also moved further down from its position in the current RX.
Toyota will offer the new Harrier with a 2.0-liter four mated to a CVT and driving either the front wheels or all four, and a hybrid setup with a 2.5-liter married to a 140-hp electric motor. The RX is offered here with a 3.5-liter V6 either on its own or with an electric assist. We wouldn't expect Lexus to go swapping the larger engines for the smaller ones, at least not for the US market. There's plenty more to the Harrier, of course, than the similarities and differences to the Lexus RX, and if you're buying a premium crossover in Japan, you can delve into the full details in the press release below, together with the images in the gallery above.

Toyota Auris Touring Sports is a handsome Prius V alternative [w/videos]

The Toyota Prius V has a lot to recommend it, but adventurous and sporty styling is not in its repertoire. That's why this new Auris Touring Sports has our attention. Claimed to be the "first full hybrid estate car" in the compact class, this two-box Auris has genuine visual panache to go with its load-lugging capability and parsimonious fuel economy. In the metal, we think its v-shaped grille and headlamp treatment acquits itself better than it does on the new RAV4, a model that shares its new design language.
Built by Toyota UK, the Auris Touring Sports hybrid is powered by a familiar-sounding 1.8-liter gas engine paired with an electric motor, with total system output quoted at 134 horsepower. The model will also be available in a variety of gas or diesel trims if you prefer your vehicle sans electrification (a non-hybrid model is shown). It goes on sale later this year in Europe, but don't hold your breath to see one in North America. Still interested? Scroll below to see a couple of videos and to read the official press release.