Miscellaneous Parts For 2007 Suzuki Xl-7, Air Bags, Console, Parking Lights. on 2040-cars

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Question of the Day: Most heinous act of badge engineering?

Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question

Suzuki Vitara shows its face ahead of Paris debut

The death of Suzuki's American automotive operations can be chalked up to many, many things. One thing it cannot be blamed on, however, is the arguable goodness of its products. The company's criminally underrated offerings included the Kizashi sedan, the SX4 compact and your author's personal favorite, the Grand Vitara.
The GV rode on a radically different version of General Motors' Theta platform, which underpins the American manufacturer's current crop of crossovers, like the Chevrolet Equinox. What made the Grand Vitara special, though, was that it wasn't just another run-of-the-mill CUV. Buying the cheapest model meant living with rear-wheel drive rather than the Theta's typical front drive. Spend a bit of money, though, and you'd end up with an honest-to-goodness off-roader, sporting selectable four-wheel drive complete with low-range gearbox. It also comfortably sat five, was reasonably efficient and was quite handsome. We aren't totally sure how it turned into this.
This, of course, being the new Vitara (it replaces the Escudo, the vehicle Americans know as the Grand Vitara), and it will make its global debut at October's Paris Motor Show, which has ditched its four-wheel-drive system for a part-time all-wheel-drive system called Allgrip.

VW, Suzuki mulling rekindling relationship in face of legal battle

Volkswagen and Suzuki have been undergoing marriage counseling in a bid to avoid finalizing their nasty divorce. The blissful union has been troubled for some time, with Volkswagen claiming that it could affect operational decisions at Suzuki, and the Japanese brand's sniping and constant flirting with a certain Italian temptress causing rifts.
The matter first went to court in 2012, when Suzuki demanded VW get out, and leave its 19.9-percent stake in the Japanese brand in a box to the left. Now, Automotive News is reporting that the company will give the relationship one last shot, according to closed-door dealings between the two in London.
Still, it's understood that VW and Suzuki recognize the benefit of their alliance, and that it'd be in the best interests of the kids both parties to make things work. Spokespeople declined to comment to AN, but the newsmagazine spoke with Frank Biller, an analyst for LBBW in Stuttgart, who said, "Both companies stand to benefit if they can overcome the disagreements over leadership claims."