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Toyota recalls power window switches for 6.5 million vehicles [UPDATE]

UPDATE: There was one incident of someone in the US getting a burn to the hand from this issue Toyota spokesperson Cindy Knight tells Autoblog that. "We have 11 reports where part of the door trim and/or switch was burnt," she said. The company isn't aware of any crashes from the problem, though. Because of a potential short circuit in the driver's side power window switch, Toyota is recalling 6.5 million vehicles worldwide, Reuters reports. Of those, the automaker says around 2 million are in the US. The affected models here are: 2007 and 2009 Camry and Camry Hybrid 2009-2011 Corolla 2008-2011 Highlander and Highlander Hybrid 2009-2011 Matrix 2006-2011 RAV4 2009-2011 Sequoia 2009-2011 Tundra 2006-2010 Yaris 2009-2011 Scion xB 2009-2010 Scion xD According to Toyota, the switch might not have received adequate lubricant grease during manufacturing, and over time this could lead to a short circuit. In a worst-case scenario, the part might even overheat, melt and cause a fire. As a fix, dealers will inspect the component on these vehicles and apply heat-resistant grease to it, and any broken examples will have an internal circuit board replaced. Toyota already issued one recall for this problem in 2012 when it had to repair 7.5 million vehicles globally from the 2007-2009 model years, including 2.5 million in the US. These latest models had the grease applied in a different way. Related Video: Toyota Recalls Certain Vehicles for Power Window Master Switch October 21, 2015 TORRANCE, Calif., Oct. 20, 2015 – Toyota Motor Sales, U.S.A., Inc. today announced that it is conducting a safety recall of approximately 2,000,000 vehicles related to the driver's side Power Window Master Switch. The involved vehicles include certain: 2007 and 2009 Camry and Camry Hybrid 2009-2011 Corolla 2008-2011 Highlander and Highlander Hybrid 2009-2011 Matrix 2006-2011 RAV4 2009-2011 Sequoia 2009-2011 Tundra 2006-2010 Yaris 2009-2011 Scion xB 2009-2010 Scion xD The Power Window Master Switch in the involved vehicles may have been manufactured with insufficient lubricant grease. If not enough grease is applied, under certain conditions the switch may develop a short circuit that can cause the switch assembly to overheat and melt. A melting switch can produce smoke and potentially lead to a fire. Toyota previously recalled certain 2007-2009 model year vehicles for a similar condition.

Toyota passes BMW as most valuable car brand

An annual market study of the strongest brands across various industries has seen Toyota leapfrog BMW as the world's most valuable automotive brand. Toyota's 2013 brand value rose to $24.5 billion, up 12 percent versus 2012 numbers according to market research company Millward Brown's BrandZ Top 100 Most Valuable Global Brands list. BMW's value fell slightly; down by 2 percent to a total of $24 billion.
Mercedes-Benz finished in third place in the automotive category, up 11 percent from 2012 for a valuation of $18 billion. Honda ($12.4 billion, down 2 percent) and Nissan ($10.2 billion, up 3 percent) rounded out the top five for the category. Volkswagen was the only other auto brand that finished in the top 100 overall, in 100th place. Audi made the greatest percentage gain over 2012, up 18 percent to $5.5 billion, but finished outside of the top 100.
Technology companies dominated the overall list, with Apple, Google and IBM ranking one through three. Couture brand Prada was 2013's biggest gainer, rising by 63 percent over 2012.

US-built Corollas will soon be exported to Latin America, Caribbean

Toyota has announced plans to export the American-made Corolla south, to 18 countries in Latin America and the Caribbean by 2014. The move follows statements made to The Wall Street Journal by Toyota's South American leader, Steve St. Angelo, that spoke to Toyota's resolve in emerging American markets.
Toyota is expected to begin export production in April, with initial production of 7,500 Corollas in the first year, courtesy of its Tupelo, Mississippi assembly plant. Years of unpredictable swings in the value of the Japanese yen has seen Toyota push its manufacturing operations in other countries, particularly the US, where its builds ten different models.
Scroll down to read the full press release from Toyota.