2004 Toyota Corolla S Sedan 4-door 1.8l on 2040-cars

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Toyota expects hybrids will soon reach 20-percent sales volume globally

Hybrids have come quite a long way from their roots as dull, slow, boring ecomobiles. Today, Porsche sells three hybrid models, one of which is the amazing 918 Spyder. BMW will soon sell four, including a low-slung, two-seat sports car. Even Ferrari and McLaren, full-fledged hypercar manufacturers, are embracing the tech. And all of these cars are sold alongside the same sort of boring cars that popularized hybrids in the first place. According to Toyota Chairman Takeshi Uchiyamada, though, we should see an even bigger increase in the number of hybrid vehicles in the coming years.
"I foresee hybrid models pretty soon reaching 20 percent of global sales from about 13 percent to 14 percent now," Uchiyamada-san told Automotive News. Uchiyamada is the man behind the original Prius, which gives him some degree of authority on making predictions about hybrid adoption.
What's remarkable, though, is that the 20-percent figure doesn't include plug-in hybrids, just gas- and diesel-electric models. "Suppliers need higher volumes to slash costs of components specific to plug-in models, including batteries that should be bigger and more capable than the ones used in traditional hybrids," Uchiyamada told AN.

Why Toyota Camry's Korea Car of the Year win is a big-time upset

The 2013 Toyota Camry is officially the car of the year in Korea. The country's motoring press graced the Japanese sedan with the honor for the first time, officially marking a shift in prevailing Korean attitudes toward Japan and its products. According to industry analysts, buyers in the country are no longer simply choosing their purchases based on whether or not they're made in South Korea, but rather based on quality and personal choice. That's a big jump from a few years ago, when buyers viewed their purchases through a patriotic lens.
The Camry managed to edge out a total of 44 other cars, including hardware from both Hyundai and Kia, to become the first foreign vehicle to take home the Korea Automobile Journalist Association's Car of the Year award. As The Detroit News points out, just 10 years ago, domestic manufacturers held some 99 percent of the Korean car market. But a change in trade regulations has opened up the country considerably, and buyers now have access to a wide range of products from around the globe. As a result, Hyundai and Kia have countered by cutting prices in an attempt to keep their grip on the market.

2014 Toyota Corolla debuts with more power, interior space

Depending on who you ask, the best-selling car in the world is either the Ford Focus or Toyota Corolla. Not surprisingly, Toyota claims it's the Corolla. Either way, we're talking around a million individual units per year, and over 40 million over the car's lifetime on the market, so the redesign of Toyota's compact sedan is big-time news for the Japanese automaker that it needs to get right.
The Toyota Corolla was last redesigned way back in 2008, meaning the 2014 model is a long-overdue update to the C-segment sedan. Its age shows when compared to newer rivals like the Honda Civic, Chevy Cruze, Hyundai Elantra and the aforementioned Ford Focus when comparing technology features, fuel mileage and interior roominess. In an effort to solve those demerits, Toyota has added nearly four inches to the 2014 Corolla's wheelbase and will offer a new continuously variable transmission with seven simulated gear ratios.
Engine choices consist of two available 1.8-liter four-cylinder units, one with 132 horsepower and 128 pound-feet of torque, and another more efficient version that uses Toyota's new Valvematic technology to offer 140 horses and 126 lb-ft of torque. Eco and Sport modes will be selectable by the driver.