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2015 Toyota Camry targeting 'more emotional' design

There are many ways to describe the Toyota Camry: "comfortable," "economical," "affordable," "reliable" and "dull as a bucket of mayonnaise" would all be accurate. It's this last one that the Japanese brand is seeking to change. While we aren't expecting it to suddenly sprout a high-revving V8, a rear-drive layout or razor-sharp handling, a report from Bloomberg suggests we should at least expect a more evocative design from one of the best-selling cars in the country.
The next Camry update, due for 2015, should have a "more emotional, more impactful design," says Kevin Hunter, head of Toyota's US design studio. That's according to Bloomberg, who caught up with the styling boss at this week's Detroit Auto Show. "Camry's taken some hits on styling, but it's still selling well. But we need to create better design for Camry in the future."
Toyoda wants to see waku-doki in his company's designs - heart-racing qualities

Toyota Camry Hybrid SE adds a dash of limited-edition sport

For drivers who want to benefit from the increased efficiency of a hybrid sedan but who don't want to look like they'd rather be hugging trees, Toyota has just announced its 2014.5 Camry Hybrid SE Limited Edition.
The SE LTD combines the exterior bits and pieces that make the SE look sportier than other Camry models with the 2.5-liter, four-cylinder engine, electric motor and nickel metal hydride battery pack of the Camry Hybrid. That means the Hybrid SE offers up 200 combined system horsepower to the front wheels, and we'd expect it to be rated at the same 40 miles per gallon city and 38 highway of the Camry XLE Hybrid.
Only 5,000 units will be produced between February and June of 2014, with an asking price of $27,845, which is about $700 more expensive than the base Camry Hybrid LE or $2,620 less than the Hybrid XLE that Toyota says shares a similar level of equipment. Sounds like a fair shake to us. Scroll down below for the complete press release.

Dubai claims debut of Toyota GT86 sedan concept

Typically, when the organizers of an auto show reveal that a new car will debut at their show, we take notice. But this particular claim from the Dubai International Motor Show ought to be taken with a grain of salt.
As our compatriots at AutoGuide discovered, the Facebook page for the Emirates auto expo includes a post with an interesting claim: that a sedan based on the Toyota GT86 (known in the US as the Scion FR-S) will debut at the show. The Facebook post is accompanied by the image above, purporting to show the concept in question.
The strange part is that the organizers claim the four-door GT86 concept will make its "regional unveil" at the Dubai show, which would seem to indicate that the concept in question would make its international debut at an earlier show. Considering that the doors open in Dubai on Tuesday, that seems increasingly unlikely. All of this begs the question, If this isn't actually a four-door GT86, what might it be?