Auto blog

2019 Toyota Corolla Hatchback, Volvos earn IIHS Top Safety Pick rating

It's time for another round-up of recent IIHS crash tested cars. The trio this time include the 2019 Toyota Corolla Hatchback, 2019 Volvo XC90 and 2018 Volvo S90. All three have earned one of the highest ratings from the IIHS, the Top Safety Pick. And all three continue a trend of very safe cars having slightly below-par headlights, preventing them from earning the highest Top Safety Pick+ rating. Of these three cars, the Corolla Hatchback has the most impressive scores. It earned the highest "Good" rating in every single crash test, including the difficult small-overlap passenger-side collision. It also received the top score for access to LATCH anchors for child seats. The standard forward collision prevention technology also brought home the best score possible, stopping the car before a crash at speeds up to 25 mph. The headlights themselves weren't particularly bad either, earning the second-highest score of "Acceptable" with both the standard and optional LED headlights. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Both Volvos shared similar scores to the Corolla Hatchback, with "Good" ratings for all crash tests they participated in, and top rank for their standard forward collision technology. Both vehicles were not tested for the passenger-side small overlap collision, so there is no score in that area. Both also received the "Acceptable" rating for LATCH anchor access. In the headlight department, the XC90 earned "Acceptable" scores for both of its available headlights, and the S90 received an "Acceptable" for its optional lights, while the standard ones were rated as "Marginal." Related Video:

Toyota's Psy-style Waku-Doki ad inherits Japan's bizarre ad crown

A new Japanese Toyota ad featuring crisply suited businessmen driving into the jungle only to segue into a Psy-style music-video dance-off with a gorilla and natives is the latest car commercial to go viral. Jungle Wakudoki is the newest installment in a grand tradition of bizarre ads from the island nation that are by turns hilarious, head-scratching and occasionally even frightening.
Let's face it: My people are weird.
I'm half-Japanese and take suitable pride in my Asian roots, but even I can't figure out what's been slipped into the water coolers of the country's ad agencies much of the time - or the nation at large, for that matter. From Japan's ubiquitous obsession with all things adorable (kawaii) to its offbeat sense of humor and its bizarrely perverse and violent tentacle porn, it's clear there's a lot going on in the culture, and only some of it bubbles up to the surface in its marketing efforts. Much of the strangest and most amazing ads are for non-transportation products (e.g. laundry soap, snacks, energy drinks), but the automotive space has its fair share. This latest Toyota ad had me trawling YouTube for a common theme, trying to make sense of why these spots are the way they are. Scroll down to watch the Toyota ad in question as well as a bunch of other examples of Japan's most bizarre car-related ads and see if you can't find the thread that runs between them. Is it just that something's being lost in translation? Have your say in Comments.

Automakers donating money, vehicles and supplies to Oklahoma tornado relief effort

Judging by the destruction the Oklahoma City area experienced earlier this week, residents are going to need a lot of help in coming months. Fortunately, a number of automakers - including General Motors, Ford, Chrysler, Volkswagen, Honda and Toyota - have stepped up to donate money, supplies and vehicles to aid in the recovery and rebuilding processes.
Here's a quick rundown of which automakers have pitched in and what each contributed so far:
Ford Motor Company has donating $250,000 and a Transit Connect to the American Red Cross, and it will match all other donations made to the Red Cross (up to $250,000) using a special URL tied to the latter's website (link here). Additionally, its local Oklahoma dealers have thrown in an extra $150,000 for the United Way and the automaker will be offering an extra $500 toward the purchase of a new Ford vehicle.