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This Japanese ad for the Toyota Prius Plug In is beyond confusing

We'll admit we don't understand all of this strange little ad for the Toyota Prius Plug In (our Japanese skills are not what they once were) but that just makes it all the more fascinating. The takeaway point is that a world full of PHEV Priuses will be astonishingly colorful at time and exciting, with food being delivered by a neck plug. Or something like that. We recommend clicking below and just watching the 60-second spot (and the short making-of video) but if you'd rather read here's what we have figured out: There's some airline-pilot type guy who is visited by who he calls his sister. The voiceover says she's some kind of saleswoman, and she begins to talk up the plug-in Prius alongside the J-Pop group AKB48 Team 8, telling the crowd – including a man in a big, round bird mask – how easy it is to plug in. The old man watching the J-Pop girls tells the woman next to him, "I have their CD." Then we see the original duo back home and the guy says he's hungry before plugging in a blue energy wire. The same wire that then starts charging a Prius. That may not really clarify anything, but there you have it. Watch for yourself below. At the very least, we won't confuse this ad for one from another automaker. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Popular Science magazine's Best Of What's New 2012 all ate up with cars

Popular Science has named the winners in its Best of What's New awards, the victors coming in the categories of aerospace, automotive, engineering, entertainment, gadgets, green, hardware, health, home, recreation, security and software. The automotive category did not go wanting for lauded advancements:
Tesla Model S: the Grand Award winner for being "the standard by which all future electric vehicles will be measured."
BMW 328i: it's 2.0-liter turbocharged four-cylinder gets called out for being more powerful and frugal than the six-cylinder it replaces.

Toyota plans biggest stock buyback in over a decade

At the end of December, 2013 Toyota had a cash stockpile of 1.8 trillion yen ($17.5B US). As of March 31, at the end of its current financial year, company coffers are expected to swallow another 1.9 trillion yen ($18.4B US) in net profit - said to be a record sum for the Japanese automaker. In a gesture signaling a turnaround from the horrors of the global recession, Bloomberg reports that Toyota will buy back 60 million shares of its stock, as much as 1.89 percent of the company, for something like 360 billion yen ($3.5B US). It's the first buyback since 2009 and the largest buyback since 2003, when it spent roughly 390 billion yen ($3.8B US) repurchasing shares.
Company president Akio Toyoda founded the Toyota Mobility Foundation (TMF), a non-profit that will support international groups working on transportation issues in emerging markets. Half of the stock that Toyota buys, 30 million shares, will be sold to the foundation via the Japanese Trustee Services Bank for one yen per share, the dividend providing the foundation's initial funding. The other 30 million shares will be canceled, a company spokesman telling Reuters that the company wants to reward shareholders.
Industry analysts have been asking Toyota to either return money to shareholders or invest in new factories, but Toyota has ruled out the latter. After getting burned with excess capacity when the financial crisis came, the company is focused on extracting efficiencies from the plants it already has. Toyota has said it plans to complete the buyback by June of this year.