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Mazda3 sales off to rocky start despite massive critical acclaim

Like just about every other auto publication we've seen, we loved the way the Mazda3 drove when we reviewed it a few months ago, but those glowing reviews apparently aren't helping its sales. The new compact may be falling victim to a sales war between the Toyota Corolla and Honda Civic, with the newcomer getting squeezed out by those with more established names and bigger marketing budgets.
According to Automotive News, Mazda3 sales have fallen every month since last August, and its sales are down 27 percent in the first two months of 2014. It certainly isn't helping that the entire compact segment is down five percent this year as well.
The biggest problem for the new model seems to be its price compared to rivals. Mazda is not offering the incentives that are on the hood of competitors. With the previous generation, the company offered more than $2,700 on the hood to move them out, but the current model only carries about $1,233 in markdowns, according to AN.

Vote to unionize Toyota Canada plant faces delay

Volkswagen isn't the only automaker with high-profile unionization efforts afoot at one of its North American factories. Unifor, Canada's largest private-sector union, is attempting to organize Toyota's factories in Ontario, reports Reuters. A vote was originally set for next week, but Unifor has apparently found more workers eligible to vote, delaying the proceedings. It hasn't rescheduled the ballot yet, but claims there are 7,500 employees with the right to vote, with over 3,000 having already signed union cards.
Toyota is pushing against organizing, saying that workers already have a payment and benefits near the top of the industry, and noting that it has never laid off a permanent employee in Canada. Unifor has reportedly countered by saying that about a quarter of the workforce is operating under a temporary contract, which receives lower benefits.
The automaker has three factories in Ontario - two in Cambridge and one in Woodstock. To form a union, a majority of eligible employees must vote to join Unifor. If successful, they would be the first wholly owned Toyota plants in North America to be organized. Previous attempts to unionize the Japanese automaker's Canadian factories in 2001 and 2008 failed due to lack of support.

Recharge Wrap-up: Q50 Hybrid video, Iran's biodiesel weed

A new video from Infiniti showcases the Q50 Hybrid's kinetic energy recovery technology, borrowed from Formula One. The video details what is going on inside both the Q50 Hybrid and the racecar when it gathers energy to store for later use, offering better performance than an internal combustion engine alone. In the Q50 Hybrid, that electric energy helps the car accelerate from 0-60 in 4.9 seconds. The video also serves to highlight the relationship between racing innovation and performance and efficiency improvements in production vehicles. See the video above. The 2015 Toyota Prius C has been named a Top Safety Pick by the Insurance Institute for Highway Safety (IIHS). The compact hybrid, updated for the 2015 model year, has been upgraded from a "poor" to "acceptable" rating in the small overlap crash test, placing it on the Top Safety Pick list. Beginning in the 2016 model year, cars will have to score a "good" rating on the test to make the list, which means further improvements will be necessary if Toyota wants the Prius C to maintain its safety status with the IIHS. Read more at Green Car Reports. A couple in Tennessee have been found guilty of scamming the state in a fake biodiesel scheme. John and Lisa Brichetto's Northington Energy LLC received a state loan to produce biodiesel in 2011, but the facility never started production and was later foreclosed upon. In addition to the $142,215 the Brichettos defrauded from Tennessee, the state also invested in utilities and roads, while the US Department of Agriculture also paid for site improvements. Read more from the Times Free Press. Researchers in Iran have developed a way to make biodiesel from a weed. Scientists at the Islamic Azad University have created two liters of biomass for biofuel from flixweed. Flixweed, also called herb-Sophia and tansy mustard, is a non-edible weed that grows in various climates with little to no effort. It was found to contain 22 percent oil and fatty acids, and the biomass contains oxygenated chemical components. "This issue is important because the atomic oxygen in the fuel of a car directly cuts exhaust and the dangerous carbon monoxide and cancerous particles suspended in air," says Mehdi Alami, a chemistry graduate working on the project. Read more at Press TV.