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Toyota Prius sales could come up short in 2013

A Toyota executive has said that the automaker's hybrid Prius model may not reach its 2013 goal of selling 250,000 units in the US marketplace. Bill Fay, group vice president for Toyota's US sales, told Reuters, "The 240,000 to 250,000 range is kind of where we're settling our sights for the Prius family."
The first-generation Prius, a five-passenger model, was introduced to the States in 2001 (its arrival made it the second mass-produced hybrid, after the two-seat Honda Insight). The second-generation model arrived in 2004, followed by the current third-generation design that arrived for the 2010 model year. The automaker has subsequently added the Prius V, a hatchback wagon (shown above) and the Prius C, a subcompact hatchback. As of March, 2013, cumulative worldwide sales of the Prius had reached 3.67 million units.
Last year, Toyota sold 236,659 Prius models in the US. However, sales of the model have fallen 5.1 percent in the first six months of 2013. In response, the automaker has boosted its marketing for the model, and the promotions are expected to continue through at least July.

Toyota Mirai hydrogen fuel cell coming to US Northeast in 2016

Looks like someone was able to read the future back in July. That's when rumors first circulated that Toyota's upcoming fuel cell vehicle will be called the Mirai. Today, Toyota president Akio Toyoda confirmed the name alongside plans to build out a hydrogen refueling infrastructure in the US Northeast.
In Japanese, mirai (??) means "future," which is a fitting name for a car that Toyota believes represents the direction the auto industry will go in the coming years. In a promotional video announcing the name, Toyoda said, "For [Toyota], this isn't just another car. This is an opportunity - an opportunity to really make a difference. And making a difference is what Toyota is all about."
To help that future come into existence, Toyota CEO Jim Lentz also disclosed the vague outline of a fuel cell infrastructure investment that Toyota and partner Air Liquide will make in a five-state Northeastern corridor that consists of Connecticut, Massachusetts, New Jersey, New York and Rhode Island. The Mirai will be available there in 2015 and Toyota is going to build 12 stations in and around New York and Boston to support the launch. More details will be available later.

2014 Toyota Corolla shows its new Euro-spec nose [w/poll]

After tons of teasing, Toyota finally unveiled the all-new 2014 Corolla in the wee hours of the - at least to those of us here in the Midwest. The fresh new face of the US-spec car takes a number of cues from the Camry and Avalon sedans, and in S trim with the large alloy wheels and blacked-out front fascia, we'd even venture this is the most boldly styled North American Corolla to date (faint praise as that may be).
Of course, our friends in other markets will also be getting fully updated versions of the Corolla as well, and here, we're getting our first glimpse at the European-spec car, complete with a very different front fascia that, at least in this trim, seems to take a more conservative design approach. A quick poll of the Autoblog staff shows that we're torn as to whether or not we prefer this European look to our North American-specific car, but at least in the sporty-ish S trim, we think the Americans may have got the better end of the deal.
The Euro-spec Corolla actually shares a lot of its design with its larger platform-mate, the Auris, a car that we don't - and likely won't - get in the States. Inside, the European Corolla looks basically the same as the NA car, and while market-specific engines and specifications haven't been released yet, it's expected that the Corolla will share much of its dirty bits with the European Auris, as well.