2007 Toyota Yaris Base Sedan 4-door 1.5l on 2040-cars

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Toyota C-HR hybrid crossover coupe concept leak ahead of Paris

Last week, Toyota previewed an upcoming concept called the C-HR and promised it would debut at the upcoming Paris Motor Show. It didn't say much more or give us anything beyond a silhouette and the shape of the lights, but here we have the first images of the finalized form.
The C-HR envisions a hybrid crossover coupe with angular styling that looks ready to take on the Nissan Juke. It's far sportier than a RAV4, and looks closer to how we'd imagine the next-generation Scion FR-S would look like if it were riding on a jacked-up suspension - with some show car elements thrown in for good measure, like a gloating roof, radical lighting and the usual absence of door handles and usable wing mirrors.
Of course, this being a Toyota concept, it packs a hybrid powertrain, although specifications did not leak out along with the images. Overall the form looks pretty striking, if decidedly unsubtle. We'll look forward to bringing you more as the Paris show rapidly approaches.

Honda scores big in Automobile Advertising of the Year Awards [w/videos]

This year the Detroit Auto Show didn't just celebrate the automobile, it celebrated how we find out about the automobile, too. Partnering The One Club, this year introduced the 2014 One Show Automobile Advertising of the Year Award to Cobo Hall, celebrating winners in five different categories of advertising: broadcast television, online, interactive, experiential, and print/outdoor. Winners in those categories were judged by 50 creative directors and journalists, while a Public Choice category was chosen from among nearly 20,000 online votes.
Honda walked off with three of the six awards, its Hands spot taking Broadcast honors, its Sound of Honda getting the Online category and Illusions winning Public Choice. Hyundai made the grade in Interactive with Driveway Decision Maker, Fiat captured Print/Outdoor with its "Letters" ad, and Toyota's Tundra Endeavor Campaign spot and BMW's A Window into the Near Future were co-winners for Experiential.
You can watch all of the press release and winning videos below or check out all of the finalists, announced last month, for a refresher.

Toyota SEMA cars include Tundra for Baja and wacky DUB Edition Yaris

Toyota has released the first images of its brigade of concepts for the 2014 SEMA Show, introducing a trio of TRD-fettled off-roaders, a pair of DUB-inspired models, a race-ready pickup and a Sienna minivan with 48 inches worth of subwoofers.
Four of the vehicles being shown by Toyota will take part in the grueling Baja 1000 off-road race. The star of that effort will be a race-prepared Tundra, which will actually be competing from November 12 to 16 in the 47th running of the desert race. It'll be supported by a trio of vehicles, which mimics Toyota's TRD Pro Series production vehicles, with the 4Runner, Tacoma and Tundra all acting as support vehicles.
Each of these vehicles has been fabricated by the off-road specialists at N-Fab and comes loaded down with communications and guidance equipment, additional lights and off-road body modifications.