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Toyota promises Hybrid-R concept for Frankfurt

Toyota will be bringing a new concept car to the Frankfurt Motor Show next month. Dubbed Hybrid-R, Toyota says the concept will feature the same Toyota Hybrid System-Racing tech found in the automaker's latest endurance car, the TS030 Hybrid.
That car took second place at the 24 Hours of Le Mans, with a gas-powered, 3.4-liter, naturally aspirated V8 and a capacitor-based hybrid system. The result was 530 ponies from the engine and an extra 300 horsepower from the electric motor and batteries.
Toyota's press release came with but one image, a new Hybrid badge which is a far cry from the Hybrid Synergy Drive label found on the automaker's other offerings. There's really not much else to go on yet, but the news that Toyota is already adapting its racing tech for a concept bodes well for the future of exciting, hybridized offerings from the automaker. We'll be at Frankfurt live, and will be sure to bring you all the news on this new concept as it becomes available.

2015 Toyota Yaris

Advertising firms have done an admirable job convincing consumers that the easiest way to find a best-in-segment car or truck is by looking at a few key metrics. In the most elementary terms, the vehicle with the highest horsepower, most gears in its transmission housing, lowest acceleration times and best fuel economy most certainly must be the class benchmark.
Yet as the commercials and billboards continue to drive that deceitful message, Toyota is betting shoppers in the subcompact segment are a bit more discerning. The Japanese automaker has just launched its updated 2015 Yaris, a three- and five-door offering that bucks the innovation and performance trends by offering what Toyota feels that entry-level buyers actually desire - reliability, practicality and a low sticker price.
It's sweltering in the tropical Hawaiian sun as I check out the deeply refreshed 2015 Yaris SE. This five-door hatchback, a range-topping version of the company's subcompact "sporty hatch" (Toyota's words, not mine), builds on the new-in-2012 generation by wearing new front and rear fascias, redesigned headlights and some attractive new wheels for the upcoming model year.

Santa swaps his sleigh for a Ferrari-powered Toyota

A Ferrari-powered Toyota 86 is sure to garner a bit of attention, as well it should. We've been paying attention throughout this build, so it should be no surprise then that Santa did as well. He's ditched his red sleigh for the Gumout GT4586 in this video. If you've been following along, you know that Ryan Tuerck and Gumout built this completely bonkers machine that's far more exciting than some previous Japanese/Italian mash-up automobiles. Donut Media has been doing their part to document and promote every stage of the process. This new video is filled with the gratuitous amounts of lights, noise, and tire smoke that Donut is known for. We don't know the conversion from horsepower to reindeerpower, but the GT4586 should provide plenty of oomph for Santa's Christmas trek. Related Video: News Source: YouTube Humor Ferrari Scion Toyota Coupe Special and Limited Editions Performance Videos toyota 86 engine swap