2007 Toyota Prius on 2040-cars

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Toyota Prius remains best-selling vehicle in California, wireless charging tests underway

About one in every nine new cars in the US are sold in the California. If we're just looking at the four Toyota Prius hybrid variants, then the number becomes closer to one in three. Tesla Model S battery-electric vehicle sales? Try one in 2.7. For the second straight year, the Prius was the best-selling car in the Golden State. Toyota sold 69,728 Priuses there, almost a third of the more than 234,000 sold in the US in 2013. Prius sales in California alone were up almost 13 percent. And Toyota's ready to build upon that momentum with a new version of the Prius Plug-in Hybrid, saying that it's testing a wireless recharging system in Japan's Aichi Prefecture and will start similar tirals stateside later this year. We'll make the wild prediction that some of those tests, which involves magnetic resonance, will be in California. Meanwhile, Tesla's numbers were, in their own way, were more impressive. The California-based automaker sold 8,347 of its Model S units in the Golden State out of about 22,300 nationwide in 2012, Bloomberg News reports. In all, advanced-powertrain vehicles accounted for 9.3 percent of California new-vehicle sales, compared to 3.8 percent for the country, Bloomberg says, citing Hybrid Cars and Baum & Associates. Check out Toyota's press release on its California sales below. Prius Medals In The Golden State Toyota Prius is best-selling vehicle line in California Wireless charging testing for Prius Plug-in TORRANCE, Calif., Feb. 18, 2014 /PRNewswire/ -- The Prius took home the gold in 2013 as the most popular vehicle-line in California for the second year in a row. The Prius Family (Prius Liftback, Prius v, Prius c and Prius Plug-in) took the podium in both 2012 and 2013 as the best-selling California vehicle name plate. 69,728 drivers hit the road in 2013, according to the California Auto Outlook Report, while 61,893 Californians joined the family in 2012. In the Golden State, the Prius Family outsells all other hybrid competitors combined. California drivers lead the country in adoption of vehicles powered, either wholly or partially, by electricity. 9.3% of vehicles sold in the state run on some form of electricity, according to the report. But despite the growing number of hybrid competitors, Toyota's hybrid leadership remains unmatched. In fact, one out of every two hybrids in California carries the Prius name plate.

2015 Toyota Sienna SE keeps the swagger, adds thoughtful updates [w/videos]

Toyota found huge success with its "Swagger Wagon" rap video for the 2011 Sienna SE. It showed that a minivan could actually sort of maybe be fun and didn't have to be a lame vehicle for people who long ago lost their sense of humor. Now that there is a slight refresh for the 2015 model, the company is trying to capture that effervescent image again with a bunch of videos aimed at families.
For the latest launch, Toyota is partnering with some family-friendly online video stars and having them show off the Sienna's features. It's releasing YouTube videos from the creators of Action Movie Kid and Convos with My 2-Year-Old and a Vine from Eh Bee Family, and they all hope to show that it's cool to be a family with a minivan.
In terms of actual changes, though, the update is pretty light aesthetically, but the new tech inside seems aimed directly at mom and dad. However, unless you've got a sharp eye, spotting the exterior refresh might be tough. Toyota is tweaking the front end slightly by adding a dark mesh grille and trim. The headlights are also slightly reshaped to incorporate a new strip of available LED running lights.

Toyota builds world's first 'outdoor website' for RAV4 promo

This whole thing started with the premise that Toyota's target RAV4 buyers are people who spend their time cycling, hiking, and generally not in front of computer screens. These people are therefore not able to benefit from the full website experience that Toyota has built for the RAV4. We should clarify that the video below is for Toyota South Africa, and maybe RAV4 buyers there really are the disgustingly outdoorsy ideal that us bacon-eaters are not living up to.
Toyota's agency partner, Hello Computer, set up a 1.8-kilometer track at a cycle park that replicated sections of the automaker's website with real physical displays and interactive feedback. Riders were asked to leave their mouses and hit the trail on a mountain bike to experience the RAV4 Outdoor Website and learn about the vehicle.
That seems like a lot of effort for something that's available on the smartphones of these hyper-active people who aren't in front of computers, but hooray for creatively conquering a problem that didn't exist. Hey, let's not be complete wet blankets - maybe some of the cyclists that ran the Toyota gauntlet got a RAV4 for their to- and fro-ing after the experience. Check out the video of the outdoor website below.